Xero competitorsClear all

Xero's top competitors include Bench, H&R Block, Sage, CoreCare, CaseWare, Paychex, Intuit, Gusto and ScaleFactor.
Xero
Xero
Xero is a company that develops cloud-based accounting software for small and medium-sized businesses.
Bench
Bench
Bench Accounting is a fintech company that offers an online bookkeeping service.
H&R Block
H&R Block
H&R Block is a company that provides customers with assisted income tax return preparation, digital do-it-yourself (DIY) tax solutions, and other services and products related to income tax return preparation.
Sage
Sage
Sage Group is a company that provides business management software and services for companies to manage their operations.
CoreCare
CoreCare
CoreCare is a technology company that allows healthcare providers to control their financial operations.
CaseWare
CaseWare
CaseWare is a company developing accounting and audit software solutions.
Paychex
Paychex
Paychex is a company providing human capital management solutions for payroll, benefits, human resources, and insurance services.
Intuit
Intuit
Intuit is a company that provides business and financial management solutions for small businesses, consumers, and accounting professionals.
Gusto
Gusto
Gusto (formerly known as ZenPayroll) is a company developing payroll, benefits, and time tracking solutions.
ScaleFactor
ScaleFactor
ScaleFactor is a company developing finance software.
Founding Date
Founding Date
2006
Founding Date
2012
Founding Date
1955
Founding Date
1981
Founding Date
2019
Founding Date
1988
Founding Date
1971
Founding Date
1983
Founding Date
2011
Founding Date
2014
Type
Type
Public
Type
Private
Type
Public
Type
Public
Type
Private
Type
Private
Type
Public
Type
Public
Type
Private
Type
Private
Tags
Locations
Locations
Wellington, NZ HQ
Brisbane, AU
Canberra, AU
Melbourne, AU
Perth, AU
Sydney, AU
Sydney, AU
see more
Locations
Vancouver, CA HQ
Dover, US
Locations
Kansas City, US HQ
Thornleigh, AU
Calgary, CA
Seoul, KR
Locations
Newcastle Upon Tyne, GB HQ
Chatswood, AU
Innaloo, AU
Melbourne, AU
Wien, AT
Bruxelles, BE
Liège, BE
see more
Locations
Fort Worth, US HQ
New York, US
Locations
Toronto, CA HQ
Locations
Rochester, US HQ
Albany, US
Albuquerque, US
Allentown, US
Appleton, US
Auburn, US
Auburn, US
see more
Locations
Mountain View, US HQ
Sydney, AU
Sao Paulo, BR
Edmonton, CA
Mississauga, CA
Paris, FR
Bengaluru, IN
see more
Locations
San Francisco, US HQ
Denver, US
Locations
Austin, US HQ
Atlanta, US
Boston, US
Chicago, US
Cincinnati, US
Detroit, US
Milwaukee, US
see more
Employees
Employees
3,05513% increase
Employees
4982% increase
Employees
3,50013% increase
Employees
11,6478% decrease
Employees
129% increase
Employees
4573% increase
Employees
15,6001% decrease
Employees
9,4006% increase
Employees
1,431
Employees
2077% decrease
Valuation ($)
Valuation ($)
10.6 b
Valuation ($)
N/A
Valuation ($)
3.6 b
Valuation ($)
8.8 b
Valuation ($)
N/A
Valuation ($)
N/A
Valuation ($)
32.6 b
Valuation ($)
106.4 b
Valuation ($)
3.8 b
Valuation ($)
N/A
Twitter followers
Twitter followers
76 k
Twitter followers
9.3 k
Twitter followers
38.8 k
Twitter followers
16.7 k
Twitter followers
29
Twitter followers
1.5 k
Twitter followers
11.7 k
Twitter followers
77.5 k
Twitter followers
16.6 k
Twitter followers
830
Number of tweets (last 30 days)
Number of tweets (last 30 days)
439
Number of tweets (last 30 days)
35
Number of tweets (last 30 days)
444
Number of tweets (last 30 days)
2
Number of tweets (last 30 days)
N/A
Number of tweets (last 30 days)
69
Number of tweets (last 30 days)
78
Number of tweets (last 30 days)
128
Number of tweets (last 30 days)
64
Number of tweets (last 30 days)
N/A
Average likes per tweet (last 30 days)
Average likes per tweet (last 30 days)
4.9
Average likes per tweet (last 30 days)
0.4
Average likes per tweet (last 30 days)
0.7
Average likes per tweet (last 30 days)
6
Average likes per tweet (last 30 days)
N/A
Average likes per tweet (last 30 days)
0.3
Average likes per tweet (last 30 days)
2.1
Average likes per tweet (last 30 days)
47.1
Average likes per tweet (last 30 days)
1.4
Average likes per tweet (last 30 days)
N/A
Percentage of tweets with engagement (last 30 days)
Percentage of tweets with engagement (last 30 days)
47.38%
Percentage of tweets with engagement (last 30 days)
31.43%
Percentage of tweets with engagement (last 30 days)
19.59%
Percentage of tweets with engagement (last 30 days)
100%
Percentage of tweets with engagement (last 30 days)
N/A
Percentage of tweets with engagement (last 30 days)
53.62%
Percentage of tweets with engagement (last 30 days)
69.23%
Percentage of tweets with engagement (last 30 days)
25.78%
Percentage of tweets with engagement (last 30 days)
60.94%
Percentage of tweets with engagement (last 30 days)
N/A
Alexa Website Rank
Alexa Website Rank
1806
Alexa Website Rank
9136
Alexa Website Rank
6080
Alexa Website Rank
12493
Alexa Website Rank
N/A
Alexa Website Rank
N/A
Alexa Website Rank
5147
Alexa Website Rank
185
Alexa Website Rank
30987
Alexa Website Rank
303295
Employee Rating
Employee Rating
3.8
Employee Rating
4.1
Employee Rating
3.6
Employee Rating
N/A
Employee Rating
N/A
Employee Rating
3.8
Employee Rating
3.7
Employee Rating
4.4
Employee Rating
3.5
Employee Rating
3.7

