The Kantar Group Competitors and Similar CompaniesClear all
Nielsen's competitors and similar companies include GlobalWebIndex, Ipsos and GfK.
 Nielsen Nielsen Holdings is a company that specializes in audience measurement, data, and analytics solutions for media. |  GlobalWebIndex GlobalWebIndex is a market research company developing a platform that provides consumer insights, survey, and analytics data to brands, marketing agencies, and media organizations. | |||
Founding Date | Founding Date 1923 | Founding Date 2009 | Founding Date 1975 | Founding Date 1934 |
Type | Type Private | Type Private | Type Public | Type Subsidiary |
Tags | ||||
Locations | Locations New York, US HQ Lane Cove West, AU Macquarie Park, AU Woluwe Saint Lambert, BE São Paulo, BR Sliven, BG Halifax, CA see more | Locations London, GB HQ Athina, GR New York, US | Locations Nürnberg, DE HQ Tirana, AL Buenos Aires, AR North Sydney, AU Wien, AT Leuven, BE Sarajevo, BA see more | |
Employees | Employees 29,091 | Employees 750 | Employees 19,7012% decrease | Employees 8,000 |
Financial | ||||
Revenue (est.) | Revenue (est.) $3.5b (FY, 2021) | Revenue (est.) £19.8m (FY, 2019) | Revenue (est.) €2.5b (FY, 2025) | Revenue (est.) €1b (FY, 2022) |
Cost of goods | Cost of goods $1.2b (FY, 2021) | Cost of goods £2.1m (FY, 2019) | Cost of goods €793.8m (FY, 2025) | Cost of goods €549m (FY, 2022) |
Gross profit | Gross profit $2.3b (FY, 2021) | Gross profit £17.7m (FY, 2019) | Gross profit €1.7b (FY, 2025) | Gross profit €478.4m (FY, 2022) |
Net income | Net income $971m (FY, 2021) | Net income (£10.4m) (FY, 2019) | Net income €188.4m (FY, 2025) | Net income €114.9m (FY, 2022) |
Operating ⚠ | ||||
Clients | Clients N/A | Clients N/A | Clients 5 k (FY, 2022) | Clients 10 k (Dec, 2022) |
Countries | Countries 55 (FY, 2021) | Countries N/A | Countries 100 (FY, 2022) | Countries 50 (Dec, 2022) |
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GlobalWebIndex
HQ
London, GB
Employees
750
GlobalWebIndex is a market research company developing a platform that provides consumer insights, survey, and analytics data to brands, marketing agencies, and media organizations.
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Ipsos
HQ
Paris, FR
Employees
19,701↓ 2% decrease
Ipsos is a company that provides market research and consulting services.
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