Marketo was founded in 2006 and is headquartered in San Mateo, US
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Key People/Management at Marketo
Steve Lucas
Chief Executive Officer
Sarah Kennedy
Chief Marketing Officer
Greg Wolfe
Chief Operating Officer
Mark Miller
Chief Financial Officer
Eric Johnson
Chief Sales Officer
Arun Anantharaman
Chief Product Officer
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Marketo Office Locations
Marketo has offices in Düsseldorf, London, Melbourne, Denver and in 8 other locations
San Mateo, US (HQ)
901 Mariners Island Blvd. Suite 500 (Reception)
Atlanta, US
3340 Peachtree Road N.E.
Denver, US
3600 707 17th St
Portland, US
300 1500 SW 1st Ave
Melbourne, AU
Level 31 50 120 Little Collins St
Sydney, AU
Level 12 50 Pitt Street
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Marketo Financials and Metrics
Summary Metrics
Founding Date | 2006 |
Total Funding | $108.4 m |
Investors | InterWest Partners, Storm Ventures, IVP (Institutional Venture Partners), Lead Edge Capital, Battery Ventures, Mayfield Fund |
In total, Marketo had raised $108.4 m. Marketo is a subsidiary of Vista Equity Partners
Marketo Financials
Marketo's revenue was reported to be $209.87 m in FY, 2015 which is a 40% increase from the previous period.
Annual
- Source: SEC Filings
Annual
| USD | FY, 2013 | FY, 2014 | FY, 2015 |
|---|---|---|---|
Cash | 128.3 m | 112.6 m | 107.2 m |
Accounts Receivable | 26.9 m | 37.9 m | 50.7 m |
Prepaid Expenses | 3.2 m | 5.8 m | 9.1 m |
Current Assets | 158.5 m | 156.3 m | 167 m |
Quarterly
| USD | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 |
|---|---|---|---|---|---|---|---|---|
Cash | 119.6 m | 119.7 m | 118.8 m | 103.8 m | 110.4 m | 112.9 m | 94.7 m | 99.5 m |
Accounts Receivable | 25.2 m | 29.6 m | 26.2 m | 40.2 m | 45.7 m | 41.9 m | 48.5 m | 62 m |
Prepaid Expenses | 6.9 m | 5.6 m | 6.8 m | 10 m | 7.8 m | 7.5 m | 15 m | 8.5 m |
Current Assets | 151.7 m | 154.9 m | 151.8 m | 154 m | 164 m | 162.2 m | 158.2 m | 170 m |
Annual
| USD | FY, 2013 | FY, 2014 | FY, 2015 |
|---|---|---|---|
Net Income | (47.4 m) | (55 m) | (69.1 m) |
Depreciation and Amortization | 4.6 m | 9.5 m | 13.9 m |
Accounts Payable | 2.1 m | (342 k) | 1.6 m |
Cash From Operating Activities | (12.4 m) | (14 m) | 2.3 m |
Quarterly
| USD | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 |
|---|---|---|---|---|---|---|---|---|
Net Income | (12.5 m) | (25.8 m) | (38.8 m) | (18.6 m) | (36.1 m) | (53 m) | (18.7 m) | (34 m) |
Depreciation and Amortization | 2.1 m | 4.3 m | 6.8 m | 2.9 m | 6.3 m | 10.1 m | 4 m | 7.9 m |
Accounts Payable | 44 k | 478 k | 94 k | 1 m | 2.2 m | 2.1 m | (159 k) | 1.6 m |
Cash From Operating Activities | (13.2 m) | (9.6 m) | (10.8 m) | (8.5 m) | 1.4 m | 3.7 m | (10 m) | (4.8 m) |
Marketo Acquisitions / Subsidiaries
| Acquired Company | Date | Deal Size |
|---|---|---|
| ToutApp (42) | April 19, 2017 | |
| Vessel (51) | May 13, 2015 | |
| Insightera | December 13, 2013 | |
| Optify | August 31, 2013 | |
| Crowd Factory | April 18, 2012 |
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Marketo News and Updates
April 30, 2018
Marketo teams up with Google to build a new AI-powered marketing tool
Marketing automation giant Marketo Inc. today announced a collaboration with Google Inc. to develop an artificial intelligence tool that will let enterprises look for potential buyers more efficiently. The project is an extension of the multiyear hosting deal that the companies struck last year. As…
April 30, 2018
Will machine learning be the death of content A/B testing?
SPONSORED: Presented by Marketo Machine learning is changing the content marketing game. With the democratization of artificial intelligence tools — meaning you don’t need a data science degree to implement machine learning technology — you have at your fingertips a whole new world of content optimi…
February 05, 2018
Digital Marketing Software Market Size, Status and Forecast 2025
This report studies the global Digital Marketing Software market, analyzes and researches the Digital Marketing Software development status and forecast in United States, EU, Japan, China, India and Southeast Asia. This report focuses on the top players in global market Posted via Industry Today. Fo…
December 11, 2017
10 Tips for a Wildly Successful Email Marketing Campaign
Here are the do's and don'ts for using email to promote and grow your business.
December 04, 2017
Millennials Are Old News: What Do Gen Z Workers Want?
The members of Generation Z are eager to succeed. Will your company let them?
November 01, 2017
Marketing Automation Software Market 2017: Global Analysis by Key Players – HubSpot, Marketo, IBM, Salesforce.com
Wiseguyreports.Com Publish New Market Research Report On -“Marketing Automation Software Market 2017 Global Industry Analysis, Opportunities, Size, Trends, Growth and Forecast 2021” Posted via Industry Today. Follow us on Twitter @IndustryToday
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