WideOrbit

OverviewSuggest Edit

WideOrbit is a provider of business management software for media companies. Its product lines include solutions for sales, traffic, media networks, radio automation, and promotion optimization. The company offers solutions for managing the business of advertising operations - from proposal to order management and scheduling to billing accounts.

TypePrivate
Founded1999
HQSan Francisco, CA, US
Websitewideorbit.com
Employee Ratings3.9
Overall CultureC+

Latest Updates

Employees (est.) (Jun 2021)513
Job Openings15
Cybersecurity ratingCMore

Key People/Management at WideOrbit

Eric Mathewson

Eric Mathewson

Founder & CEO, Director
Tim Swift

Tim Swift

Chief Operating Officer
Margaret McCarthy

Margaret McCarthy

Chief Financial Officer
Will Offeman

Will Offeman

Chief Product Officer
Bruce Roberts

Bruce Roberts

President
Eric Moe

Eric Moe

Chief Technology Officer
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WideOrbit Office Locations

WideOrbit has offices in San Francisco, Agawam, Coppell, Denver and in 5 other locations
San Francisco, CA, US (HQ)
1160 Battery St, San Francisco
Agawam, MA, US
67 Hunt St
Coppell, TX, US
601 Canyon Dr
Denver, CO, US
United Western Financial Center, 700 17th St
Hoover, AL, US
2100 Riverchase Center #110
Lynnwood, WA, US
3400 188th St SW #685
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WideOrbit Financials and Metrics

Summary Metrics

Founding Date

1999

WideOrbit total Funding

$34.5 m

WideOrbit latest funding size

$10 m

Time since last funding

13 years ago

WideOrbit investors

WideOrbit's latest funding round in October 2008 was reported to be $10 m. In total, WideOrbit has raised $34.5 m
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WideOrbit Cybersecurity Score

Cybersecurity ratingPremium dataset

C

70/100

SecurityScorecard logo

WideOrbit Online and Social Media Presence

Embed Graph

WideOrbit Company Culture

  • Overall Culture

    C+

    69/100

  • CEO Rating

    A

    76/100

  • Compensation

    C+

    70/100

  • Diversity

    B-

    71/100

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WideOrbit News and Updates

WideOrbit Selects Tru Optik Data Marketplace to Power Streaming Audio and Podcast Audience Targeting

NEW YORK, Feb. 4, 2021 /PRNewswire/ -- Tru Optik, a TransUnion company, has announced today a partnership with WideOrbit, a leader in premium broadcast technology and the largest sell-side processor of premium digital and linear advertising. As an identity resolution leader across OTT,...

WideOrbit Selects Tru Optik Data Marketplace to Power Streaming Audio and Podcast Audience Targeting

NEW YORK, Feb. 4, 2021 /PRNewswire/ -- Tru Optik, a TransUnion company, has announced today a partnership with WideOrbit, a leader in premium broadcast technology and the largest sell-side processor of premium digital and linear advertising. As an identity resolution leader across OTT,...

WideOrbit Integrates with Rubicon Project to Increase Access to Live, On-Demand, and Podcast Audio Supply

SAN FRANCISCO, June 2, 2020 — WideOrbit , the media platform that makes it easier to buy and sell advertising, announced today the inclusion of WideOrbit’s marketplace in the Rubicon Project’s exchange. Through this integration, buyers that use the Rubicon Project exchange can now access inventory f…

WideOrbit Appoints Tim Swift as Chief Operating Officer

SAN FRANCISCO, February 4, 2020 — WideOrbit, the media platform for connecting ads and audiences everywhere, announced that Tim Swift has been appointed to the role of Chief Operating Officer. Reporting to WideOrbit CEO Eric Mathewson, Tim will lead client-facing operations for WideOrbit’s enterpris…

WideOrbit and Mediaocean Partner to Automate Local Broadcast TV Ad Transactions

Companies to collaborate on simplifying broadcast spot ordering, avail proposal and response processes, saving ad buyers and sellers time and money.read more

Top Vendors Covered in Global Traffic Management Software Market 2022: Cisco Systems, Inc., MercuryGate TMS, LLamasoft, AscendTMS, Agile TM, WideOrbit, VertaMedia

Global Traffic Management Software market, a new research report that examines the current and futuristic growth of this market. This report offers a detailed study about the market which is tremendously propelling in the present market situation. The key driving factors like drivers, restraints and…
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WideOrbit Blogs

A Look Ahead: The Future of Digital/Linear Convergence and Addressable TV Advertising

Will Offeman, WideOrbit’s Chief Product Officer, recently participated in a TV[R]ev Thought Leaders Circle Town Hall on “The Year Ahead in Addressable Advertising”. During his segment, Will predicted that in five years the convergence of linear, or over-the-air-broadcast, and digital advertising wil…

Townsquare Media Streamlines Network/Barter Ad Management with Automation

Network and barter advertising transactions typically involve extremely manual, time-consuming processes. Managing orders, materials, and affidavits requires many hours of effort per week, tying up staff who could better spend that time on tasks that deliver higher ROI. We recently sat down with Bec…

Digital Audio: How Advertisers Can Reach Growing Audiences with Automated Buying

Advertisers are finding it increasingly important to embrace an expanding digital audio landscape. The 2021 Infinite Dial report shows significant growth in digital audio, estimating that in 2021, weekly online audio listeners will reach 193 million, or 68% of the US population, up from 169 million,…

Remote Radio Station Operations with WideOrbit – WO Automation for Radio Version 5

The latest version of WO Automation for Radio, version 5.0, includes significant improvements to help broadcasters manage station operations from anywhere, on nearly any device. Working remotely has become the new normal. That means radio stations require the ability to manage operations from any lo…

The High Cost of Ransomware – And How to Avoid It

Every IT professional, in every industry, is aware of the constant threat of ransomware. Ransomware is a form of malware that can infect computers and mobile devices. The initial infection then spreads across the network, encrypting data files to render them inaccessible, and displaying a ransom not…

The Infinite Dial 2021: Digital Audio Continues to Grow – Are You Keeping Pace?

Released last week, The 2021 Infinite Dial report once again shows significant growth in digital audio. The report estimates that in 2021, weekly online audio listeners will reach 193 million, or 68% of the US population, up from 169 million, or 60%, in 2020. The report also indicates that weekly po…
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WideOrbit Frequently Asked Questions

  • When was WideOrbit founded?

    WideOrbit was founded in 1999.

  • Who are WideOrbit key executives?

    WideOrbit's key executives are Eric Mathewson, Tim Swift and Margaret McCarthy.

  • How many employees does WideOrbit have?

    WideOrbit has 513 employees.

  • Who are WideOrbit competitors?

    Competitors of WideOrbit include Ausha, Dokify and Tatari.

  • Where is WideOrbit headquarters?

    WideOrbit headquarters is located at 1160 Battery St, San Francisco, San Francisco.

  • Where are WideOrbit offices?

    WideOrbit has offices in San Francisco, Agawam, Coppell, Denver and in 5 other locations.

  • How many offices does WideOrbit have?

    WideOrbit has 9 offices.