Blueshift

OverviewSuggest Edit

Blueshift is a Customer Data Activation Platform (CDAP) purpose-built for marketers looking to harness the full power of their customer data. The CDAP unifies customer data from any source to build a singular view of every single customer. The company helps marketers utilize the power of data science and machine learning to target the right customers, with the right content, at the right time, through the right channel. Blueshift aims to let marketers connect all customer touchpoints across web, mobile and offline creating a seamless 1:1 experience.

TypePrivate
Founded2014
HQSan Francisco, CA, US
Websiteblueshift.com

Latest Updates

Employees (est.) (Jun 2021)126(+10%)
Cybersecurity ratingBMore

Key People/Management at Blueshift

Vijay Chittoor

Vijay Chittoor

Co-Founder & CEO
Mehul Shah

Mehul Shah

Co-Founder & CTO
Manyam Mallela

Manyam Mallela

Co-Founder & Chief AI Officer
Josh Francia

Josh Francia

Chief Growth Officer
Travis Adlman

Travis Adlman

Chief Financial Officer
Scott Milener

Scott Milener

VP, Enterprise Sales
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Blueshift Office Locations

Blueshift has offices in San Francisco, Charlotte, Pune and London
San Francisco, CA, US (HQ)
433 California St Suite 600 (6th Floor, San Francisco
Charlotte, NC, US
10720 Sikes Pl #100
San Francisco, CA, US
231 Sansome St Floor 3, San Francisco
San Francisco, CA, US
50 California Street, 50 California St #1525, San Francisco
Pune, IN
1401, Amar Sadanand Tech Park (ASTP), Sadanand Estate, Veerbhadra Nagar
London, GB
8 McCrone Mews, Belsize Ln, Hampstead
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Blueshift Financials and Metrics

Summary Metrics

Founding Date

2014

Blueshift total Funding

$55.6 m

Blueshift latest funding size

$30 m

Time since last funding

4 months ago

Blueshift investors

Blueshift's latest funding round in February 2021 was reported to be $30 m. In total, Blueshift has raised $55.6 m
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Blueshift Cybersecurity Score

Cybersecurity ratingPremium dataset

B

82/100

SecurityScorecard logo

Blueshift Online and Social Media Presence

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Blueshift News and Updates

[Funding alert] Blueshift raises $30M in Series C round led by Fort Ross Ventures, Avatar Growth Capital

Blueshift will use the proceeds from this latest funding round to further accelerate its global growth, cementing its leadership position in the CDP space.

Blueshift raises $30M for its AI-based, integrated approach to marketing

The concept of the “marketing cloud” — sold by the likes of Salesforce, Oracle and Adobe — has become a standard way for large tech companies to package together and sell marketing tools to businesses that want to improve how they use digital channels to grow their business. Some argue, however, tha…

Blueshift raises $30 million to manage and analyze customer data

Blueshift, a company developing a customer data monitoring and management platform, raised $30 million in funding.

Blueshift Raises $30M Series C To Scale SmartHub Customer Data Platform

SAN FRANCISCO, Feb. 24, 2021 /PRNewswire/ -- Blueshift, the leading AI-Powered Customer Data Platform, today announced a $30 million Series C financing round, bringing the total amount raised to $65 million. This latest funding round was led by Fort Ross Ventures, along with Avatar Growth...

Blueshift Expands AI Predictive Studio with New Channel Engagement Scores

SAN FRANCISCO, March 25, 2020 /PRNewswire/ -- Blueshift, the leading Customer Data Activation Platform, today announced the addition of Channel Engagement Scores to its Predictive Intelligence Studio, which includes predictive segmentation, predictive recommendations and engage time...

Blueshift Blogs

Marketer vs. Martech: Your Tech Stack Is Broken If It’s Full of Unused Data

If there’s one thing marketers can be sure of, both now and for the foreseeable future, it’s that data rules everything. Or, at least it should. The sheer amount of data available today is immeasurable and the collection of it is similarly open-ended. But that seems to be where the dream stops for m…

Leveraging Blueshift and Criteo for Hyper-Accurate Audience Targeting

Advertisers and marketers (and by extension adtech and martech) used to live in relatively separate worlds. Email marketers and advertisers may have had similar backgrounds, but their operating ethos and day to day were very different. Now, as the lines between traditional marketing and advertising …

3 Reasons Why Your Marketing Needs 1:1 Personalization

Chances are, if you’re a marketer in 2020, you’re executing some form of personalization, but it might not be 1:1 personalization. Businesses of 5 to 500 can now easily customize comms as the barrier to entry for CRM, ESP, and automation tools has lowered. As consumers, we have come to expect person…

Surprising New Consumer Statistics for Great Marketing

Though marketers are the creative engines of business, they’re not immune to playing the numbers game much like everyone else. KPIs mark how well internal strategies are paying off and performance metrics can give a more granular view into how effective certain campaign decisions have been. Benchmar…

Marketer vs. Martech: Majority of Marketers Poised for Failure in 2020

It’s safe to say that most — if not all — marketers are feeling the heat of a quickly changing landscape, whether it be personalization expectations, the increasing (and counter-intuitive) demands of data security and governance, or even the waning CMO title. They’re scrambling to find their place i…

Using Customer Data for Real Authenticity

Customer data shows shoppers crave “authenticity”. This adjective has become more popular in the business world as of late, but it’s always been a key factor of how we decide whether or not we like a brand. Whether or not we even trust that brand. In days of yore it was easy to establish a […] The p…
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Blueshift Frequently Asked Questions

  • When was Blueshift founded?

    Blueshift was founded in 2014.

  • Who are Blueshift key executives?

    Blueshift's key executives are Vijay Chittoor, Mehul Shah and Manyam Mallela.

  • How many employees does Blueshift have?

    Blueshift has 126 employees.

  • Who are Blueshift competitors?

    Competitors of Blueshift include Klaviyo, Braze and Emarsys.

  • Where is Blueshift headquarters?

    Blueshift headquarters is located at 433 California St Suite 600 (6th Floor, San Francisco, San Francisco.

  • Where are Blueshift offices?

    Blueshift has offices in San Francisco, Charlotte, Pune and London.

  • How many offices does Blueshift have?

    Blueshift has 6 offices.