OverviewSuggest Edit
TrueCar is an information and technology platform that enables its users to communicate with TrueCar Certified Dealers for a hassle-free car buying experience. It empowers car buyers by giving them transparent insight into what others actually paid, upfront pricing info, a guaranteed savings certificate and a connection to a trusted TrueCar Certified Dealer to seamlessly complete the car purchase. TrueCar's transparent upfront pricing info and guaranteed savings certificate make the car-buying process simple.
| Type | Public | |
| Founded | 2005 | |
| HQ | Santa Monica, CA, US | Map |
| Website | truecar.com | |
| Employee Ratings | More | |
| Overall Culture | C- | More |
Recent NewsAll News
- TrueCar Shares Best End-of-Month Cash, Lease and Finance Deals on New Vehicles for February 2021
- TrueCar Partners with HyreCar to Provide its Car-Sharing Marketplace with a Modern Digital Car Buying and Trade-In Solution
- TrueCar and OnePoll Study Reveals American Attitudes about Learning to Drive and Teaching Someone Else to Drive
- TrueCar Forecasts Industry Retail Sales Soar 34% for the 4th Quarter
Key People/Management at TrueCar
Mike Darrow
Executive Vice President of OEM and Partner Development, President of ALG
Chip Perry
President and Chief Executive Officer
Neeraj Gunsagar
Executive Vice President, Chief Marketing Officer
Lucas Donat
Executive Vice President, Chief Brand Officer
Brian Skutta
Executive Vice President, Dealer Sales and Service
Tommy McClung
Executive Vice President, Chief Technology Officer
TrueCar Office Locations
TrueCar has an office in Santa Monica
Santa Monica, CA, US (HQ)
120 Broadway #200
TrueCar Financials and Metrics
TrueCar Revenue
TrueCar's revenue was reported to be $353.88 m in FY, 2019
| USD | |
|---|---|
Revenue (Q3, 2020) | 77.2m |
Net income (Q3, 2020) | 11.6m |
EBIT (Q3, 2020) | 9.7m |
Market capitalization (25-Feb-2021) | 555.3m |
Closing stock price (25-Feb-2021) | 5.3 |
Cash (30-Sept-2020) | 178.7m |
EV | 414.6m |
TrueCar's current market capitalization is $555.3 m.
Annual
Quarterly
| USD | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q3, 2017 | Q1, 2018 | Q2, 2018 | Q3, 2018 | Q1, 2019 | Q2, 2019 | Q3, 2019 | Q1, 2020 | Q2, 2020 | Q3, 2020 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Revenue | 50.5m | 56.8m | 58.6m | 65.3m | 72.4m | 61.9m | 66.4m | 75.1m | 75.8m | 81.8m | 82.4m | 81.1m | 87.9m | 93.6m | 85.6m | 88.1m | 90.6m | 83.5m | 62.7m | 77.2m |
Cost of goods sold | 4.1m | 4.7m | 5.8m | 5.9m | 6.0m | 6.2m | 6.4m | 6.3m | 6.4m | 7.1m | 7.1m | 7.5m | 7.8m | 7.7m | 8.9m | 8.3m | 8.4m | 7.2m | ||
Gross profit | 46.4m | 52.1m | 52.8m | 59.4m | 66.5m | 55.6m | 60.1m | 68.8m | 69.4m | 74.7m | 75.4m | 73.6m | 80.1m | 85.8m | 76.6m | 79.7m | 82.2m | 76.3m | ||
Gross profit Margin, % | 92% | 92% | 90% | 91% | 92% | 90% | 90% | 92% | 92% | 91% | 91% | 91% | 91% | 92% | 90% | 91% | 91% | 91% |
Annual
Quarterly
| USD | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q3, 2017 | Q1, 2018 | Q2, 2018 | Q3, 2018 | Q1, 2019 | Q2, 2019 | Q3, 2019 | Q1, 2020 | Q2, 2020 | Q3, 2020 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Cash | 111.8m | 113.0m | 143.1m | 126.0m | 123.7m | 106.0m | 103.1m | 103.0m | 114.5m | 181.7m | 196.4m | 195.8m | 198.5m | 217.7m | 179.9m | 176.6m | 172.5m | 182.9m | 173.1m | 178.7m |
Accounts Receivable | 24.8m | 29.0m | 28.9m | 30.6m | 37.4m | 29.9m | 32.7m | 35.9m | 35.9m | 37.1m | 39.6m | 37.3m | 42.8m | 47.4m | 38.4m | 49.3m | 45.6m | 40.1m | 41.5m | 40.7m |
