Blue Apron competitorsClear all
Blue Apron's top competitors include Campbell Soup, UNFI, Instacart, Green Chef, Sun Basket, Plated, Home Chef and HelloFresh.
| Save Comparison |  Blue Apron Blue Apron is a grocery delivery company focused on providing customers with pre-measured ingredients and recipes to prepare meals at home. |  Campbell Soup Campbell Soup Company is a manufacturer and marketer of branded convenience food products. |  UNFI United Natural Foods (UNFI) is a distributor of natural, organic, specialty, produce, and conventional grocery and non-food products as well as a provider of support services. |  Sun Basket Sun Basket is a healthy cooking service that delivers organic ingredients and easy, customized recipes weekly to customers. |  HelloFresh HelloFresh is a food subscription company that sends pre-portioned ingredients to users’ doorstep. | ||||
Founding Date | Founding Date 2012 | Founding Date 1869 | Founding Date 1978 | Founding Date 2012 | Founding Date 2014 | Founding Date 2014 | Founding Date 2012 | Founding Date 2013 | Founding Date 2011 |
Type | Type Public | Type Public | Type Public | Type Private | Type Subsidiary | Type Private | Type Subsidiary | Type Subsidiary | Type Public |
Tags | |||||||||
Locations | Locations New York, US HQ Linden, US New York, US Richmond, US | Locations Camden, US HQ Mississauga, CA Albany, US Barnstable, US Bentonville, US Bloomfield, US Boston, US see more | Locations Providence, US HQ Burnaby, CA Montréal, CA Richmond, CA Vaughan, CA Anniston, US Atlanta, US see more | Locations San Francisco, US HQ Toronto, CA Atlanta, US Buffalo, US Charlotte, US Chicago, US Miami, US see more | Locations New York, US HQ | Locations San Francisco, US HQ London, GB | Locations New York, US HQ | Locations Chicago, US HQ | Locations Berlin, DE HQ Chippendale, AU Perth, AU Sydney, AU Abbotsford, CA Brampton, CA Edmonton, CA see more |
Employees | Employees 1,61231% decrease | Employees 14,50024% decrease | Employees 28,30049% increase | Employees 11,2083% increase | Employees 1871% increase | Employees 3311% decrease | Employees 1501% decrease | Employees 1,0564% increase | Employees 6,434 |
Valuation ($) | Valuation ($) 69.1 m | Valuation ($) 13.9 b | Valuation ($) 1.8 b | Valuation ($) 39 b | Valuation ($) N/A | Valuation ($) 500 m | Valuation ($) N/A | Valuation ($) N/A | Valuation ($) 16.5 b |
Twitter followers | Twitter followers 56.1 k | Twitter followers 92.1 k | Twitter followers 8.7 k | Twitter followers 52.7 k | Twitter followers 5.6 k | Twitter followers 4.3 k | Twitter followers 20.1 k | Twitter followers 12 k | Twitter followers 38.8 k |
Number of tweets (last 30 days) | Number of tweets (last 30 days) 81 | Number of tweets (last 30 days) 22 | Number of tweets (last 30 days) 8 | Number of tweets (last 30 days) 981 | Number of tweets (last 30 days) 34 | Number of tweets (last 30 days) 52 | Number of tweets (last 30 days) N/A | Number of tweets (last 30 days) 46 | Number of tweets (last 30 days) 800 |
Average likes per tweet (last 30 days) | Average likes per tweet (last 30 days) 0.5 | Average likes per tweet (last 30 days) 5.5 | Average likes per tweet (last 30 days) 3.6 | Average likes per tweet (last 30 days) 0.3 | Average likes per tweet (last 30 days) 0.4 | Average likes per tweet (last 30 days) 0.7 | Average likes per tweet (last 30 days) N/A | Average likes per tweet (last 30 days) 0.3 | Average likes per tweet (last 30 days) 0.5 |
Percentage of tweets with engagement (last 30 days) | Percentage of tweets with engagement (last 30 days) 22.22% | Percentage of tweets with engagement (last 30 days) 95.45% | Percentage of tweets with engagement (last 30 days) 87.5% | Percentage of tweets with engagement (last 30 days) 26.5% | Percentage of tweets with engagement (last 30 days) 32.35% | Percentage of tweets with engagement (last 30 days) 57.69% | Percentage of tweets with engagement (last 30 days) N/A | Percentage of tweets with engagement (last 30 days) 21.74% | Percentage of tweets with engagement (last 30 days) 33.5% |
Alexa Website Rank | Alexa Website Rank 29746 | Alexa Website Rank 271752 | Alexa Website Rank 115861 | Alexa Website Rank 3774 | Alexa Website Rank 51638 | Alexa Website Rank 49732 | Alexa Website Rank 258092 | Alexa Website Rank 21102 | Alexa Website Rank 4960 |
