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Nielsen competitors and similar companiesClear all

Nielsen's competitors and similar companies include IQVIA, International Data Group, Kantar, GfK, Gartner and R.R. Donnelley.

	Nielsen Nielsen Holdings is an information, data, and market measurement company.	IQVIA IQVIA Holdings is a company that provides analytics, technology solutions, and contract research services to the life sciences industry.	International Data Group International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem.	Kantar Kantar is an insight, information, and consultancy network.	GfK GfK (also known as Growth from Knowledge) is a market intelligence company.	Gartner Gartner is a company that provides technology research, advisory, and consulting services.	R.R. Donnelley R.R. Donnelley & Sons (RRD) is a company that provides marketing, printing, packaging, and supply chain services.
Founding Date	Founding Date 1923	Founding Date 2016	Founding Date 1964	Founding Date 1994	Founding Date 1934	Founding Date 1979	Founding Date 1864
Type	Type Public	Type Public	Type Private	Type Private	Type Private	Type Public	Type Private
Tags	Tags Business Products & Services data collection market research media streaming telecommunications television	Tags Business Products & Services biotech clinical research contractor data management	Tags Technology digital marketing agency direct marketing it services platform	Tags Business Products & Services management consulting market research public relations	Tags Business Products & Services business intelligence data collection market research supply chain management	Tags Business Products & Services direct marketing management consulting market research	Tags Business Products & Services advertising logistics marketing analytics printing supply chain management
Locations	Locations New York, US HQ Buenos Aires, AR Lane Cove West, AU Macquarie Park, AU Sint Lambrechts Woluwe, BE São Paulo, BR Halifax, CA see more	Locations Danbury, US HQ Hydra, DZ Buenos Aires, AR Melbourne, AU Sydney, AU Wien, AT Zaventem, BE see more	Locations Needham, US HQ	Locations London, GB HQ Aao, AR Millers Point, AU Wien, AT Dhaka, BD Brussel, BE La Paz, BO see more	Locations Nürnberg, DE HQ Tirana, AL Vicente López, AR Melbourne, AU North Sydney, AU Wien, AT Bruxelles, BE see more	Locations Stamford, US HQ Barton, AU Brisbane City, AU Melbourne, AU Perth, AU Ultimo, AU Wien, AT see more	Locations Chicago, US HQ Burnaby, CA Edmonton, CA Mississauga, CA Montréal, CA Oshawa, CA Toronto, CA see more
Employees	Employees 15,00065% decrease	Employees 83,0001% increase	Employees 3,300	Employees 36,6571% increase	Employees 11,8741% increase	Employees 16,6006% increase	Employees 29,7257% decrease
Valuation ($)	Valuation ($) 10 b	Valuation ($) 36.2 b	Valuation ($) N/A	Valuation ($) N/A	Valuation ($) N/A	Valuation ($) 22.7 b	Valuation ($) N/A
Twitter followers	Twitter followers 198.3 k	Twitter followers 15.4 k	Twitter followers 109	Twitter followers 45.7 k	Twitter followers 19.7 k	Twitter followers 431.3 k	Twitter followers 1.3 k
Number of tweets (last 30 days)	Number of tweets (last 30 days) 46	Number of tweets (last 30 days) 63	Number of tweets (last 30 days) N/A	Number of tweets (last 30 days) 99	Number of tweets (last 30 days) 28	Number of tweets (last 30 days) 319	Number of tweets (last 30 days) 4
Average likes per tweet (last 30 days)	Average likes per tweet (last 30 days) 6.8	Average likes per tweet (last 30 days) 3.2	Average likes per tweet (last 30 days) N/A	Average likes per tweet (last 30 days) 2.7	Average likes per tweet (last 30 days) 1.7	Average likes per tweet (last 30 days) 8.1	Average likes per tweet (last 30 days) 6.3
Percentage of tweets with engagement (last 30 days)	Percentage of tweets with engagement (last 30 days) 95.65%	Percentage of tweets with engagement (last 30 days) 100%	Percentage of tweets with engagement (last 30 days) N/A	Percentage of tweets with engagement (last 30 days) 82.83%	Percentage of tweets with engagement (last 30 days) 89.29%	Percentage of tweets with engagement (last 30 days) 97.18%	Percentage of tweets with engagement (last 30 days) 100%
Alexa Website Rank	Alexa Website Rank 19416	Alexa Website Rank 34143	Alexa Website Rank 368360	Alexa Website Rank 75209	Alexa Website Rank 16149	Alexa Website Rank N/A	Alexa Website Rank 215648
Employee Rating	Employee Rating 3.8	Employee Rating 4	Employee Rating 3.3	Employee Rating 3.6	Employee Rating 3.5	Employee Rating N/A	Employee Rating 3.4
Financial
Revenue (est.)	Revenue (est.) $3.5b (FY, 2021)	Revenue (est.) $13.9b (FY, 2021)	Revenue (est.) N/A	Revenue (est.) £34.2m (FY, 2019)	Revenue (est.) N/A	Revenue (est.) $4.7b (FY, 2021)	Revenue (est.) $5b (FY, 2021)
Cost of goods	Cost of goods $1.2b (FY, 2021)	Cost of goods $9.2b (FY, 2021)	Cost of goods N/A	Cost of goods N/A	Cost of goods N/A	Cost of goods $1.4b (FY, 2021)	Cost of goods $4b (FY, 2021)
Gross profit	Gross profit $2.3b (FY, 2021)	Gross profit $4.6b (FY, 2021)	Gross profit N/A	Gross profit £34.2m (FY, 2019)	Gross profit N/A	Gross profit $3.3b (FY, 2021)	Gross profit $968.8m (FY, 2021)
Net income	Net income $971m (FY, 2021)	Net income $971m (FY, 2021)	Net income N/A	Net income (£20.5m) (FY, 2019)	Net income N/A	Net income $793.6m (FY, 2021)	Net income $4.4m (FY, 2021)
Operating ⚠
Backlog	Backlog N/A	Backlog $25.6b (Q2, 2022)	Backlog N/A	Backlog N/A	Backlog N/A	Backlog $152.3m (Q2, 2022)	Backlog N/A
Clients	Clients N/A	Clients N/A	Clients N/A	Clients N/A	Clients 10 k (Jul, 2020)	Clients N/A	Clients 30 k (FY, 2020)
Countries	Countries 55 (FY, 2021)	Countries 100 (FY, 2021)	Countries N/A	Countries N/A	Countries 60 (Jul, 2020)	Countries 100 (FY, 2021)	Countries N/A
Countries Covered	Countries Covered N/A	Countries Covered N/A	Countries Covered 147 (Jun, 2022)	Countries Covered N/A	Countries Covered N/A	Countries Covered N/A	Countries Covered 28 (FY, 2020)
Customers	Customers N/A	Customers 10 k (FY, 2021)	Customers N/A	Customers N/A	Customers N/A	Customers 15 k (FY, 2021)	Customers N/A
Remaining Performance Obligations	Remaining Performance Obligations $3.3b (FY, 2021)	Remaining Performance Obligations $28.7b (Q2, 2022)	Remaining Performance Obligations N/A	Remaining Performance Obligations N/A	Remaining Performance Obligations N/A	Remaining Performance Obligations N/A	Remaining Performance Obligations N/A
Trademarks (US)	Trademarks (US) N/A	Trademarks (US) N/A	Trademarks (US) 21 (Jun, 2022)	Trademarks (US) N/A	Trademarks (US) 6 (Jul, 2020)	Trademarks (US) N/A	Trademarks (US) N/A