| Type | Subsidiary |
| Parent Company | Adobe |
| HQ | San Mateo, US |
| Founded | 2006 |
| Website | marketo.com |
Marketo was founded in 2006 and is headquartered in San Mateo, US
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Viewing summary data as a guest
Sign up for free to see all dataKey People/Management at Marketo
Steve Lucas
CEO
Sarah Kennedy
Chief Marketing Officer
Mika Yamamoto
Global President
Greg Wolfe
COO
Mark Miller
CFO
Eric Johnson
Chief Sales Officer
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Marketo Office Locations
Marketo has offices in San Mateo, Denver, Portland, Atlanta and in 8 other locations
San Mateo, US (HQ)
901 Mariners Island Blvd. Suite 500 (Reception)
Atlanta, US
3340 Peachtree Road N.E.
Denver, US
3600 707 17th St
Portland, US
300 1500 SW 1st Ave
Melbourne, AU
Level 31 50 120 Little Collins St
Sydney, AU
Level 12 50 Pitt Street
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Marketo Financials and Metrics
Summary Metrics
Founding Date | 2006 |
Total Funding | $108.4 m |
Investors | InterWest Partners, Storm Ventures, IVP (Institutional Venture Partners), Lead Edge Capital, Battery Ventures, Mayfield Fund |
In total, Marketo had raised $108.4 m. Marketo is a subsidiary of Adobe
Marketo Revenue
Marketo's revenue was reported to be $209.87 m in FY, 2015 which is a 40% increase from the previous period.
Annual
Quarterly
- Source: SEC Filings
Annual
Quarterly
| USD | Q3, 2013 | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 |
|---|---|---|---|---|---|---|---|---|---|
Cash | 140.9m | 119.6m | 119.7m | 118.8m | 103.8m | 110.4m | 112.9m | 94.7m | 99.5m |
Accounts Receivable | 25.2m | 29.6m | 26.2m | 40.2m | 45.7m | 41.9m | 48.5m | 62.0m | |
Prepaid Expenses | 6.9m | 5.6m | 6.8m | 10.0m | 7.8m | 7.5m | 15.0m | 8.5m | |
Current Assets | 158.8m | 151.7m | 154.9m | 151.8m | 154.0m | 164.0m | 162.2m | 158.2m | 170.0m |
Annual
Quarterly
| USD | Q3, 2013 | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 |
|---|---|---|---|---|---|---|---|---|---|
Net Income | (31.9m) | (12.5m) | (25.8m) | (38.8m) | (18.6m) | (36.1m) | (53.0m) | (18.7m) | (34.0m) |
Depreciation and Amortization | 3.0m | 2.1m | 4.3m | 6.8m | 2.9m | 6.3m | 10.1m | 4.0m | 7.9m |
Accounts Payable | 1.1m | 44.0k | 478.0k | 94.0k | 1.0m | 2.2m | 2.1m | (159.0k) | 1.6m |
Cash From Operating Activities | (7.4m) | (13.2m) | (9.6m) | (10.8m) | (8.5m) | 1.4m | 3.7m | (10.0m) | (4.8m) |
Marketo Acquisitions / Subsidiaries
| Acquired Company | Date | Deal Size |
|---|---|---|
| ToutApp | April 19, 2017 | |
| Vessel | May 13, 2015 | |
| Insightera | December 13, 2013 | |
| Optify | August 31, 2013 | |
| Crowd Factory | April 18, 2012 |
Marketo Revenue Breakdown
Marketo revenue breakdown by geographic segment: 6.9% from EMEA, 84.7% from United States and 8.4% from Other
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Marketo Online and Social Media Presence
160.05k Twitter followers
Marketo has 160.05k Twitter Followers. The number of followers has decreased 0.1% month over month and decreased 0.4% quarter over quarter
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Marketo News and Updates
February 07, 2019
2019 Summit on Customer Engagement Announces Final Speaker Line-Up, Including Industry Leaders from Marketo, Optum, TIBCO, ADP, Splunk, Gainsight and More
SAN FRANCISCO, Feb. 7, 2019 /PRNewswire/ -- The Summit on Customer Engagement, the industry's longest running, most respected educational event for professionals in the customer engagement and advocacy field, today announced its final list of confirmed speakers and sessions. The annual...
