OverviewSuggest Edit

Skimlinks offers a simplified affiliate marketing tool for publishers, and SkimWords, a product that turns product references into monetizable shopping links. The tool converts existing links into affiliate marketing links, and SkimWords recognizes unambiguous product references in editorial and user-generated content and turns these into unobtrusive shopping links that can earn the publisher money. Skimlinks initially launched with social decision-making tool SkimIt.com, and then the white-labelled version of this service Skim-in-a-box.

TypePrivate
Founded2006
HQLondon, GB
Websiteskimlinks.com
Employee Ratings3.8

Latest Updates

Employees (est.) (Jan 2021)78
Revenue (FY, 2018)£9 M(+8%)
Cybersecurity ratingBMore

Key People/Management at Skimlinks

Sebastien Blanc

Sebastien Blanc

CEO
Radek Maciaszek

Radek Maciaszek

Chief Architect
John Whittington

John Whittington

Chief financial and operating officer
Tamas Szikszai

Tamas Szikszai

VP of Engineering
Jean-Christophe Gombeaud

Jean-Christophe Gombeaud

VP Marketing
Lauren Newman

Lauren Newman

SVP Revenue, US
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Skimlinks Office Locations

Skimlinks has offices in London and New York
London, GB (HQ)
52 Bevenden St
New York, NY, US
79 Madison Ave
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Skimlinks Financials and Metrics

Summary Metrics

Founding Date

2006

Skimlinks total Funding

$25.3 m

Skimlinks latest funding size

$16 m

Time since last funding

6 years ago

Skimlinks investors

Skimlinks's latest funding round in February 2015 was reported to be $16 m. In total, Skimlinks has raised $25.3 m
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Skimlinks Revenue

Skimlinks's revenue was reported to be £9.05 m in FY, 2018
GBP

Revenue (FY, 2018)

9.0m

Net income (FY, 2018)

(520.4k)

EBITDA (FY, 2018)

(755.6k)

EBIT (FY, 2018)

(871.8k)

Cash (31-Dec-2018)

2.2m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Revenue

2.0m3.4m4.4m7.6m7.0m8.4m9.0m

Revenue growth, %

28%

Cost of goods sold

20.4k

Gross profit

2.0m
GBPFY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

8.9k105.6k423.2k299.1k2.1m2.6m957.3k3.9m2.3m1.7m2.2m

Accounts Receivable

2.4k16.6k18.9k102.5k1.1m2.5m3.5m6.3m8.4m10.3m12.6m

Current Assets

11.2k122.2k442.1k401.6k3.3m5.5m5.3m11.5m11.7m13.0m14.8m

PP&E

761.03.6k4.3k2.2k42.4k64.7k63.1k341.1k264.7k162.4k50.6k
GBPFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

(1.3m)(1.5m)(4.5m)(1.7m)(946.2k)(520.4k)

Cash From Operating Activities

(2.2m)(4.4m)(912.5k)(72.8k)624.0k

Cash From Financing Activities

458.1k7.4m(585.6k)(535.5k)(113.3k)

Net Change in Cash

(2.2m)2.8m(1.5m)(635.3k)504.8k
GBPFY, 2008

Financial Leverage

-0.2 x
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Skimlinks Operating Metrics

Skimlinks's Transaction Volume was reported to be $1b in Y, 2016.
Y, 2016May, 2017

Publisher Websites

1.50 m

Transaction Volume

$1 b

Users Tracked

1.50 b
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Skimlinks Cybersecurity Score

Cybersecurity ratingPremium dataset

B

85/100

SecurityScorecard logo

Skimlinks Online and Social Media Presence

Embed Graph

Skimlinks News and Updates

pinned

Skimlinks has figured out how publishers could unshackle themselves from Facebook

The conventional thinking about profiling online users is that Facebook (in particular) has enormous amounts of profile data about your tastes, while Amazon has equivalent quantities of data about your shopping habits. While both are true to some extent, the reality is that your liking of cat videos…

Tapping into digital nomadism and ‘deep work’ trends, Skimlinks founder raises $1.5M for Flown

We already knew there was a big trend towards remote working, and this has only been drastically accelerated by the COVID-19 pandemic. At the same time, the distractions of daily life can easily impinge on the ‘deep work’ many need to get done when working on something important, like writing a book…

A 12 year journey ends as Skimlinks is acquired by retail marketing platform Connexity

Connexity, a lead-gen platform for online retailers, has acquired Skimlinks, a UK platform for publishers to make money through affiliate links. Terms of the deal were undisclosed. According to Crunchbase, Skimlinks had raised a total of $25.5M and reached a late a Series C stage of funding, the fin…
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Skimlinks Blogs

16 Eco-Friendly Affiliate Programs You Can Promote Today

As consumers increasingly search for sustainable and eco-friendly products, many new merchants have launched products to match the demand. We want to help facilitate this movement to build a better future for our planet, so we looked at the data in our network and found 16 top-performing, eco-friend…

How Skimlinks Supports Black-owned Affiliate Programs

2020 has seen national and international discussions about racial injustice, and increasing awareness among publishers and consumers of the importance of investing in Black-owned brands. In the US particularly, the COVID-19 pandemic compounded the existing challenges faced by Black-owned businesses,…

Skimlinks reveals global Black Friday traffic grew 60% year-on-year, as platform records historic day for commerce content

NEW YORK AND LONDON, DECEMBER 1 – Skimlinks, a Connexity company, has revealed 60% year-on-year growth in Black Friday traffic, as the commerce content platform experienced the best day in its history during the annual ecommerce event. The performance reflects a global ecommerce boom in 2020.  Traff…

See which Products are Trending this Holiday Season

With the ecommerce boom of 2020, it’s never been more important to know what products consumers engage with the most, and drive the highest volume of clicks and sales. One of the biggest advantages of working with Skimlinks is that we see what’s working, and what’s not, across the entire Skimlinks n…

Skimlinks reveals Singles’ Day Sales increased 335% year-on-year, as Click Frenzy traffic grows 116%

Record ecommerce results The post Skimlinks reveals Singles’ Day Sales increased 335% year-on-year, as Click Frenzy traffic grows 116% appeared first on Industry Leader In Affiliate Marketing Solutions | Skimlinks.

Merchant Case Study: Lovehoney

They're Preferred Partner Program Fans The post Merchant Case Study: Lovehoney appeared first on Industry Leader In Affiliate Marketing Solutions | Skimlinks.
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Skimlinks Frequently Asked Questions

  • When was Skimlinks founded?

    Skimlinks was founded in 2006.

  • Who are Skimlinks key executives?

    Skimlinks's key executives are Sebastien Blanc, Radek Maciaszek and John Whittington.

  • How many employees does Skimlinks have?

    Skimlinks has 78 employees.

  • What is Skimlinks revenue?

    Latest Skimlinks annual revenue is £9 m.

  • What is Skimlinks revenue per employee?

    Latest Skimlinks revenue per employee is £116 k.

  • Who are Skimlinks competitors?

    Competitors of Skimlinks include tinyclues, MVF and Freespee.

  • Where is Skimlinks headquarters?

    Skimlinks headquarters is located at 52 Bevenden St, London.

  • Where are Skimlinks offices?

    Skimlinks has offices in London and New York.

  • How many offices does Skimlinks have?

    Skimlinks has 2 offices.