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WPP Competitors and Similar CompaniesClear all

WPP's competitors and similar companies include Endava, Interpublic Group, Publicis Groupe, Dentsu and Omnicom.

	WPP WPP is a creative transformation company that provides communications, experience, commerce, and technology services.	Endava Endava is a company that provides technology and software development services.	Interpublic Group The Interpublic Group of Companies (IPG) is a provider of advertising and marketing services.	Publicis Groupe Publicis Groupe is a company that provides marketing, communication, and digital business transformation solutions.	Dentsu Dentsu is a multinational media and digital marketing communications company.	Omnicom Omnicom Group is a company that provides marketing, advertising, and communications services.
Founding Date	Founding Date 1971	Founding Date 2000	Founding Date 1930	Founding Date 1926	Founding Date 1901	Founding Date 1986
Type	Type Public	Type Public	Type Subsidiary	Type Public	Type Public	Type Public
Tags	Tags Business Products & Services advertising brand creation public relations	Tags Technology automation cloud customer experience enterprise software it services	Tags Business Products & Services advertising data management digital marketing agency marketing agency public relations	Tags Business Products & Services brand creation digital marketing agency marketing agency public relations	Tags Marketing advertising media public relations	Tags Business Products & Services advertising brand creation marketing agency public relations
Locations	Locations London, GB HQ South Brisbane, AU Saint Josse Ten Noode, BE Toronto, CA Providencia, CL Beijing, CN Guangzhou, CN see more	Locations London, GB HQ Buenos Aires, AR Córdoba, AR Rosario, AR Brisbane, AU Melbourne, AU Newcastle, AU see more	Locations New York, US HQ London, GB Omaha, US	Locations Paris, FR HQ Tirana, AL Hydra, DZ Luanda, AO Buenos Aires, AR Yerevan, AM Brisbane, AU see more	Locations Minato City, JP HQ Millers Point, AU Oudergem, BE São Paulo, BR Toronto, CA Beijing, CN see more	Locations New York, US HQ Shanghai, CN Hong Kong, HK Singapore, SG London, GB Stamford, US West Palm Beach, US
Employees	Employees 108,044	Employees 11,365	Employees 57,4002% decrease	Employees 107,273	Employees 67,667	Employees 75,9002% increase
Valuation ($)	Valuation ($) 102.2 m	Valuation ($) 1.5 b	Valuation ($) N/A	Valuation ($) 27.3 b	Valuation ($) 8.1 b	Valuation ($) 19.3 b
Financial
Revenue (est.)	Revenue (est.) £13.6b (FY, 2025)	Revenue (est.) £772.3m (FY, 2025)	Revenue (est.) $10.7b (FY, 2024)	Revenue (est.) €17.4b (FY, 2025)	Revenue (est.) ¥1.4t (FY, 2025)	Revenue (est.) $17.3b (FY, 2025)
Cost of goods	Cost of goods £10.2b (FY, 2025)	Cost of goods £533.6m (FY, 2025)	Cost of goods $8.9b (FY, 2024)	Cost of goods N/A	Cost of goods ¥227.4b (FY, 2025)	Cost of goods $15.8b (FY, 2025)
Gross profit	Gross profit £3.3b (FY, 2025)	Gross profit £238.6m (FY, 2025)	Gross profit $1.8b (FY, 2024)	Gross profit €17.4b (FY, 2025)	Gross profit ¥1.2t (FY, 2025)	Gross profit $1.5b (FY, 2025)
Net income	Net income (£172m) (FY, 2025)	Net income £21.2m (FY, 2025)	Net income $715.7m (FY, 2024)	Net income €1.7b (FY, 2025)	Net income (¥318.9b) (FY, 2025)	Net income $43.7m (FY, 2025)
Operating ⚠
Countries	Countries 112 (FY, 2021)	Countries N/A	Countries 100 (Q3, 2022)	Countries 100 (FY, 2023)	Countries 145 (Nov, 2020)	Countries 70 (FY, 2023)