December 19, 2018
Content Marketing Global Market 2018-2023: HubSpot, Contently, NewsCred, Marketo, Scripted
Wiseguyreports.Com Publish New Market Research Report On -“Content Marketing Market - Global Industry Analysis, Size, Share, Trends, Growth and Forecast 2018 - 2023” Posted via Industry Today. Follow us on Twitter @IndustryToday
December 14, 2018
Adobe trades lower on concerns over Marketo acquisition
Notwithstanding the recent Marketo acquisition, Adobe's fourth-quarter earnings report surpassed analysts' estimates.
November 23, 2018
Global Marketing Automation Software market by type, key players, regions and product type – global forecast to 2025 |HubSpot, Marketo, Act-On Software, Salesforce, Adobe Systems, Oracle, Infusion soft, IBM, Cognizant
The report compiles exhaustive information obtained via proven research methodologies and from trusted sources from within the industries. Posted via Industry Today. Follow us on Twitter @IndustryToday
November 13, 2018
Digital Marketing Software Market 2018 Global Analysis By Key Players – Adobe Systems Incorporated, Oracle Corporation, SAP SE, Salesforce.com, Marketo
WiseGuyReports.Com Publish a New Market Research Report On –“ Digital Marketing Software Market 2018 Global Analysis By Key Players – Adobe Systems Incorporated, Oracle Corporation, SAP SE, Salesforce.com, Marketo”. Posted via Industry Today. Follow us on Twitter @IndustryToday
November 13, 2018
Content Marketing Service 2018 Global Market Key Players – HubSpot, Contently, Influence & Co, NewsCred, Marketo, Scripted, Skyword – Analysis and Forecast to 2025
WiseGuyRerports.com Presents “Global Content Marketing Service Market Size, Status and Forecast 2018-2025” New Document to its Studies Database Posted via Industry Today. Follow us on Twitter @IndustryToday
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Marketo Blogs
February 11, 2019
[Ebook] Introducing The Definitive Guide to Marketing Metrics & Analytics
Now more than ever, marketing has to prove its impact on the success of the business. All too often, it’s assumed that marketing exists solely to support sales, or that we throw fancy parties with nothing to show for our work. With the pressure increasing, it’s time for marketers to take control of…
February 08, 2019
How to Measure Event Marketing Performance and ROI
Events are often one of the biggest marketing expenses. If this is the case, why do so few of us measure the real impact of these initiatives? According to Event MB, 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promisin…
February 06, 2019
Where Marketing Attribution Falls Short—and How to Get it Right
With the CMO often considered the most precarious position in the C-Suite, marketing attribution is top of mind for everyone looking to really measure the impact of their marketing departments. And with good reason—new data shows that 60% of marketers face pressure to prove ROI. CMOs are under incre…
February 04, 2019
How To Measure Your Content’s Revenue Efficiency
Demonstrating the impact of marketing efforts across all channels is one of marketing’s biggest challenges today. It’s not easy to do. But with the right approach and technology, you can have confidence in the data, which will help you communicate impact to your leaders and make smarter, data-drive…
February 01, 2019
How AI Will Redefine the Modern Marketing Campaign
Today, the term “marketing” encompasses a slew of interconnected tasks. Instead of simply promoting goods or services, marketers are spending colossal amounts of time researching, creating, managing, analyzing, and reporting on campaigns. Marketers are ever-present through all stages of the sales jo…
January 30, 2019
How to Fix the B2B Data Meltdown
B2B marketers are in a pickle when it comes to data. Data insights are critical to boosting marketing and sales performance. Yet the marketer’s trust in data has plunged to a new low that’s putting a damper on strategic marketing initiatives, according to Dun & Bradstreet’s (D&B) recently re…
Marketo Company Life and Culture
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Marketo Frequently Asked Questions
When was Marketo founded?
Marketo was founded in 2006.
Who are Marketo key executives?
Marketo's key executives are Steve Lucas, Sarah Kennedy and Mika Yamamoto.
What is Marketo revenue?
Latest Marketo annual revenue is $209.9 m.
Who are Marketo competitors?
Competitors of Marketo include Cimpress, HubSpot and Salesfusion.
Where is Marketo headquarters?
Marketo headquarters is located at 901 Mariners Island Blvd. Suite 500 (Reception), San Mateo.
Where are Marketo offices?
Marketo has offices in San Mateo, Denver, Portland, Atlanta and in 8 other locations.
How many offices does Marketo have?
Marketo has 12 offices.