wyw helps TV advertisers to maximize their return on ad spend. Agencies, brands and partners use wywy’s TV Analytics solution to measure the TV campaigns’ impact on their website KPIs in real-time. wywy’s proprietary TV attribution algorithm identifies the most effective TV creative, TV channel and airtime, allowing clients to optimize their media plan accordingly. wywy monitors more than 400 TV channels in eight countries and has offices in the US, UK, Germany, France, Italy and Turkey.
Type
Private
HQ
München, DE
Founded
2012
Employees
25 (est)-3%
wywy was founded in 2012 and is headquartered in München, DE

Key People at wywy

Eric St. Gemme

Eric St. Gemme

VP Sales Germany & RoW
Fiona Smith

Fiona Smith

Head of Sales UK
Andreas Schroeter

Andreas Schroeter

Co - Founder
Tobias Schmidt

Tobias Schmidt

Co - Founder & CEO
Alan Ives

Alan Ives

VP Sales & Business Development North America
Rene Bruns

Rene Bruns

Head of Development

wywy Locations

München, DE
New York, NY, US

wywy Metrics

wywy Summary

Founding Date

2012

Total Funding

$10 M

Investors

17% of current employees of wywy are female and 83% are male.

wywy Company Life