TechTarget is a provider of marketing and sales services that deliver business impact for business-to-business technology companies. Its solutions enable IT vendors to identify, reach, and influence corporate technology decision-makers researching IT purchases through customized marketing programs that integrate demand generation, brand marketing, and advertising techniques. The company also offers a BrightTALK platform that allows customers to create, host, and promote webinars, virtual events, and video content. TechTarget focuses on IT sectors such as storage, security, networking, data center and virtualization technologies, business applications and analytics, etc.