INVIDI was founded in 2000 to resolve the disparity between pay television’s greater share of viewership and its smaller share of advertising revenue.
Our company was born out of a core vision: Give cable, satellite and IPTV operators the power to position their services as the most comprehensive source of targeted television advertising and promotion.
As a result, INVIDI is the world's only true addressable targeted television advertising solution for cable, satellite and IPTV service providers at the headend, household and individual viewer level.
Our technology delivers results.
No one else even comes close to the level of multiple and distinct commercials we can send to different households.
The revenue gap is still growing and that’s why our technology is becoming more relevant each time anyone turns on the TV.
INVIDI is headquartered in Princeton, New Jersey, with offices in Denver, Colorado, Newtown, Pennsylvania, Edmonton, Alberta, Canada and New York City.
Latest funding size
Time since last funding
|over 6 years|
|NBC Universal, EnerTech Capital, GroupM, Menlo Ventures, Motorola Solutions Venture Capital, BDC Venture Capital, Westbury Partners, DIRECTV, InterWest Partners, GV|