clypd
OverviewSuggest Edit
Clypd is the advertising technology platform built exclusively for the television industry, empowering media owners with programmatic ad solutions. The Company’s TV sales platform delivers workflow automation, data-enhanced decisioning and provides media partners with tools to manage their sales efforts. The Company team is comprised of both TV and digital advertising experts, which uniquely positions Clypd to understand and meet the needs of the television industry while leveraging the best programmatic strategies from the digital world.
| Type | Private | |
| Founded | 2012 | |
| HQ | Somerville, MA, US | Map |
| Website | clypd.com | |
| Overall Culture | C- | More |
Latest Updates
| Employees (est.) (Jul 2021) | 5 | (-16%) |
Key People/Management at clypd
Mike Welch
Head of Xandr
Jennifer de la Torre
Head of Finance
Doug Hurd
Head of Business Development
Suzanne Farhoud
Chief of Staff to Head of Xandr
Ilona Jurkiewicz
Head of Human Resources
Ben John
Head of Engineering, Product, Customer Success, and Operations
clypd Office Locations
clypd has offices in Somerville, New York and Pune
Somerville, MA, US (HQ)
212 Elm St
New York, NY, US
236 W 27th St
Pune, IN
98-84, Paud Rd, Paud Road, Bhusari Colony, Kothrud
clypd Financials and Metrics
Summary Metrics
Founding Date | 2012 |
clypd total Funding | $30.8 m |
clypd latest funding size | $19.4 m |
Time since last funding | 6 years ago |
clypd investors | Trident Capital, Atlas Venture, Western Technology Investment, Tribeca Venture Partners, Transmedia Capital, Freestyle Capital, Boston Seed Capital, RTL Group, David Chang, Duke University, Data Point Capital, Jennifer Lum, John Battelle, Ric Calvillo, Apricot Capital, Accomplice, Walt Doyle, TiVo |
clypd's latest funding round in April 2015 was reported to be $19.4 m. In total, clypd has raised $30.8 m
clypd Online and Social Media Presence
1.17k Twitter followers
clypd has 1.17k Twitter Followers. The number of followers has decreased 0.4% quarter over quarter
clypd's Trends
clypd Company Culture
Overall Culture
C-
66/100
CEO Rating
C
70/100
Compensation
C-
65/100
clypd News and Updates
October 18, 2019
UPDATE 3-AT&T's Xandr purchases TV advertising company clypd - source
AT&T Inc's advertising unit Xandr
has purchased clypd, an advertising platform that uses data to
better target television ads, a source familiar with the matter
said, as Xandr seeks to make TV commercials as personally
targeted as internet ads.
clypd Blogs
January 13, 2020
Bigger data at clypd
Howdy folks, and welcome to another clypd technical blog post. Today’s topic: Bigger data (than before) and Redshift. clypd has grown a lot in the past […]
October 09, 2019
MRC, Clients, and clypd’s Cross-Platform Solution
October 01, 2019
Moving Beyond Age and Gender: Syndicated Data Sources
September 26, 2019
50 Years Later: The Brady Bunch Endures
Fifty years ago today, the story of a lovely lady raising three very lovely girls premiered on ABC. “The Brady Bunch” aired in primetime for just […]
August 29, 2019
Light Some Candles, Carefully – Smokey Bear Turns 75 This Month
Cultural and public service icon Smokey Bear turns 75 this month. The long-running campaign for wildfire prevention awareness has led to an estimated 96% of Americans knowing who he is,...
August 01, 2019
Anthony Bourdain, No Reservations, and the Most Palate-Pleasing Binges on TV
The 1993 debut of the Food Network came 30 years after Julia Child prepared her first meal on public television for the Boston market. The hunger for food and cooking...
clypd Frequently Asked Questions
When was clypd founded?
clypd was founded in 2012.
Who are clypd key executives?
clypd's key executives are Mike Welch, Jennifer de la Torre and Doug Hurd.
How many employees does clypd have?
clypd has 5 employees.
Who are clypd competitors?
Competitors of clypd include Semrush, INVIDI Technologies and Local Yokel Media.
Where is clypd headquarters?
clypd headquarters is located at 212 Elm St, Somerville.
Where are clypd offices?
clypd has offices in Somerville, New York and Pune.
How many offices does clypd have?
clypd has 3 offices.
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