Skimlinks offers a simplified affiliate marketing tool for publishers, and SkimWords, a product that turns product references into monetizable shopping links. The tool converts existing links into affiliate marketing links, and SkimWords recognizes unambiguous product references in editorial and user-generated content and turns these into unobtrusive shopping links that can earn the publisher money. Skimlinks initially launched with social decision-making tool, and then the white-labelled version of this service Skim-in-a-box.

Company Growth (employees)
London, GB
Size (employees)
94 (est)
Skimlinks was founded in 2006 and is headquartered in London, GB

Key People/Management at Skimlinks

Alicia Navarro

Alicia Navarro

CEO & Founder

Skimlinks Office Locations

Skimlinks has offices in London and New York
London, GB (HQ)
52 Bevenden St
New York, US
79 Madison Ave

Skimlinks Financials and Metrics

Summary Metrics

Skimlinks's latest funding round in February 2015 was reported to be $16 m. In total, Skimlinks has raised $25.3 m

Skimlinks Financials

Skimlinks's revenue was reported to be £7 m in FY, 2016 which is a 9% decrease from the previous period.

Revenue (FY, 2016)

7 m

Net income (FY, 2016)

(1.7 m)

EBITDA (FY, 2016)

(2 m)

EBIT (FY, 2016)

(2.2 m)

Cash (31-Dec-2016)

2.3 m
GBPFY, 2013FY, 2014FY, 2015FY, 2016


3.4 m4.4 m7.6 m7 m

Revenue growth, %


Operating expense total

5 m6.3 m12.8 m9.2 m


(1.4 m)(1.7 m)(2 m)
GBPFY, 2013FY, 2014FY, 2015FY, 2016

Net Income

(1.3 m)(1.4 m)(4.5 m)(1.7 m)

Cash From Operating Activities

(4.4 m)(912.5 k)

Cash From Financing Activities

7.4 m(585.5 k)

Net Change in Cash

2.8 m(1.5 m)
    GBPY, 2016


    77.8 k

    Financial Leverage

    7.1 x
    Show all financial metrics

    Skimlinks Operating Metrics

    Skimlinks's Transactions' Volume was reported to be $1 b in 2016
    Y, 2016May, 2017

    Transactions' Volume

    $1 b

    Publisher Websites

    1.5 m

    Users Tracked

    1.5 b
    Show all operating metrics

    Skimlinks's Web-traffic and Trends

    Skimlinks Online and Social Media Presence

    Skimlinks News and Updates

    Skimlinks has figured out how publishers could unshackle themselves from Facebook

    The conventional thinking about profiling online users is that Facebook (in particular) has enormous amounts of profile data about your tastes, while Amazon has equivalent quantities of data about your shopping habits. While both are true to some extent, the reality is that your liking of cat videos…

    Employee learning platform Sunlight raises £500,000 in seed round

    Edtech startup Sunlight, based in London, has raised £500,000 in seed funding from Speedinvest, Seedcamp, and Annection. Sunlight, founded last year, is a platform for employers to managing learning content and costs for their staff’s professional development. The platform also generates data and in…

    Skimlinks Company Life and Culture

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