Employee Rating | Employee Rating 3.3 | Employee Rating 3.7 | Employee Rating 3.1 | Employee Rating 3.7 | Employee Rating 3.5 | Employee Rating 4.2 | Employee Rating 2.6 | Employee Rating 3.4 | Employee Rating N/A |
Financial | |||||||||
Revenue (est.) | Revenue (est.) $881.2m (FY, 2017) | Revenue (est.) $8.7b (FY, 2020) | Revenue (est.) $26.5b (FY, 2020) | Revenue (est.) $2b (Y, 2017) | Revenue (est.) N/A | Revenue (est.) N/A | Revenue (est.) N/A | Revenue (est.) N/A | Revenue (est.) $1.1b (FY, 2017) |
Cost of goods | Cost of goods $628m (FY, 2017) | Cost of goods $5.7b (FY, 2020) | Cost of goods $22.6b (FY, 2020) | Cost of goods N/A | Cost of goods N/A | Cost of goods N/A | Cost of goods N/A | Cost of goods N/A | Cost of goods N/A |
Gross profit | Gross profit $253.2m (FY, 2017) | Gross profit $3b (FY, 2020) | Gross profit $3.9b (FY, 2020) | Gross profit N/A | Gross profit N/A | Gross profit N/A | Gross profit N/A | Gross profit N/A | Gross profit N/A |
Net income | Net income ($210.1m) (FY, 2017) | Net income $1.6b (FY, 2020) | Net income ($269.2m) (FY, 2020) | Net income N/A | Net income N/A | Net income N/A | Net income N/A | Net income N/A | Net income ($113m) (FY, 2017) |
Operating ⚠ | |||||||||
Countries | Countries N/A | Countries 160 (FY, 2020) | Countries N/A | Countries N/A | Countries N/A | Countries N/A | Countries N/A | Countries N/A | Countries 9 (Apr, 2017) |
Customers | Customers 786 k (Q1, 2018) | Customers N/A | Customers N/A | Customers 500 k (Dec, 2017) | Customers N/A | Customers N/A | Customers N/A | Customers N/A | Customers 1.5 m (Mar, 2018) |
Meals Delivered | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered N/A | Meals Delivered 10 m (Y, 2016) | Meals Delivered 48.3 m (Q1, 2018) |
Meals Delivered per Month | Meals Delivered per Month 8 m (Apr, 2016) | Meals Delivered per Month N/A | Meals Delivered per Month N/A | Meals Delivered per Month N/A | Meals Delivered per Month N/A | Meals Delivered per Month N/A | Meals Delivered per Month N/A | Meals Delivered per Month 2.5 m (Feb, 2017) | Meals Delivered per Month 9 m (Apr, 2017) |
Orders | Orders 3.5 m (Q1, 2018) | Orders N/A | Orders N/A | Orders N/A | Orders N/A | Orders N/A | Orders N/A | Orders N/A | Orders 6.6 m (Q1, 2018) |
Products | Products N/A | Products N/A | Products 275 k (FY, 2020) | Products 500 k (Apr, 2017) | Products N/A | Products N/A | Products N/A | Products N/A | Products N/A |
Recipes in Database | Recipes in Database 1 k (Q1, 2017) | Recipes in Database N/A | Recipes in Database N/A | Recipes in Database N/A | Recipes in Database N/A | Recipes in Database N/A | Recipes in Database N/A | Recipes in Database 500 (Aug, 2015) | Recipes in Database 15 k (May, 2015) |
Funding | |||||||||
Latest funding round | Latest funding round N/A | Latest funding round N/A | Latest funding round N/A | Latest funding round $ 265m (5 months ago) | Latest funding round N/A | Latest funding round $ 30m (about 2 years ago) | Latest funding round N/A | Latest funding round N/A | Latest funding round N/A |
Total funding raised | Total funding raised $ 199.4m | Total funding raised N/A | Total funding raised $ 7.1m | Total funding raised $ 2.7b | Total funding raised $ 15.5m | Total funding raised $ 143.1m | Total funding raised $ 87.4m | Total funding raised $ 55.5m | Total funding raised $ 275.3m |
For sources of this data, please see the company profile
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Campbell Soup
HQ
Camden, US
Employees
14,500↓ 24% decrease
Campbell Soup Company is a manufacturer and marketer of branded convenience food products.
View companyUNFI
HQ
Providence, US
Employees
28,300↑ 49% increase
United Natural Foods (UNFI) is a distributor of natural, organic, specialty, produce, and conventional grocery and non-food products as well as a provider of support services.
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Instacart
HQ
San Francisco, US
Employees
11,208↑ 3% increase
Instacart is a company that offers grocery delivery services.
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Green Chef
HQ
New York, US
Green Chef provides fresh organic ingredients, healthy, flavorful meals.
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