We are a unique online fashion destination visited by millions of twenty-something shoppers and fashion-lovers around the world every day.

We sell our own label and other world-renowned brands at asos.com, and give boutiques the chance to sell, new and pre-worn fashion, through our Marketplace channel.

The fashion-focused competitions, games, news and feature articles we publish on asos.com and on mobile apps, or through social networks, are updated daily. They help give our target customers an online experience they won’t find anywhere else on the planet.

Company Growth (employees)
London, GB
Size (employees)
2,381 (est)+26%
ASOS is headquartered in London, GB

Key People at ASOS

Nick Beighton

Nick Beighton

Chief Executive Officer
Helen Ashton

Helen Ashton

Chief Financial Officer
Brian Mcbride

Brian Mcbride

Nick Robertson

Nick Robertson

Co-Founder and Non-Executive Director
Rita Clifton

Rita Clifton

Non-Executive Director
Karen Jones

Karen Jones

Non-Executive Director
Ian Dyson

Ian Dyson

Non-Executive Director
Hilary Riva

Hilary Riva

Non-Executive Director

ASOS Office Locations

ASOS has offices in London, Sydney, Berlin, Hemel Hempstead and in 4 other locations
London, GB (HQ)
Hampstead Rd

ASOS Metrics

ASOS Financial Metrics

Revenue (2016)

£1.4 b

Revenue growth (2015-16), %


Gross profit

£722.2 m

Gross profit margin (2016), %


Market capitalization (21-Mar-2017)

$262.7 m

Closing share price (21-Mar-2017)

ASOS's current market capitalization is $262.7 m.
ASOS's revenue was reported to be £1.4 b in FY, 2016 which is a 25.6% increase from the previous period.
FY, 2013FY, 2014FY, 2015FY, 2016


£769.4 m£975.5 m£1.2 b£1.4 b

Revenue growth, %


Cost of goods sold

£370.8 m£490.5 m£576 m£722.7 m

Gross profit

£398.6 m£485 m£574.8 m£722.2 m

Gross profit Margin, %


Operating expense total

£344.1 m£438.4 m£527.5 m£680.1 m

ASOS Market Value History

ASOS Job Categories

ASOS Online Presence


ASOS Company Life

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