Nielsen Competitors and Similar CompaniesClear all
Nielsen's competitors and similar companies include IQVIA, International Data Group, The Kantar Group, GfK, Gartner and R.R. Donnelley & Sons.
 Nielsen Nielsen Holdings is a company that specializes in audience measurement, data, and analytics solutions for media. |  IQVIA IQVIA Holdings (formerly known as QuintilesIMS) is a company that offers clinical research services, data analysis, and information solutions for the life sciences and healthcare industries. |  International Data Group International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem. |  R.R. Donnelley & Sons R.R. Donnelley & Sons (RRD) is a company that provides integrated communications and marketing solutions. | ||||
Founding Date | Founding Date 1923 | Founding Date 2016 | Founding Date 1964 | Founding Date 1994 | Founding Date 1934 | Founding Date 1979 | Founding Date 1864 |
Type | Type Private | Type Public | Type Private | Type Subsidiary | Type Subsidiary | Type Public | Type Private |
Tags | |||||||
Locations | Locations New York, US HQ Lane Cove West, AU Macquarie Park, AU Woluwe Saint Lambert, BE São Paulo, BR Sliven, BG Halifax, CA see more | Locations Durham, US HQ Buenos Aires, AR Melbourne, AU North Sydney, AU Wien, AT Antwerpen, BE Wijnegem, BE see more | Locations Needham, US HQ | Locations London, GB HQ Buenos Aires, AR Cremorne, AU Fortitude Valley, AU Sydney, AU Wien, AT Dhaka, BD see more | Locations Nürnberg, DE HQ Tirana, AL Buenos Aires, AR North Sydney, AU Wien, AT Leuven, BE Sarajevo, BA see more | Locations Chicago, US HQ Bridgetown, BB Mississauga, CA Montréal, CA Oshawa, CA Toronto, CA Beijing, CN see more | |
Employees | Employees 29,091 | Employees 93,000 | Employees 3,300 | Employees 34112% increase | Employees 8,000 | Employees 19,3674% decrease | Employees 40,1221% decrease |
Valuation ($) | Valuation ($) N/A | Valuation ($) 39.4 b | Valuation ($) N/A | Valuation ($) N/A | Valuation ($) N/A | Valuation ($) 39.9 b | Valuation ($) N/A |
Financial | |||||||
Revenue (est.) | Revenue (est.) $3.5b (FY, 2021) | Revenue (est.) $16.3b (FY, 2025) | Revenue (est.) $1b (Y, 2020) | Revenue (est.) £48.6m (FY, 2022) | Revenue (est.) €1b (FY, 2022) | Revenue (est.) $6.5b (FY, 2025) | Revenue (est.) $4.6b (FY, 2023) |
Cost of goods | Cost of goods $1.2b (FY, 2021) | Cost of goods $10.9b (FY, 2025) | Cost of goods N/A | Cost of goods N/A | Cost of goods €549m (FY, 2022) | Cost of goods $2.1b (FY, 2025) | Cost of goods N/A |
Gross profit | Gross profit $2.3b (FY, 2021) | Gross profit $5.4b (FY, 2025) | Gross profit N/A | Gross profit N/A | Gross profit €478.4m (FY, 2022) | Gross profit $4.4b (FY, 2025) | Gross profit N/A |
Net income | Net income $971m (FY, 2021) | Net income $1.4b (FY, 2025) | Net income N/A | Net income (£108.1m) (FY, 2022) | Net income €114.9m (FY, 2022) | Net income $729.2m (FY, 2025) | Net income N/A |
Operating ⚠ | |||||||
Backlog | Backlog N/A | Backlog $27.2b (FY, 2022) | Backlog N/A | Backlog N/A | Backlog N/A | Backlog $171.6m (Q2, 2023) | Backlog N/A |
Clients | Clients N/A | Clients N/A | Clients N/A | Clients N/A | Clients 10 k (Dec, 2022) | Clients N/A | Clients 17 k (Oct, 2025) |
Countries | Countries 55 (FY, 2021) | Countries 100 (FY, 2022) | Countries N/A | Countries N/A | Countries 50 (Dec, 2022) | Countries 90 (FY, 2022) | Countries N/A |
Countries Covered | Countries Covered N/A | Countries Covered N/A | Countries Covered 147 (Aug, 2024) | Countries Covered N/A | Countries Covered N/A | Countries Covered N/A | Countries Covered 30 (Oct, 2025) |
Customers | Customers N/A | Customers 10.1 k (FY, 2022) | Customers N/A | Customers N/A | Customers N/A | Customers 15 k (FY, 2022) | Customers N/A |
Industries Served | Industries Served N/A | Industries Served N/A | Industries Served N/A | Industries Served 13 (Jun, 2023) | Industries Served N/A | Industries Served N/A | Industries Served 6 (Oct, 2025) |
Remaining Performance Obligations | Remaining Performance Obligations $3.3b (FY, 2021) | Remaining Performance Obligations $29.2b (FY, 2022) | Remaining Performance Obligations N/A | Remaining Performance Obligations N/A | Remaining Performance Obligations N/A | Remaining Performance Obligations N/A | Remaining Performance Obligations N/A |
Trademark Applications (US) | Trademark Applications (US) N/A | Trademark Applications (US) N/A | Trademark Applications (US) 5 (Aug, 2024) | Trademark Applications (US) N/A | Trademark Applications (US) N/A | Trademark Applications (US) N/A | Trademark Applications (US) 2 (Oct, 2025) |
Trademarks (US) | Trademarks (US) N/A | Trademarks (US) N/A | Trademarks (US) 128 (Aug, 2024) | Trademarks (US) N/A | Trademarks (US) N/A | Trademarks (US) N/A | Trademarks (US) 40 (Oct, 2025) |
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View Company Profiles
IQVIA
HQ
Durham, US
Employees
93,000
IQVIA Holdings (formerly known as QuintilesIMS) is a company that offers clinical research services, data analysis, and information solutions for the life sciences and healthcare industries.
View companyInternational Data Group
HQ
Needham, US
Employees
3,300
International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem.
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The Kantar Group
HQ
London, GB
The Kantar Group is a company that provides marketing data and analytics solutions.
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