OverviewSuggest Edit
LEGO is a company that develops, produces, markets, and sells play materials. It is engaged in the development of children's creativity through playing and learning. It offers toys in car, airplane, train, truck, boat, construction, building, house, space, and robot categories.
| Type | Private | |
| Founded | 1932 | |
| HQ | Billund, DK | Map |
| Website | lego.com | |
| Employee Ratings | More | |
| Overall Culture | A+ | More |
Recent NewsAll News
- Insights on the Educational Toys Global Market to 2026 - Featuring Hasbro, LEGO and Mattel Among Others
- Robots 10x Faster, 10x Cheaper: Modular Development Platform And 3D Printing Lets You Build Autonomous Robots Like Lego
- Lego should snap up this rapid-fire brick-finding iOS app
- The LEGO Group unveils groundbreaking ‘retailtainment’ concept at NYC flagship store
Key People/Management at LEGO
Niels B. Christiansen
Carsten Rasmussen
Loren I. Shuster
Colette Burke
Julia Goldin
Jesper Andersen
LEGO Office Locations
LEGO Financials and Metrics
Summary Metrics
Founding Date | 1932 |
LEGO Revenue
| DKK | |
|---|---|
Revenue (FY, 2020) | 43.7b |
Revenue growth (FY, 2019 - FY, 2020), % | 13.3% |
Gross profit (FY, 2020) | 30.4b |
Gross profit margin (FY, 2020), % | 69.7% |
Net income (FY, 2020) | 9.9b |
EBIT (FY, 2020) | 12.9b |
Cash (31-Dec-2020) | 1.2b |
| DKK | FY, 2018 |
|---|---|
Revenue/Employee | 2.1m |
Financial Leverage | 1.4 x |
LEGO Acquisitions / Subsidiaries
| Company Name | Date | Deal Size |
|---|---|---|
| BrickLink | November 26, 2019 | |
| Administratión de Servicios LEGO, S. de R.L. de C.V. | ||
| BrickLink Limited | ||
| LEG GODT India Private Limited | ||
| LEGO Australia Pty. Ltd. | ||
| LEGO Belgium n.v. | ||
| LEGO Brand Retail, Inc. | ||
| LEGO Brand Retail SAS | ||
| LEGO Bricklink, Inc. | ||
| LEGO Canada, Inc. |
LEGO Revenue Breakdown
LEGO revenue breakdown by business segment: 99.1% from Sales of Goods and 0.9% from Other
LEGO revenue breakdown by geographic segment: 18.2% from Asia & Pacific, 44.1% from Europe, Middle East & Africa and 37.8% from Americas
LEGO Cybersecurity Score
LEGO Environment, Social & Governance (ESG) Ratings
LEGO Online and Social Media Presence
815.78k Twitter followers
LEGO has 815.78k Twitter Followers. The number of followers has increased 1.1% month over month and increased 2.1% quarter over quarter
LEGO's Trends
Twitter Engagement Stats for @lego_group
62.7k
Tweets
1k
Following
815.8k
Followers
913
Tweets last 30 days
76.6
Avg. likes per Tweet
71.6%
Tweets with engagement
LEGO Company Culture
Overall Culture
A+
87/100
CEO Rating
A+
90/100
Compensation
A+
100/100
LEGO News and Updates
Insights on the Educational Toys Global Market to 2026 - Featuring Hasbro, LEGO and Mattel Among Others
Robots 10x Faster, 10x Cheaper: Modular Development Platform And 3D Printing Lets You Build Autonomous Robots Like Lego
Lego should snap up this rapid-fire brick-finding iOS app
The LEGO Group unveils groundbreaking ‘retailtainment’ concept at NYC flagship store
Lego just figured out how to build its specialized bricks out of recycled plastic
LEGO® Education and NASA collaborate on 10-week lesson series for engaging STEAM learning
LEGO Frequently Asked Questions
When was LEGO founded?
LEGO was founded in 1932.
Who are LEGO key executives?
LEGO's key executives are Niels B. Christiansen, Carsten Rasmussen and Loren I. Shuster.
How many employees does LEGO have?
LEGO has 20,468 employees.
What is LEGO revenue?
Latest LEGO annual revenue is kr43.7 b.
What is LEGO revenue per employee?
Latest LEGO revenue per employee is kr2.1 m.
Who are LEGO competitors?
Competitors of LEGO include Bandai Namco, Mattel and Hasbro.
Where is LEGO headquarters?
LEGO headquarters is located at Åstvej 1, Billund.
Where are LEGO offices?
LEGO has offices in Billund, Enfield, Los Angeles, North Ryde and in 40 other locations.
How many offices does LEGO have?
LEGO has 47 offices.
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