Adaptive Health Bethesda Adaptive Health (formerly known as Direct Digital) is a company engaged in the development and manufacturing of supplements. | ![]() Nutraceutical International Nutraceutical manufactures branded nutritional supplements and other natural products. | ![]() Natural Alternatives International Natural Alternatives International, Inc. (NAI) is a formulator, manufacturer, and marketer of nutritional supplements. | |||
Founding Date | Founding Date 2009 | Founding Date 1992 | Founding Date 1980 | Founding Date 1993 | Founding Date 1980 |
Type | Type Private | Type Public | Type Public | Type Subsidiary | Type Public |
Tags | |||||
Locations | Locations Charlotte, US HQ Bethesda, US Boston, US | Locations Salt Lake City, US HQ Castle Hill, AU Richmond, CA Vaughan, CA Bogotá, CO Paris, FR Hong Kong, HK see more | Locations Los Angeles, US HQ Avellaneda, AR Olivos, AR Sydney, AU Minsk, BY Bruxelles, BE São Paulo, BR see more | Locations Salt Lake City, US HQ | Locations Carlsbad, US HQ Manno Ti, CH |
Employees | Employees 935% decrease | Employees 1,8005% decrease | Employees 10,1006% decrease | Employees 3171% decrease | Employees 27110% increase |
Valuation ($) | Valuation ($) N/A | Valuation ($) 710.7 m | Valuation ($) 701 m | Valuation ($) N/A | Valuation ($) 28.3 m |
Financial | |||||
Revenue (est.) | Revenue (est.) N/A | Revenue (est.) $925.3m (FY, 2025) | Revenue (est.) $5b (FY, 2025) | Revenue (est.) $233m (FY, 2016) | Revenue (est.) $129.9m (FY, 2025) |
Cost of goods | Cost of goods N/A | Cost of goods $200.9m (FY, 2025) | Cost of goods $1.1b (FY, 2025) | Cost of goods $114.9m (FY, 2016) | Cost of goods $120.6m (FY, 2025) |
Gross profit | Gross profit N/A | Gross profit $724.4m (FY, 2025) | Gross profit $3.9b (FY, 2025) | Gross profit $118m (FY, 2016) | Gross profit $9.3m (FY, 2025) |
Net income | Net income N/A | Net income $11.5m (FY, 2025) | Net income $227.8m (FY, 2025) | Net income $18.7m (FY, 2016) | Net income ($13.6m) (FY, 2025) |
Operating ⚠ | |||||
Markets | Markets N/A | Markets 24 (FY, 2021) | Markets 95 (FY, 2022) | Markets N/A | Markets N/A |
Trademarks | Trademarks N/A | Trademarks N/A | Trademarks N/A | Trademarks 340 (FY, 2015) | Trademarks 30 (FY, 2016) |

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