Terminus is the industry’s first account-based marketing platform that enables B2B marketers to target companies, engage decision-makers on their terms and accelerate sales pipeline velocity at scale. Launched in early 2015, Terminus is already proven to better align sales and marketing teams, deploy account-based marketing at scale and increase close rates; and is used by brands including Dun & Bradstreet, SalesLoft and Influitive. Backed by notable investors in the B2B marketing space, Terminus is headquartered in the Atlanta Tech Village where it is rapidly expanding its footprint.

Atlanta, US
Size (employees)
133 (est)-1%
Terminus was founded in 2014 and is headquartered in Atlanta, US
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Terminus Office Locations

Terminus has an office in Atlanta
Atlanta, US (HQ)
3423 Piedmont Rd NE
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Terminus Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$19.6 m

Latest funding size

$10.30 m

Time since last funding

10 months ago


Terminus's latest funding round in May 2017 was reported to be $10.3 m. In total, Terminus has raised $19.6 m

Terminus Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
BrightFunnel (45)January 03, 2018
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Terminus News and Updates

Terminus buys VC-backed BrightFunnel

Terminus has acquired San Francisco-based BrightFunnel, a provider of B2B marketing analytics and attribution. BrightFunnel's backers included Crosslink Capital, Salesforce Ventures, Bloomberg Beta, Karlin Ventures and Resolute Ventures. PRESS RELEASE ATLANTA & SAN FRANCISCO--(BUSINESS WIRE)--T…

Account-Based Marketing Leader Terminus Acquires BrightFunnel

PRESS RELEASE: Terminus, the leader of the account-based marketing (ABM) movement, today announced that it has acquired BrightFunnel, the pioneer in B2B marketing analytics and attribution. The acquisition accelerates Terminus' vision of building...

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Why Flipping the Funnel is a Game Changer for Marketing & Sales

Sangram Vajre, Co-Founder and CMO of Terminus and founder of #FlipMyFunnel shares his excerpt from Joe Pulizzi's new book, Killing Marketing

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Visitors to Miami rarely miss an opportunity to admire the city’s Art Deco heritage. In the historic architectural district, you’ll find tourists capturing every painstakingly…

3 Reasons You Should Never Call Yourself a 'Thought Leader'

Sangram Vajre shares his 3 reasons why referring to yourself as a "thought leader" is not a good thing
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