Demandbase

OverviewSuggest Edit

Demandbase is a marketing technology company focused on B2B advertising and website personalization. It provides services such as managed analytics consulting, target account marketing, and Facebook ad targeting.
TypePrivate
Founded2006
HQSan Francisco, US
Websitedemandbase.com
Employee Ratings4.6

Latest Updates

Employees (est.) (Sept 2020)329
Job Openings10
Revenue (Y, 2019)$100 M
Cybersecurity ratingBMore

Key People/Management at Demandbase

Gabe Rogol

Gabe Rogol

CEO & Director
Chris Golec

Chris Golec

Founder, Chief Strategy Officer & Director
Bryan Morris

Bryan Morris

Chief Financial Officer
Jon Miller

Jon Miller

Chief Product Officer
Peter Isaacson

Peter Isaacson

Chief Marketing Officer
Dave Mitchell

Dave Mitchell

Vice President, Legal
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Demandbase Office Locations

Demandbase has offices in San Francisco, New York, San Mateo, Seattle and in 1 other location
San Francisco, US (HQ)
680 Folsom St #400, San Francisco
New York, US
114 W 41st St 9th Floor
New York, US
119 W 40th St 9th Floor
San Mateo, US
181 2nd Ave #200
Seattle, US
101 Yesler Way #501
London, GB
19 Eastbourne Terrace, Suite 318 Paddington Station
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Demandbase Financials and Metrics

Summary Metrics

Founding Date

2006

Demandbase total Funding

$191.8 m

Demandbase latest funding size

$48.83 m

Time since last funding

10 months ago

Demandbase investors

Demandbase's latest funding round in November 2019 was reported to be $48.8 m. In total, Demandbase has raised $191.8 m
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Demandbase Revenue

Demandbase's revenue was reported to be $100 m in Y, 2019
USD

Revenue (Y, 2019)

100.0m
USDY, 2019E

Revenue

100.0m
USDY, 2019

Revenue/Employee

299.1k
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Demandbase Operating Metrics

Demandbase's Monthly Active Users was reported to be 400 m in Aug, 2017.
Aug, 2017May, 2018Jun, 2020Aug, 2020

Monthly Active Users

400 m

Patents and Patent Applications

4

Records in Database

14 m14 m

Trademarks and Trademark Applications

13
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Demandbase Acquisitions / Subsidiaries

Company NameDateDeal Size
EngagioJune 16, 2020

Demandbase Cybersecurity Score

Cybersecurity ratingPremium dataset

B

87/100

SecurityScorecard logo

Demandbase Online and Social Media Presence

Embed Graph

Demandbase News and Updates

Demandbase automates campaign experiences with Tray.io

Marketing technology Demandbase has automated campaign experiences with Tray.io to qualify and nurture customers. Tray.io enables automators in any business role to build enterprise-class integrations and automation themselves in a low code environment. The Tray Platform’s flexibility and ease-of-u…

Demandbase releases findings from ABM market research study

Demandbase, the leader in Account-Based Marketing (ABM), announced the results of its 2020 ABM Market Research Study. Conducted in collaboration with Outreach, PFL, Uberflip, Metadata.io, Drift, and Bombora, almost 900 employees from companies of all sizes were surveyed about their experiences with …

B2B Marketers Get Down To Business With Digital During COVID-19

Demandbase CEO, Gabe Rogol, and customer, Toni Clayton-Hine, CMO of the Americas for EY, share their insights and experiences investing more budget into digital to grow their businesses in the time of COVID-19.

Demandbase acquires Engagio

Demandbase, the leader in Account-Based Marketing (ABM), announced the company had acquired Engagio, the leading B2B account-based engagement platform. The acquisition reinforces Demandbase’s leadership in the ABM space and positions it to become the dominant B2B marketing platform company. Furtherm…

Demandbase Blogs

How to ABM Like a Boss: Build a Budget

The success of ABM is driving demand for increased investment. How should a B2B marketing leader think about budgeting for ABM? We break it down. The post How to ABM Like a Boss: Build a Budget appeared first on Account-Based Marketing – Demandbase.

Forget Lower Cost, Go for Customer Marketing In a New Era of B2B

Focusing on customer success and penetration is a new priority for many companies wishing to achieve new heights. The post Forget Lower Cost, Go for Customer Marketing In a New Era of B2B appeared first on Account-Based Marketing – Demandbase.

Two Truths. And a Lie. (Reflections from the ABM Innovation Tour)

"Some may argue that the buyer’s journey is more complex now. I am arguing here that it is not complex at all." - Angel The post Two Truths. And a Lie. (Reflections from the ABM Innovation Tour) appeared first on Account-Based Marketing – Demandbase.

Helping Clients Achieve Their ABM Goals: Meet Megan Anderson, VP of Customer Success

Megan shares, "I’ve experienced firsthand immense change and innovation at Demandbase. I’ve never been more excited about the team and the product we have." The post Helping Clients Achieve Their ABM Goals: Meet Megan Anderson, VP of Customer Success appeared first on Account-Based Marketing – Dema…

My Journey to Becoming ABM Certified

In 2019, I decided to become a certified ABM expert by completing the Demandbase ABM Certification program. This is what I got out of it. The post My Journey to Becoming ABM Certified appeared first on Account-Based Marketing – Demandbase.

The Surprising State of ABM in 2020

Drumroll, please. The 2020 ABM Market Research Survey is here. Nearly 900 professionals from Marketing and Sales participated in the study. The post The Surprising State of ABM in 2020 appeared first on Account-Based Marketing – Demandbase.
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Demandbase Frequently Asked Questions

  • When was Demandbase founded?

    Demandbase was founded in 2006.

  • Who are Demandbase key executives?

    Demandbase's key executives are Gabe Rogol, Chris Golec and Bryan Morris.

  • How many employees does Demandbase have?

    Demandbase has 329 employees.

  • What is Demandbase revenue?

    Latest Demandbase annual revenue is $100 m.

  • What is Demandbase revenue per employee?

    Latest Demandbase revenue per employee is $304 k.

  • Who are Demandbase competitors?

    Competitors of Demandbase include LeadGenius, Triblio and Terminus.

  • Where is Demandbase headquarters?

    Demandbase headquarters is located at 680 Folsom St #400, San Francisco, San Francisco.

  • Where are Demandbase offices?

    Demandbase has offices in San Francisco, New York, San Mateo, Seattle and in 1 other location.

  • How many offices does Demandbase have?

    Demandbase has 6 offices.