YouGov Competitors and Similar CompaniesClear all
GfK's competitors and similar companies include Nielsen and Ipsos.
 Nielsen Nielsen Holdings is a company that specializes in audience measurement, data, and analytics solutions for media. | |||
Founding Date | Founding Date 1934 | Founding Date 1923 | Founding Date 1975 |
Type | Type Subsidiary | Type Private | Type Public |
Tags | |||
Locations | Locations Nürnberg, DE HQ Tirana, AL Buenos Aires, AR North Sydney, AU Wien, AT Leuven, BE Sarajevo, BA see more | Locations New York, US HQ Lane Cove West, AU Macquarie Park, AU Woluwe Saint Lambert, BE São Paulo, BR Sliven, BG Halifax, CA see more | |
Employees | Employees 8,000 | Employees 29,091 | Employees 19,7012% decrease |
Financial | |||
Revenue (est.) | Revenue (est.) €1b (FY, 2022) | Revenue (est.) $3.5b (FY, 2021) | Revenue (est.) €2.5b (FY, 2025) |
Cost of goods | Cost of goods €549m (FY, 2022) | Cost of goods $1.2b (FY, 2021) | Cost of goods €793.8m (FY, 2025) |
Gross profit | Gross profit €478.4m (FY, 2022) | Gross profit $2.3b (FY, 2021) | Gross profit €1.7b (FY, 2025) |
Net income | Net income €114.9m (FY, 2022) | Net income $971m (FY, 2021) | Net income €188.4m (FY, 2025) |
Operating ⚠ | |||
Clients | Clients 10 k (Dec, 2022) | Clients N/A | Clients 5 k (FY, 2022) |
Countries | Countries 50 (Dec, 2022) | Countries 55 (FY, 2021) | Countries 100 (FY, 2022) |
For sources of this data, please see the company profile
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Nielsen
HQ
New York, US
Employees
29,091
Nielsen Holdings is a company that specializes in audience measurement, data, and analytics solutions for media.
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Ipsos
HQ
Paris, FR
Employees
19,701↓ 2% decrease
Ipsos is a company that provides market research and consulting services.
View company