OverviewSuggest Edit

Showpad is a company developing a sales enablement and marketing platform. It delivers sales content management, content recommendations, content personalization, and training and coaching capabilities.
HQGent, BE
Employee Ratings4.6
Overall CultureC-

Latest Updates

Employees (est.) (Jul 2021)452(+5%)
Job Openings113
Revenue (Y, 2016)$16.5 M

Key People/Management at Showpad

Pieterjan Bouten

Pieterjan Bouten

CEO and Co-Founder
Louis Jonckheere

Louis Jonckheere

Chief Product Officer & Co-Founder
Marissa Aydlett

Marissa Aydlett

Chief Growth Officer
Matt Miller

Matt Miller

Chief Financial Officer
Hendrik Isebaert

Hendrik Isebaert

Chief Operating Officer
Kelli Koschmann

Kelli Koschmann

Chief People Officer
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Showpad Office Locations

Showpad has offices in Gent, Chicago, San Francisco, München and in 3 other locations
Gent, BE (HQ)
62 Moutstraat
München, DE
Viktualienmarkt 8
Amsterdam, NL
Nieuwezijds Voorburgwal 162
Wrocław, PL
Olawska 21/5
Wrocław, PL
Swobodna 1
London, GB
3rd floor, 1 Dean St, Soho
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Showpad Financials and Metrics

Summary Metrics

Founding Date


Showpad total Funding

$153.5 m

Showpad latest funding size

$70 m

Time since last funding

2 years ago

Showpad investors

Showpad's latest funding round in June 2019 was reported to be $70 m. In total, Showpad has raised $153.5 m
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Showpad Revenue

Showpad's revenue was reported to be $16.5 m in Y, 2016

Revenue (Y, 2016)


Cash (31-Jan-2019)

USDY, 2016


GBPFY, 2015FY, 2016FY, 2018FY, 2019



Accounts Receivable


Current Assets



USDFY, 2015

Financial Leverage

20.4 x
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Showpad Operating Metrics

Showpad's Enterprise Customers was reported to be 1.2 k in Jun, 2019. Showpad's New Customers was reported to be 250 in Jan, 2016.
Nov, 2014Jan, 2016May, 2016Dec, 2017Jun, 2018Jun, 2019

Enterprise Customers

5008008501 k1.2 k



New Customers


New Partners

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Showpad Acquisitions / Subsidiaries

Company NameDateDeal Size
LearnCoreJune 05, 2018$50 m
HickupMay 11, 2017
TapteraOctober 17, 2016
LIAMarch 16, 2016
StoryDeskDecember 19, 2014

Showpad Online and Social Media Presence

Embed Graph

Showpad Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



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Showpad News and Updates

Widen and Showpad strengthen their partnership as demand to support businesses navigating new and enhanced digital offerings increases

91% of businesses are engaged in some form of digital initiative, making managing digital assets business-critical for retailers in the year ahead.LONDON, March 09, 2021 (GLOBE NEWSWIRE) -- Today, digital asset management (DAM) and product information management (PIM) company Widen, announces its …

Scale-up operating model: Jacob Quartier of the sales platform Showpad

Editor’s note: This is a series of stories brought to you by Julius Bachmann, a Berlin-based founder coach, and Joyce Mackenzie Liu at Pegafund, providing hands-on advice for how to build and define a startup’s operating model — feel free to reach out to them if that’s something you need. The articl…

Showpad pockets $70 mln Series D

Chicago and Belgium-based Showpad, a sales enablement solution, has secured $70 million in Series D funding. Dawn Capital and Insight Partners led the round.

Showpad raises $70 mln

Showpad said June 25 that it raised $70 million in Series D funding led by Dawn Capital and Insight Partners. Existing investor Hummingbird Ventures and new investor Korelya Capital also participated. Showpad provides sales enablement software.

Showpad, a sales enablement platform for presentations and other collateral, raises $70M

Sales teams have long turned to tech solutions to help improve how they source leads, develop relationships and close deals. Now, one of the startups that helps out at a key point in that trajectory is announcing a round of growth funding to help fuel its own rapid growth. Showpad, a sales enablemen…

Showpad raises $70 million for cloud-based sales tools

Belgium-based sales enablement startup Showpad has raised $70 million in fresh venture capital, bringing its total raised to $180 million.
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Showpad Frequently Asked Questions

  • When was Showpad founded?

    Showpad was founded in 2011.

  • Who are Showpad key executives?

    Showpad's key executives are Pieterjan Bouten, Louis Jonckheere and Marissa Aydlett.

  • How many employees does Showpad have?

    Showpad has 452 employees.

  • What is Showpad revenue?

    Latest Showpad annual revenue is $16.5 m.

  • What is Showpad revenue per employee?

    Latest Showpad revenue per employee is $36.5 k.

  • Who are Showpad competitors?

    Competitors of Showpad include Lessonly, Optymyze and Bigtincan.

  • Where is Showpad headquarters?

    Showpad headquarters is located at 62 Moutstraat, Gent.

  • Where are Showpad offices?

    Showpad has offices in Gent, Chicago, San Francisco, München and in 3 other locations.

  • How many offices does Showpad have?

    Showpad has 8 offices.