Prepaid Expenses | 6.9m | 6.2m | 4.6m | 8.5m | 5.1m | 5.1m | 7.4m | 7.2m | 7.2m | 7.1m | 7.1m | 5.6m | 8.4m | 9.3m | 7.1m | 9.0m | 8.3m | 6.4m | 8.3m | 7.2m |
Current Assets | 146.7m | 150.4m | 177.7m | 168.2m | 168.0m | 141.6m | 144.2m | 147.5m | 166.5m | 226.9m | 245.9m | 243.3m | 254.7m | 280.3m | 233.1m | 268.9m | 261.3m | 233.5m | 228.7m | 259.8m |
Annual
Quarterly
| USD | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q3, 2017 | Q1, 2018 | Q2, 2018 | Q3, 2018 | Q1, 2019 | Q2, 2019 | Q3, 2019 | Q1, 2020 | Q2, 2020 | Q3, 2020 |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Net Income | (25.0m) | (38.6m) | (11.6m) | (26.4m) | (37.5m) | (11.7m) | (26.3m) | (33.8m) | (6.8m) | (14.9m) | (24.4m) | (9.1m) | (15.7m) | (21.9m) | (14.4m) | (38.4m) | (46.1m) | (10.7m) | (21.9m) | (10.3m) |
Depreciation and Amortization | 5.9m | 9.2m | 3.9m | 8.0m | 12.5m | 5.9m | 11.7m | 17.7m | 6.1m | 11.7m | 17.5m | 5.2m | 10.8m | 16.8m | 6.4m | 13.2m | 19.4m | 6.3m | 12.7m | 15.3m |
Accounts Payable | 491.0k | 3.3m | (683.0k) | (274.0k) | 7.3m | (6.1m) | (4.4m) | (5.1m) | (3.3m) | 4.2m | 7.4m | (1.1m) | (232.0k) | 8.1m | (5.6m) | (5.8m) | (4.8m) | (3.7m) | (11.3m) | (8.2m) |
Cash From Operating Activities | (6.4m) | (4.9m) | (3.2m) | (12.5m) | (9.7m) | (490.0k) | (2.1m) | (2.6m) | 5.0m | 12.7m | 16.9m | 3.4m | 8.6m | 16.0m | 7.6m | 7.2m | 7.3m | 5.6m | 1.7m | 23.7m |
TrueCar Operating Metrics
| Q1, 2014 | Q2, 2014 | Q3, 2014 | Q4, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q4, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q4, 2016 | Q1, 2017 | Q2, 2017 | Q3, 2017 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Unit Sales | 126 k | 150 k | 172 k | 163 k | 169 k | 190 k | 208 k | 183 k | 175 k | 193 k | 221 k | 219 k | 218 k | 242 k | 254 k |
Average Monthly Unique Visitors | 3.90 m | 4.20 m | 4.60 m | 4.40 m | 5.50 m | 6 m | 6.60 m | 5.90 m | 6.70 m | 6.70 m | 7.60 m | 7 m | 7.30 m | 7.20 m | 7.70 m |
Monetization | $317 | $308 | $303 | $314 | $322 | $317 | $324 | $324 | $328 | $321 | $319 | $320 | $324 | $319 | $306 |
Franchise Dealer Count | 7.21 k | 7.68 k | 8.15 k | 8.50 k | 9.11 k | 9.30 k | 8.70 k | 9.09 k | 9.28 k | 10.14 k | 10.76 k | 11.15 k | 11.73 k | 12.20 k | 12.29 k |
TrueCar Revenue Breakdown
TrueCar revenue breakdown by business segment: 93.5% from Transaction Revenue and 6.5% from Forecasts, Consulting and Other Revenue
TrueCar Cybersecurity Score
TrueCar Environment, Social & Governance (ESG) Ratings
TrueCar Online and Social Media Presence
19.97k Twitter followers
TrueCar has 19.97k Twitter Followers. The number of followers has decreased 0.2% month over month and decreased 0.5% quarter over quarter
TrueCar's Trends
Twitter Engagement Stats for @TrueCar
18.3k
Tweets
3.2k
Following
20k
Followers
25
Tweets last 30 days
1
Avg. likes per Tweet
40%
Tweets with engagement
TrueCar Company Culture
Overall Culture
C-
63/100
CEO Rating
B-
71/100
Compensation
A-
83/100
Diversity
D
57/100
TrueCar News and Updates
February 18, 2021
TrueCar Shares Best End-of-Month Cash, Lease and Finance Deals on New Vehicles for February 2021
SANTA MONICA, Calif., Feb. 18, 2021 /PRNewswire/ -- TrueCar, Inc. (NASDAQ: TRUE), the most efficient and transparent online destination to find a car, today announced its list of the best end-of-month deals on new and used vehicle purchases and trade-in values for February 2021. "Used...
