Missguided

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Missguided operates as an online retailer of women apparel and accessories. The Company offers dresses, tops, bodysuits, skirts, trousers, coats and jackets, activewear, knitwear, denim, jeans, shorts, swimwear and beachwear, jumpsuits, playsuits, lingerie, plus sizes clothing, petite clothing, nightwear, loungewear, blazers, leggings, and casual wear.

TypePrivate
Founded2009
HQManchester, GB
Websitemissguided.co.uk
Employee Ratings3.6

Latest Updates

Employees (est.) (Dec 2020)604
Revenue (FY, 2019)£186.9 M(-13%)
Cybersecurity ratingBMore

Missguided Office Locations

Missguided has an office in Manchester
Manchester, GB (HQ)
75 Trafford Wharf Rd
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Missguided Financials and Metrics

Summary Metrics

Founding Date

2009
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Missguided Revenue

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Missguided's revenue was reported to be £186.88 m in FY, 2019
GBP

Revenue (FY, 2019)

186.9m

Gross profit (FY, 2019)

88.2m

Gross profit margin (FY, 2019), %

47.2%

Net income (FY, 2019)

(4.7m)

EBIT (FY, 2019)

(3.6m)

Cash (31-Mar-2019)

275.0k
GBPFY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Revenue

87.2m117.2m205.8m215.9m186.9m

Revenue growth, %

76%

Cost of goods sold

35.2m52.1m98.9m121.5m98.7m

Gross profit

52.0m65.1m106.9m94.4m88.2m
GBPFY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Cash

3.4m4.4m345.0k1.6m275.0k

Accounts Receivable

203.0k2.0m5.1m7.8m9.4m

Prepaid Expenses

988.0k2.2m

Inventories

9.8m9.3m19.8m19.2m11.0m
GBPFY, 2016FY, 2017

Net Income

239.0k(1.4m)

Depreciation and Amortization

1.4m3.2m

Inventories

520.0k(10.5m)

Accounts Payable

7.9m22.1m
GBPFY, 2015

Financial Leverage

3.4 x
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Missguided Operating Metrics

Missguided's Active Customers was reported to be 2.8 m in FY, 2017.
FY, 2016FY, 2017

Active Customers

1.90 m2.80 m

Countries

160
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Missguided Revenue Breakdown

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Missguided revenue breakdown by geographic segment: 24.6% from Rest of World, 57.5% from United Kingdom and 17.9% from European Union

Missguided Cybersecurity Score

Cybersecurity ratingPremium dataset

B

87/100

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Missguided Online and Social Media Presence

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Missguided News and Updates

Kim Kardashian is suing fast-fashion brand Missguided for $10 million, alleging that the company ripped off her outfit hours after she posted it on Instagram

Kim Kardashian West is suing Missguided and seeking $10 million in damages, alleging the fast-fashion brand replicated the image of an outfit she posted on Instagram. "Missguided systematically uses the names and images of Kardashian and other celebrities to advertise and spark interest in its we…

Klarna, Stripe and Poq revamp Missguided shopping app

Three of the biggest names in digital payments have today announced a partnership to enhance Missgui...

Missguided Blogs

5 ways to stay safe while running in the dark

Feel confident with our top tips on how to stay safe while running in the dark. The post 5 ways to stay safe while running in the dark appeared first on babeZine.

5 Self-care tips to help you through exam stress

Need some self-care love for all the exam stress? Don't worry. We have you covered with tips and tricks to relive the built up tension of exams. The post 5 Self-care tips to help you through exam stress appeared first on babeZine.

TV and book recommendations Missguided from HQ

Want some new TV shows and books to get you through lockdown? Take a look at what we have been binging at Missguided HQ. From crime to comedy, we got you. The post TV and book recommendations Missguided from HQ appeared first on babeZine.

Missguided discovered: UPSAHL

We caught up with singer songwriter UPSAHL to chat about the release of her new single. We spoke to her about songwriting in lockdown, clothing, her fave food & more. The post Missguided discovered: UPSAHL appeared first on babeZine.

How to find your foundation tone

Unlike a bold lip or a statement eye, foundation is the hero product that is supposed to go unseeen. Find out how to match your tone perfectly every time. The post How to find your foundation tone appeared first on babeZine.

Winter accessories you need this lockdown

Need a wardrobe refresh with the latest winter accessories for 2021? We have you covered with winter scarfs, winter gloves, headbands, winter coats and more The post Winter accessories you need this lockdown appeared first on babeZine.
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Missguided Frequently Asked Questions

  • When was Missguided founded?

    Missguided was founded in 2009.

  • How many employees does Missguided have?

    Missguided has 604 employees.

  • What is Missguided revenue?

    Latest Missguided annual revenue is £186.9 m.

  • What is Missguided revenue per employee?

    Latest Missguided revenue per employee is £309.4 k.

  • Who are Missguided competitors?

    Competitors of Missguided include ASOS, New Look and Pretty Little Thing.

  • Where is Missguided headquarters?

    Missguided headquarters is located at 75 Trafford Wharf Rd, Manchester.

  • Where are Missguided offices?

    Missguided has an office in Manchester.

  • How many offices does Missguided have?

    Missguided has 1 office.