OverviewSuggest Edit

LEGO is a company that develops, produces, markets, and sells play materials. It is engaged in the development of children's creativity through playing and learning. It offers toys in car, airplane, train, truck, boat, construction, building, house, space, and robot categories.

TypePrivate
Founded1932
HQBillund, DK
Websitelego.com
Employee Ratings4.5
Overall CultureA+

Latest Updates

Employees (est.) (Dec 2020)20,468(+9%)
Revenue (FY, 2020)KR43.7 B(+14%)
Cybersecurity ratingAMore

Key People/Management at LEGO

Niels B. Christiansen

Niels B. Christiansen

Chief Executive Officer
Carsten Rasmussen

Carsten Rasmussen

Chief Operations Officer
Loren I. Shuster

Loren I. Shuster

Chief People Officer & Head of Corporate Affairs
Colette Burke

Colette Burke

Chief Commercial Officer
Julia Goldin

Julia Goldin

Chief Product & Marketing Officer
Jesper Andersen

Jesper Andersen

Chief Financial Officer
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LEGO Office Locations

LEGO has offices in Billund, Enfield, Los Angeles, North Ryde and in 40 other locations
Billund, DK (HQ)
Åstvej 1
North Ryde, AU
Level 2/1 Innovation Rd
Purkersdorf, AT
Wintergasse 52
Brasschaat, BE
Ruiterijschool 5
Sao Paulo, BR
Rua Ministro Jesuino Cardoso, No 454 Cj 61/62 Vila Nova Conceição
Markham, CA
25 Centurian Dr #102
Show all (47)

LEGO Financials and Metrics

Summary Metrics

Founding Date

1932
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LEGO Revenue

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View revenue for all periods
LEGO's revenue was reported to be kr43.66 b in FY, 2020 which is a 13.3% increase from the previous period.
DKK

Revenue (FY, 2020)

43.7b

Revenue growth (FY, 2019 - FY, 2020), %

13.3%

Gross profit (FY, 2020)

30.4b

Gross profit margin (FY, 2020), %

69.7%

Net income (FY, 2020)

9.9b

EBIT (FY, 2020)

12.9b

Cash (31-Dec-2020)

1.2b
Annual
DKKFY, 2018FY, 2019FY, 2020

Revenue

36.4b38.5b43.7b

Revenue growth, %

6%13%

Cost of goods sold

10.4b10.8b13.2b

Gross profit

26.0b27.8b30.4b
Half Year
DKKH1, 2019H1, 2020

Revenue

14.8b15.7b

Operating expense total

11.8b11.3b

EBIT

3.9b3.5b

EBIT margin, %

26%22%
Annual
DKKFY, 2018FY, 2019FY, 2020

Cash

1.1b858.0m1.2b

Accounts Receivable

6.8b7.2b6.6b

Prepaid Expenses

250.0m376.0m299.0m

Inventories

2.6b2.7b2.9b
Half Year
DKKH1, 2019H1, 2020

Cash

750.0m1.2b

Total Assets

25.5b26.9b

Total Debt

2.3b3.3b

Total Liabilities

9.0b10.5b
Annual
DKKFY, 2018FY, 2019FY, 2020

Net Income

8.1b8.3b9.9b

Depreciation and Amortization

1.3b2.0b2.1b

Inventories

(187.0m)(76.0m)(329.0m)

Accounts Payable

403.0m198.0m(413.0m)
Half Year
DKKH1, 2019H1, 2020

Net Income

2.6b2.7b

Cash From Operating Activities

3.1b4.8b

Capital Expenditures

(713.0m)(731.0m)

Cash From Financing Activities

2.8b(3.7b)
DKKFY, 2018

Revenue/Employee

2.1m

Financial Leverage

1.4 x
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LEGO Operating Metrics

FY, 2018FY, 2019FY, 2020

Countries

130130

Sales Offices

37

Manufacturing Sites

55

Branded Stores

570570678
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LEGO Acquisitions / Subsidiaries

