| Type | Public |
| HQ | Nürnberg, DE |
| Founded | 1934 |
| Size (employees) | 12,926 (est)-1% |
| Website | gfk.com |
GfK was founded in 1934 and is headquartered in Nürnberg, DE
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Sign up for free to see all dataGfK Office Locations
GfK has an office in Nürnberg
Nürnberg, DE (HQ)
101 Nordwestring
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GfK Online and Social Media Presence
18.35k Twitter followers
GfK has 18.35k Twitter Followers. The number of followers has increased 0.1% month over month and increased 0.5% quarter over quarter
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GfK News and Updates
December 21, 2018
German consumer morale holds steady heading into January - GfK
BERLIN (Reuters) - German consumer sentiment remained strong going into January, the GfK market research group said on Friday, suggesting that household spending in Europe's largest economy will start 2019 on a solid footing.
September 17, 2018
Ipsos announces the successful completion of the merger clearance per the agreement with GfK to acquire 4 global divisions of GfK's Custom Research Business
Ipsos announces the successful completion of the merger clearance per the agreement with GfK to acquire 4 global divisions of GfK's Custom Research Business
August 29, 2018
German consumer morale darkens unexpectedly - GfK survey
BERLIN (Reuters) - The mood among German shoppers deteriorated unexpectedly for the second month in a row heading into September, a survey showed on Wednesday, casting some doubt about the strength of a consumer-led upswing in Europe's largest economy.
July 31, 2018
Summer confidence boost fails to materialise for firms or consumers
The summer sun did little to boost confidence among businesses or consumers in July, according to data to be published today. British businesses’ confidence remained unchanged during July, a survey of 1,200 firms by Lloyds Bank will show, while a long-running GfK poll will show a further dip in c…
July 30, 2018
British Business and Consumer Confidence Stay Gloomy
U.K. firms’ confidence was unchanged at lowest level this year.
July 30, 2018
Ipsos a conclu un accord avec GfK pour l'acquisition de 4 divisions globales de GfK Research
Ipsos a conclu un accord avec GfK pour l'acquisition de 4 divisions globales de GfK Research : Customer Experience ; Experience Innovation ; Health et Public Affairs
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GfK Blogs
January 14, 2019
Map of the Month: GfK Purchasing Power, Germany 2019
GfK's Map of the Month for January shows the projected distribution of purchasing power in Germany in 2019.
December 20, 2018
Map of the Month: GfK Purchasing Power density, Europe 2018
GfK's Map of the Month for December shows the 2018 distribution of purchasing power density (mil. € per km²) across Europe at the two-digit postcode level.
December 19, 2018
Gaming as an ecosystem: in search of superior (gaming) experiences
Gaming PCs continue to be one of the positive drivers of growth on a PC market which has stagnated in the last few years. Gaming is not a local phenomenon, but a global trend which is reflected in the demand for unique experiences and high-performance devices the world over. Enthusiastic customers m…
November 28, 2018
Beyond Point of Sale Data: Actionable Insights Right Across the Consumer Journey
Understand the four key phases of the journey: purchase trigger, search, moment of purchase and early usage Across this series of blog posts, I have explored how the new GfK Consumer Journey Module in our Consumer Insights Engine provides powerful insights on customer behavior for brands in the tech…
November 21, 2018
Beyond Point of Sale Data: The importance of understanding early usage in the consumer journey
‘Hygiene and user experience’ factors may affect a customer’s sentiment about a new product as much as its functional characteristics Technology and consumer durables brands operate in an increasingly demanding retail landscape, characterized by margin pressure, fiercer competition, shorter product …
November 15, 2018
Map of the Month: GfK Purchasing Power, Europe 2018
GfK's Map of the Month for November shows the distribution of purchasing power across Europe in 2018.
GfK Company Life and Culture
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GfK Frequently Asked Questions
When was GfK founded?
GfK was founded in 1934.
How many employees does GfK have?
GfK has 12,926 employees.
Who are GfK competitors?
Competitors of GfK include J.D. Power and Associates, Nielsen and Push Technology.
Where is GfK headquarters?
GfK headquarters is located at 101 Nordwestring, Nürnberg.
Where are GfK offices?
GfK has an office in Nürnberg.
How many offices does GfK have?
GfK has 1 office.