Madison Logic provides account based marketing (ABM) services. It offers Activate ABM, a business-to-business (B2B) marketing technology platform, an ABM platform for B2B marketers, and allows marketers to gain insights into their target accounts to personalize their message, optimize their programs, and inform their sales and marketing strategy. The Company also provides content marketing services solutions. In addition, it offers data that provides install base targeting, cross-device targeting, intent data, demographic, firmographic, account data, interaction data, and predictive data solutions.