YouGov Competitors and Similar CompaniesClear all
GfK's competitors and similar companies include Ipsos and The Kantar Group.
Founding Date | Founding Date 1934 | Founding Date 1975 | Founding Date 1994 |
Type | Type Subsidiary | Type Public | Type Subsidiary |
Tags | |||
Locations | Locations Nürnberg, DE HQ Tirana, AL Buenos Aires, AR North Sydney, AU Wien, AT Leuven, BE Sarajevo, BA see more | Locations London, GB HQ Buenos Aires, AR Cremorne, AU Fortitude Valley, AU Sydney, AU Wien, AT Dhaka, BD see more | |
Employees | Employees 8,000 | Employees 19,7012% decrease | Employees 34112% increase |
Financial | |||
Revenue (est.) | Revenue (est.) €1b (FY, 2022) | Revenue (est.) €2.5b (FY, 2025) | Revenue (est.) £48.6m (FY, 2022) |
Cost of goods | Cost of goods €549m (FY, 2022) | Cost of goods €793.8m (FY, 2025) | Cost of goods N/A |
Gross profit | Gross profit €478.4m (FY, 2022) | Gross profit €1.7b (FY, 2025) | Gross profit N/A |
Net income | Net income €114.9m (FY, 2022) | Net income €188.4m (FY, 2025) | Net income (£108.1m) (FY, 2022) |
Operating ⚠ | |||
Clients | Clients 10 k (Dec, 2022) | Clients 5 k (FY, 2022) | Clients N/A |
Countries | Countries 50 (Dec, 2022) | Countries 100 (FY, 2022) | Countries N/A |
Markets | Markets N/A | Markets 90 (FY, 2022) | Markets 90 (Jun, 2023) |
For sources of this data, please see the company profile
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Ipsos
HQ
Paris, FR
Employees
19,701↓ 2% decrease
Ipsos is a company that provides market research and consulting services.
View company
The Kantar Group
HQ
London, GB
The Kantar Group is a company that provides marketing data and analytics solutions.
View company