OverviewSuggest Edit

Emarsys (also known as Emarsys eMarketing Systems) is a company developing an omnichannel customer engagement platform. It provides automation, CDP, personalization, AI marketing, loyalty, analytics, and integration capabilities across email, ads, web, mobile, and direct mail. The company serves e-commerce, retail, travel, and other industries.
HQWien, AT
Employee Ratings4.7
Overall CultureA

Latest Updates

Employees (est.) (Sept 2021)779
Cybersecurity ratingCMore

Key People/Management at Emarsys

Ohad Hecht

Ohad Hecht

Itamar Reznikovich

Itamar Reznikovich

Hagai Hartman

Hagai Hartman

Founder & Chief Innovation Officer
Barbara Lackenbauer

Barbara Lackenbauer

Grant Coleman

Grant Coleman

SVP Revenue
Andrew Fullerton

Andrew Fullerton

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Emarsys Office Locations

Emarsys has offices in Wien, Indianapolis, Paris, Berlin and in 6 other locations
Wien, AT (HQ)
Märzstraße 1
Paris, FR
67 Rue Anatole France
Berlin, DE
Stralauer Allee 6
München, DE
Dachauer Str. 192
München, DE
Hans-Fischer-Straße 10
Wanchai, HK
29/F, China Overseas Building, 139 Hennessy Road, Wanchai
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Emarsys Financials and Metrics

Summary Metrics

Founding Date


Emarsys total Funding

$55.3 m

Emarsys latest funding size

$22.3 m

Time since last funding

5 years ago

Emarsys investors

Emarsys's latest funding round in October 2016 was reported to be $22.3 m. In total, Emarsys has raised $55.3 m
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Emarsys Operating Metrics

Aug, 2018Mar, 2019Sep, 2019Jul, 2020


2.2 k2.3 k2.5 k

Contacts in Database

5 b

Daily Customer Interactions

350 m

Monthly Personalized Interactions

10 b
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Emarsys Acquisitions / Subsidiaries

Company NameDateDeal Size
Scarab ResearchJuly 14, 2014

Emarsys Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

Emarsys Online and Social Media Presence

Embed Graph

Emarsys Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



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Emarsys News and Updates

SAP continues to build out customer experience business with Emarsys acquisition

SAP seemed to be all in on customer experience when it acquired Qualtrics for $8 billion in 2018. It continued on that journey today when it announced it was acquiring Austrian cloud marketing company Emarsys for an undisclosed amount of money. Emarsys, which raised over $55 million, according to Pi…

Emarsys Blogs

Have You Seen These 5 Progressive Profiling Best Practices for Driving Customer Loyalty?

Discover best practices for progressive profiling that will capture relevant customer information without sacrificing conversation rates

Emarsys appoints Head of SAP Customer Experience (CX) Marketing, Joanna Milliken, as new CEO

$27B SAP backs Emarsys as growth-engine to supercharge SAP Customer Experience (CX) platform  Indianapolis IN – Emarsys, an SAP SE (NYSE: SAP) company, today announces that Joanna Milliken, Head of SAP CX Marketing, will be stepping into the position of Emarsys CEO from 1st October to scale Emarsys’…

Don’t Panic! Here Are the 5 Marketing Adjustments You Must Make for Apple’s iOS 15 📱

The privacy update on iOS 15 is a huge change that’s caused marketers to scramble.  This is nothing new. Much like we adapted with GDPR, we’ll adapt accordingly to this situation. There’s no need to panic. The good news is that there are still plenty of ways you can stay in touch with your audience …

G2 Fall 2021 Report: Why Emarsys Is a Leader in Personalization, Marketing Automation, and More

We love our customers. That’s not just a platitude, it’s part of our core values at Emarsys. When our customers are happy, we’re happy. That’s why everything we do is centered around servicing our clients, helping them achieve the results they need to make their business successful. One of the reaso…

3 Email Automation Best Practices That Drive Conversions

The use of automation with email marketing can be an efficient way to send both promotional and transactional emails. Email automation campaigns are among the top three tactics used by email marketers to improve performance (source: Hubspot), and marketers are reaping significant benefits from this …

Here Are the 5 Pillars of Customer Loyalty and Loyalty Programs

After researching plane tickets for several days, I finally made the plunge and purchased them. But I was upset the next day when the airline emailed me asking whether I’m ready to book my trip… the same trip I booked the night before 🤯.  How do you feel when a company sends you an email … Continue…
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Emarsys Frequently Asked Questions

  • When was Emarsys founded?

    Emarsys was founded in 2000.

  • Who are Emarsys key executives?

    Emarsys's key executives are Ohad Hecht, Itamar Reznikovich and Hagai Hartman.

  • How many employees does Emarsys have?

    Emarsys has 779 employees.

  • Who are Emarsys competitors?

    Competitors of Emarsys include Algonomy, Mapp Cloud and ROKT.

  • Where is Emarsys headquarters?

    Emarsys headquarters is located at Märzstraße 1, Wien.

  • Where are Emarsys offices?

    Emarsys has offices in Wien, Indianapolis, Paris, Berlin and in 6 other locations.

  • How many offices does Emarsys have?

    Emarsys has 11 offices.