February 10, 2021
TrueCar Partners with HyreCar to Provide its Car-Sharing Marketplace with a Modern Digital Car Buying and Trade-In Solution
SANTA MONICA, Calif. and LOS ANGELES, Feb. 10, 2021 /PRNewswire/ -- TrueCar, Inc. (NASDAQ: TRUE), the most efficient and transparent way to find a car and HyreCar Inc. (NASDAQ: HYRE), the car-sharing marketplace for ridesharing, food, and package delivery services, today announced their...
January 28, 2021
TrueCar and OnePoll Study Reveals American Attitudes about Learning to Drive and Teaching Someone Else to Drive
SANTA MONICA, Calif., Jan. 28, 2021 /PRNewswire/ -- TrueCar, Inc., (NASDAQ: TRUE), the most efficient and transparent online destination to find a car, commissioned One Poll to conduct a study that would uncover how Americans experienced learning to drive and teaching someone else to...
December 28, 2020
TrueCar Forecasts Industry Retail Sales Soar 34% for the 4th Quarter
Average Transaction Price Hits All-Time Record Average Transaction Price Hits All-Time Record
December 17, 2020
TrueCar Shares Best End-of-Year Cash, Lease and Finance Deals on New Vehicles for December 2020
Plus Best Deals on Used Vehicle and Trade-Ins Plus Best Deals on Used Vehicle and Trade-Ins
November 30, 2020
TrueCar Closes Sale of ALG Subsidiary to J.D. Power
SANTA MONICA, Calif., Nov. 30, 2020 (GLOBE NEWSWIRE) -- TrueCar, Inc. (NASDAQ: TRUE), the most efficient and transparent online destination to find a car, announced today that it closed the previously announced sale of its ALG subsidiary to J.D. Power.
TrueCar Blogs
February 24, 2021
TrueCar Reports Fourth Quarter and Full Year 2020 Financial Results
SANTA MONICA, Calif. , Feb. 24, 2021 /PRNewswire/ -- TrueCar, Inc. (NASDAQ: TRUE) today announced its financial results for the fourth quarter and fiscal year ended December 31, 2020 . Fourth Quarter 2020 Financial Highlights The following financial results reflect continuing operations only:
February 23, 2021
TrueCar and GovX Partner to Launch New Auto Buying Program Powered by TrueCar Military
Military, First Responders and Law Enforcement will have access to cost-savings, upfront VIN-based pricing, and a modern digital deal building experience SANTA MONICA, Calif., Feb. 23, 2021 /PRNewswire/ -- TrueCar, Inc. (NASDAQ: TRUE), the most efficient and transparent online
February 23, 2021
TrueCar Forecasts New Vehicle Retail Sales Flat, Used Retail Sales Down for February 2021
Average transaction price continues to increase, while incentives reach lowest levels since 2017 SANTA MONICA, Calif. (February 23, 2021) – TrueCar, Inc ., the most efficient and transparent way to find a car, projects total new vehicle sales will reach 1,170,856 units in February 2021, down 7.6%
February 10, 2021
TrueCar to Announce Fourth Quarter Financial Results on February 24
TrueCar to Announce Fourth Quarter Financial Results on February 24
Content Import
Wed, 02/10/2021 - 09:02
TrueCar to Announce Fourth Quarter Financial Results on February 24
February 10, 2021
This release is a backfill from a News Wire
General…
January 29, 2021
How Electric Vehicles Save You Money
The post How Electric Vehicles Save You Money appeared first on TrueCar Blog.
January 28, 2021
Am I Writing Great UX Copy? Ask Yourself These 7 Questions to Find Out
By: Kate SeldmanWhen I landed the role of Product Writer at TrueCar, I’d held several other positions that focused on capturing a brand’s voice and engaging with its audience. At TrueCar, as the sole writer on the product team, I’ve gotten the chance to really hone these skills: I write everything f…
TrueCar Frequently Asked Questions
When was TrueCar founded?
TrueCar was founded in 2005.
Who are TrueCar key executives?
TrueCar's key executives are Mike Darrow, Chip Perry and Neeraj Gunsagar.
How many employees does TrueCar have?
TrueCar has 773 employees.
What is TrueCar revenue?
Latest TrueCar annual revenue is $353.9 m.
What is TrueCar revenue per employee?
Latest TrueCar revenue per employee is $457.8 k.
Who are TrueCar competitors?
Competitors of TrueCar include Cox Automotive, Kelley Blue Book and Cars.com.
Where is TrueCar headquarters?
TrueCar headquarters is located at 120 Broadway #200, Santa Monica.
Where are TrueCar offices?
TrueCar has an office in Santa Monica.
How many offices does TrueCar have?
TrueCar has 1 office.
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