Blue Apron competitorsClear all

Blue Apron's top competitors include Campbell Soup, UNFI, Instacart, Green Chef, Sun Basket, Plated, Home Chef and HelloFresh.
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Blue Apron
Blue Apron
Blue Apron is a grocery delivery company focused on providing customers with pre-measured ingredients and recipes to prepare meals at home.
Campbell Soup
Campbell Soup
Campbell Soup Company is a manufacturer and marketer of branded convenience food products.
UNFI
UNFI
United Natural Foods (UNFI) is a distributor of natural, organic, specialty, produce, and conventional grocery and non-food products as well as a provider of support services.
Instacart
Instacart
Instacart is a company that offers grocery delivery services.
Green Chef
Green Chef
Green Chef provides fresh organic ingredients, healthy, flavorful meals.
Sun Basket
Sun Basket
Sun Basket is a healthy cooking service that delivers organic ingredients and easy, customized recipes weekly to customers.
Plated
Plated
Plated home-delivers 30-minute gourmet recipes and ingredients.
Home Chef
Home Chef
Home Chef is a company that provides ingredient and recipe delivery service.
HelloFresh
HelloFresh
HelloFresh is a food subscription company that sends pre-portioned ingredients to users’ doorstep.
Founding Date
Founding Date
2012
Founding Date
1869
Founding Date
1978
Founding Date
2012
Founding Date
2014
Founding Date
2014
Founding Date
2012
Founding Date
2013
Founding Date
2011
Type
Type
Public
Type
Public
Type
Public
Type
Private
Type
Subsidiary
Type
Private
Type
Subsidiary
Type
Subsidiary
Type
Public
Tags
Locations
Locations
New York, US HQ
Linden, US
New York, US
Richmond, US
Locations
Camden, US HQ
Mississauga, CA
Albany, US
Barnstable, US
Bentonville, US
Bloomfield, US
Boston, US
see more
Locations
Providence, US HQ
Burnaby, CA
Montréal, CA
Richmond, CA
Vaughan, CA
Anniston, US
Atlanta, US
see more
Locations
San Francisco, US HQ
Toronto, CA
Atlanta, US
Buffalo, US
Charlotte, US
Chicago, US
Miami, US
see more
Locations
New York, US HQ
Locations
San Francisco, US HQ
London, GB
Locations
New York, US HQ
Locations
Chicago, US HQ
Locations
Berlin, DE HQ
Chippendale, AU
Perth, AU
Sydney, AU
Abbotsford, CA
Brampton, CA
Edmonton, CA
see more
Employees
Employees
1,61231% decrease
Employees
14,50024% decrease
Employees
28,30049% increase
Employees
11,2083% increase
Employees
1871% increase
Employees
3311% decrease
Employees
1501% decrease
Employees
1,0564% increase
Employees
6,434
Valuation ($)
Valuation ($)
69.1 m
Valuation ($)
13.9 b
Valuation ($)
1.8 b
Valuation ($)
39 b
Valuation ($)
N/A
Valuation ($)
500 m
Valuation ($)
N/A
Valuation ($)
N/A
Valuation ($)
16.5 b
Twitter followers
Twitter followers
56.1 k
Twitter followers
92.1 k
Twitter followers
8.7 k
Twitter followers
52.7 k
Twitter followers
5.6 k
Twitter followers
4.3 k
Twitter followers
20.1 k
Twitter followers
12 k
Twitter followers
38.8 k
Number of tweets (last 30 days)
Number of tweets (last 30 days)
81
Number of tweets (last 30 days)
22
Number of tweets (last 30 days)
8
Number of tweets (last 30 days)
981
Number of tweets (last 30 days)
34
Number of tweets (last 30 days)
52
Number of tweets (last 30 days)
N/A
Number of tweets (last 30 days)
46
Number of tweets (last 30 days)
800
Average likes per tweet (last 30 days)
Average likes per tweet (last 30 days)
0.5
Average likes per tweet (last 30 days)
5.5
Average likes per tweet (last 30 days)
3.6
Average likes per tweet (last 30 days)
0.3
Average likes per tweet (last 30 days)
0.4
Average likes per tweet (last 30 days)
0.7
Average likes per tweet (last 30 days)
N/A
Average likes per tweet (last 30 days)
0.3
Average likes per tweet (last 30 days)
0.5
Percentage of tweets with engagement (last 30 days)
Percentage of tweets with engagement (last 30 days)
22.22%
Percentage of tweets with engagement (last 30 days)
95.45%
Percentage of tweets with engagement (last 30 days)
87.5%
Percentage of tweets with engagement (last 30 days)
26.5%
Percentage of tweets with engagement (last 30 days)
32.35%
Percentage of tweets with engagement (last 30 days)
57.69%
Percentage of tweets with engagement (last 30 days)
N/A
Percentage of tweets with engagement (last 30 days)
21.74%
Percentage of tweets with engagement (last 30 days)
33.5%
Alexa Website Rank
Alexa Website Rank
29746
Alexa Website Rank
271752
Alexa Website Rank
115861
Alexa Website Rank
3774
Alexa Website Rank
51638
Alexa Website Rank
49732
Alexa Website Rank
258092
Alexa Website Rank
21102
Alexa Website Rank
4960
Employee Rating
Employee Rating
3.3
Employee Rating
3.7
Employee Rating
3.1
Employee Rating
3.7
Employee Rating
3.5
Employee Rating
4.2
Employee Rating
2.6
Employee Rating
3.4
Employee Rating
N/A