Company NameDateDeal Size
BrickLinkNovember 26, 2019
Administratión de Servicios LEGO, S. de R.L. de C.V.
BrickLink Limited
LEG GODT India Private Limited
LEGO Australia Pty. Ltd.
LEGO Belgium n.v.
LEGO Brand Retail, Inc.
LEGO Brand Retail SAS
LEGO Bricklink, Inc.
LEGO Canada, Inc.
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LEGO Revenue Breakdown

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LEGO revenue breakdown by business segment: 99.1% from Sales of Goods and 0.9% from Other

LEGO revenue breakdown by geographic segment: 18.2% from Asia & Pacific, 44.1% from Europe, Middle East & Africa and 37.8% from Americas

LEGO Cybersecurity Score

Cybersecurity ratingPremium dataset

A

91/100

SecurityScorecard logo

LEGO Environment, Social & Governance (ESG) Ratings

CSRHub ESG ratingPremium dataset

50-59

out of 100

CSRHub logo

LEGO Online and Social Media Presence

Embed Graph

LEGO Company Culture

  • Overall Culture

    A+

    87/100

  • CEO Rating

    A+

    90/100

  • Compensation

    A+

    100/100

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LEGO News and Updates

Insights on the Educational Toys Global Market to 2026 - Featuring Hasbro, LEGO and Mattel Among Others

Dublin, July 22, 2021 (GLOBE NEWSWIRE) -- The "Educational Toys Market - Global Outlook & Forecast 2021-2026" report has been added to ResearchAndMarkets.com's offering. The educational toy market by revenue is expected to grow at a CAGR of 8.11% during the period 2020-2026.The process of quic…

Robots 10x Faster, 10x Cheaper: Modular Development Platform And 3D Printing Lets You Build Autonomous Robots Like Lego

Can you build robots 10X faster and 10X cheaper? Sure, with modular development and 3D printing ...

Lego should snap up this rapid-fire brick-finding iOS app

Lego has worked extremely closely with Apple over the years, experimenting with unreleased iOS tech and demoing it onstage at launch events like WWDC; this has included some pretty heavy tinkering on the augmented reality ARKit platform that they’ve integrated several of their play sets with, adding…

The LEGO Group unveils groundbreaking ‘retailtainment’ concept at NYC flagship store

The LEGO Group today shared a glimpse into the future of experiential retail as it opened its doors on a dazzling new store in New York City. The 7,175 sq. ft, two-storey store on Fifth Avenue is the first LEGO® flagship store to feature an innovative new retail format, elements of which will be int…

Lego just figured out how to build its specialized bricks out of recycled plastic

A single one-liter bottle can be recycled into material for around 10 standard two-by-four Lego bricks. Inside a lab in Billund, Denmark, down the road from a Lego factory that makes around 100 million bricks and other toy pieces every day, dozens of materials scientists and engineers are working on…

LEGO® Education and NASA collaborate on 10-week lesson series for engaging STEAM learning

Today, LEGO® Education announced a collaboration with NASA on a free digital STEAM learning series that will launch in September 2021.
Show more

LEGO Frequently Asked Questions

  • When was LEGO founded?

    LEGO was founded in 1932.

  • Who are LEGO key executives?

    LEGO's key executives are Niels B. Christiansen, Carsten Rasmussen and Loren I. Shuster.

  • How many employees does LEGO have?

    LEGO has 20,468 employees.

  • What is LEGO revenue?

    Latest LEGO annual revenue is kr43.7 b.

  • What is LEGO revenue per employee?

    Latest LEGO revenue per employee is kr2.1 m.

  • Who are LEGO competitors?

    Competitors of LEGO include Bandai Namco, Mattel and Hasbro.

  • Where is LEGO headquarters?

    LEGO headquarters is located at Åstvej 1, Billund.

  • Where are LEGO offices?

    LEGO has offices in Billund, Enfield, Los Angeles, North Ryde and in 40 other locations.

  • How many offices does LEGO have?

    LEGO has 47 offices.