Financial

Revenue (est.)
Revenue (est.)
$552.8m (FY, 2019)
Revenue (est.)
N/A
Revenue (est.)
$2.6b (FY, 2020)
Revenue (est.)
£1.9b (FY, 2019)
Revenue (est.)
N/A
Revenue (est.)
N/A
Revenue (est.)
$4b (FY, 2020)
Revenue (est.)
$7.7b (FY, 2020)
Revenue (est.)
N/A
Revenue (est.)
N/A
Cost of goods
Cost of goods
$90.9m (FY, 2019)
Cost of goods
N/A
Cost of goods
$1.7b (FY, 2020)
Cost of goods
£138m (FY, 2019)
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
$1.3b (FY, 2020)
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Gross profit
Gross profit
$461.9m (FY, 2019)
Gross profit
N/A
Gross profit
$927.4m (FY, 2020)
Gross profit
£1.8b (FY, 2019)
Gross profit
N/A
Gross profit
N/A
Gross profit
$2.8b (FY, 2020)
Gross profit
N/A
Gross profit
N/A
Gross profit
N/A
Net income
Net income
($27.1m) (FY, 2019)
Net income
N/A
Net income
($7.5m) (FY, 2020)
Net income
£266m (FY, 2019)
Net income
N/A
Net income
N/A
Net income
$1.1b (FY, 2020)
Net income
$1.8b (FY, 2020)
Net income
N/A
Net income
N/A

Operating

Countries
Countries
180 (FY, 2018)
Countries
N/A
Countries
N/A
Countries
23 (FY, 2019)
Countries
N/A
Countries
172 (Jun, 2018)
Countries
N/A
Countries
9 (Oct, 2018)
Countries
N/A
Countries
N/A
Customers
Customers
N/A
Customers
N/A
Customers
N/A
Customers
3 m (FY, 2018)
Customers
N/A
Customers
N/A
Customers
N/A
Customers
N/A
Customers
100 k (Jul, 2020)
Customers
N/A
Partners
Partners
16 k (FY, 2015)
Partners
6 (Jan, 2021)
Partners
N/A
Partners
N/A
Partners
N/A
Partners
N/A
Partners
N/A
Partners
N/A
Partners
N/A
Partners
51 (Apr, 2019)

Funding

Latest funding round
Latest funding round
N/A
Latest funding round
$ 18m (about 3 years ago)
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
$ 3m (4 months ago)
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
N/A
Latest funding round
$ 200m (over 1 year ago)
Latest funding round
$ 60m (over 1 year ago)
Total funding raised
Total funding raised
$ 681.4m
Total funding raised
$ 44m
Total funding raised
N/A
Total funding raised
N/A
Total funding raised
$ 3.1m
Total funding raised
N/A
Total funding raised
N/A
Total funding raised
$ 18.9m
Total funding raised
$ 516.1m
Total funding raised
$ 103m
For sources of this data, please see the company profile

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Bench
HQ
Vancouver, CA
Employees
498↑ 2% increase

Bench Accounting is a fintech company that offers an online bookkeeping service.

View company
H&R Block
HQ
Kansas City, US
Employees
3,500↑ 13% increase

H&R Block is a company that provides customers with assisted income tax return preparation, digital do-it-yourself (DIY) tax solutions, and other services and products related to income tax return preparation.

View company
Sage
HQ
Newcastle Upon Tyne, GB
Employees
11,647↓ 8% decrease

Sage Group is a company that provides business management software and services for companies to manage their operations.

View company
CoreCare
HQ
Fort Worth, US
Employees
12↑ 9% increase

CoreCare is a technology company that allows healthcare providers to control their financial operations.

View company