Financial

Revenue (est.)
Revenue (est.)
$881.2m (FY, 2017)
Revenue (est.)
$8.7b (FY, 2020)
Revenue (est.)
$26.5b (FY, 2020)
Revenue (est.)
$2b (Y, 2017)
Revenue (est.)
N/A
Revenue (est.)
N/A
Revenue (est.)
N/A
Revenue (est.)
N/A
Revenue (est.)
$1.1b (FY, 2017)
Cost of goods
Cost of goods
$628m (FY, 2017)
Cost of goods
$5.7b (FY, 2020)
Cost of goods
$22.6b (FY, 2020)
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Gross profit
Gross profit
$253.2m (FY, 2017)
Gross profit
$3b (FY, 2020)
Gross profit
$3.9b (FY, 2020)
Gross profit
N/A
Gross profit
N/A
Gross profit
N/A
Gross profit
N/A
Gross profit
N/A
Gross profit
N/A
Net income
Net income
($210.1m) (FY, 2017)
Net income
$1.6b (FY, 2020)
Net income
($269.2m) (FY, 2020)
Net income
N/A
Net income
N/A
Net income
N/A
Net income
N/A
Net income
N/A
Net income
($113m) (FY, 2017)

Operating

Countries
Countries
N/A
Countries
160 (FY, 2020)
Countries
N/A
Countries
N/A
Countries
N/A
Countries
N/A
Countries
N/A
Countries
N/A
Countries
9 (Apr, 2017)
Customers
Customers
786 k (Q1, 2018)
Customers
N/A
Customers
N/A
Customers
500 k (Dec, 2017)
Customers
N/A
Customers
N/A
Customers
N/A
Customers
N/A
Customers
1.5 m (Mar, 2018)
Meals Delivered
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
N/A
Meals Delivered
10 m (Y, 2016)
Meals Delivered
48.3 m (Q1, 2018)
Meals Delivered per Month
Meals Delivered per Month
8 m (Apr, 2016)
Meals Delivered per Month
N/A
Meals Delivered per Month
N/A
Meals Delivered per Month
N/A
Meals Delivered per Month
N/A
Meals Delivered per Month
N/A
Meals Delivered per Month
N/A
Meals Delivered per Month
2.5 m (Feb, 2017)
Meals Delivered per Month
9 m (Apr, 2017)
Orders
Orders
3.5 m (Q1, 2018)
Orders
N/A
Orders
N/A
Orders
N/A
Orders
N/A
Orders
N/A
Orders
N/A
Orders
N/A
Orders
6.6 m (Q1, 2018)
Products
Products
N/A
Products
N/A
Products
275 k (FY, 2020)
Products
500 k (Apr, 2017)
Products
N/A
Products
N/A
Products
N/A
Products
N/A
Products
N/A
Recipes in Database
Recipes in Database
1 k (Q1, 2017)
Recipes in Database
N/A
Recipes in Database
N/A
Recipes in Database
N/A
Recipes in Database
N/A
Recipes in Database
N/A
Recipes in Database
N/A
Recipes in Database
500 (Aug, 2015)
Recipes in Database
15 k (May, 2015)

Funding

Latest funding round
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
$ 265m (5 months ago)
Latest funding round
N/A
Latest funding round
$ 30m (about 2 years ago)
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
N/A
Total funding raised
Total funding raised
$ 199.4m
Total funding raised
N/A
Total funding raised
$ 7.1m
Total funding raised
$ 2.7b
Total funding raised
$ 15.5m
Total funding raised
$ 143.1m
Total funding raised
$ 87.4m
Total funding raised
$ 55.5m
Total funding raised
$ 275.3m
For sources of this data, please see the company profile

View company profiles

Campbell Soup
HQ
Camden, US
Employees
14,500↓ 24% decrease

Campbell Soup Company is a manufacturer and marketer of branded convenience food products.

View company
UNFI
HQ
Providence, US
Employees
28,300↑ 49% increase

United Natural Foods (UNFI) is a distributor of natural, organic, specialty, produce, and conventional grocery and non-food products as well as a provider of support services.

View company
Instacart
HQ
San Francisco, US
Employees
11,208↑ 3% increase

Instacart is a company that offers grocery delivery services.

View company
Green Chef
HQ
New York, US

Green Chef provides fresh organic ingredients, healthy, flavorful meals.

View company