Under Armour

Under Armour, Inc. is a company that manufactures footwear, sports, and casual apparel. The Company's principal business activities are the development, marketing, and distribution of branded performance apparel, footwear, and accessories for men, women, and youth. The brand’s performance apparel and footwear are engineered in many designs and styles for wear in nearly every climate to provide a performance alternative to traditional products. Under Armour's  products are sold worldwide and are worn by athletes at all levels, from youth to professional, on playing fields around the globe, as well as by consumers with active lifestyles.

Company Growth (employees)
Baltimore, US
Size (employees)
6,500 (est)
Under Armour was founded in 1996 and is headquartered in Baltimore, US

Key People/Management at Under Armour

Kevin Plank

Kevin Plank

Founder & CEO
David Bergman

David Bergman

Chief Financial Officer
Paul Fipps

Paul Fipps

Chief Technology Officer
Patrik Frisk

Patrik Frisk

President and Chief Operating Officer
Kerry Chandler

Kerry Chandler

Karl-Heinz Maurath

Karl-Heinz Maurath

President, International
Jason LaRose

Jason LaRose

President of North America
John Stanton

John Stanton

SVP, General Counsel and Corporate Secretary
Colin Browne

Colin Browne

Chief Supply Chain Officer

Under Armour Office Locations

Under Armour has offices in Baltimore, Panamá, São Paulo, Las Condes and in 22 other locations
São Paulo, BR
758 R. Leopoldo Couto Magalhães Júnior
Las Condes, CL
3477 Isidora Goyenechea
Shanghai, CN
436 Ju Men Lu
Blagnac, FR
7 Avenue Didier Daurat
Amsterdam, NL
8 Olympisch Stadion
Manchester, GB
53 Princess St
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Under Armour Financials and Metrics

Under Armour Financials

Under Armour's revenue was reported to be $4.8 b in FY, 2016

Revenue (Q3, 2017)

1.4 b

Gross profit (Q3, 2017)

645.4 m

Gross profit margin (Q3, 2017), %


Net income (Q3, 2017)

54.2 m

EBIT (Q3, 2017)

62.2 m

Market capitalization (13-Dec-2017)

2.7 b

Cash (30-Sep-2017)

258 m


3.6 b
Under Armour's current market capitalization is $2.7 b.
USDFY, 2014FY, 2015FY, 2016


3.1 b4 b4.8 b

Revenue growth, %


Cost of goods sold

1.6 b2.1 b2.6 b

Gross profit

1.5 b1.9 b2.2 b
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017


804.9 m783.6 m1.2 b1 b1 b1.5 b1.1 b1.1 b1.4 b

Cost of goods sold

427.3 m404.5 m616.9 m567.1 m523.1 m772.9 m611.9 m590 m760.3 m

Gross profit

377.7 m379.1 m587.2 m480.6 m477.6 m698.6 m505.4 m498.2 m645.4 m

Gross profit Margin, %

USDFY, 2014FY, 2015FY, 2016


593.2 m129.9 m250.5 m

Accounts Receivable

279.8 m433.6 m622.7 m


536.7 m783 m917.5 m

Current Assets

1.5 b1.5 b2 b
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017


232 m171.2 m159.4 m157 m121.2 m180 m172.1 m165.7 m258 m

Accounts Receivable

395.9 m353.4 m551.2 m566.3 m461 m713.7 m629.2 m602.8 m733.3 m


577.9 m836.6 m867.1 m834.3 m1.1 b970.6 m901.6 m1.2 b1.2 b

Current Assets

1.4 b1.6 b1.8 b1.8 b1.8 b2 b1.9 b2.2 b2.5 b
USDFY, 2014FY, 2015FY, 2016

Net Income

208 m232.6 m257 m

Depreciation and Amortization

72.1 m100.9 m144.8 m

Accounts Receivable

(101.1 m)(191.9 m)(249.9 m)


(84.7 m)(278.5 m)(148.1 m)
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017

Net Income

11.7 m26.5 m127 m19.2 m25.5 m153.7 m(2.3 m)(14.6 m)39.7 m

Depreciation and Amortization

21.3 m46.1 m72.2 m32 m67.7 m105.4 m41 m83.4 m128.5 m

Accounts Receivable

(127.4 m)(85.1 m)(288.7 m)(137 m)(74.6 m)(342.3 m)21.3 m33.8 m(138.3 m)


(50.3 m)(312.7 m)(357.9 m)(46 m)(296.7 m)(186.5 m)19.1 m(227.2 m)(243.7 m)
USDY, 2017


57.1 x


-121.7 x


216.2 k


0.5 x


0.3 x

Financial Leverage

2 x
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Under Armour Operating Metrics

FY, 2014FY, 2015FY, 2016


Show all operating metrics

Under Armour Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
Under Armour Europe B.V.
Under Armour Retail, Inc.
Global Sourcing Ltd.
UA International Holdings C.V.
UA Sourcing CBT
UA Connected Fitness, Inc.
GritnessJuly 01, 2015
EndomondoFebruary 04, 2015$85 m
MyFitnessPalFebruary 04, 2015$475 m
MapMyFitnessNovember 14, 2013$150 m

Under Armour Market Value History

Under Armour Revenue Breakdown

Under Armour Median Salaries

Source: 51 public H-1B filings from Under Armour

Under Armour's Web-traffic and Trends

Under Armour Online and Social Media Presence

Under Armour News and Updates

Industry Moves: MyFitness Co-Founders Exit Under Armour in Digital ShakeUp

Who’s in, who’s out, who’s been promoted and hired — find out all the industry moves in one place, brought to you by FN.

4 Big Things Under Armour Chief Kevin Plank Admitted About The Brand’s Struggles

Plank got candid on the challenges plaguing the brand he founded.

Lululemon Drops Under Armour Patent Lawsuit

The athletic-apparel company has dropped a case in which it accused Under Armour of infringing patents for the designs of sports bras.

Under Armour is “incredibly disappointed” with its own sales performance

Since Under Armour went public in 2005, the company has grown. In just over a decade, its sales rose from about $87 million to just…

Under Armour Cuts Full-Year Forecast, Shares Fall 17 Percent

Revenue in the third quarter missed analysts’ estimates by about $7 billion, leading the company to slash its full-year forecasts yet again.

The latest version of Under Armour's signature shoe is delayed — and angry retailers are complaining to Wall Street

The Curry 4 was supposed to launch on October 27. Retailers are telling Wall Street analysts they won't get stock until November 18, however. This is just one more setback for Under Armour. Customers hoping to get Under Armour's latest Curry 4 sneaker from a third-party retailer were disappointe…
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Under Armour Company Life and Culture

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