SITO Mobile is a mobile location-based media platform serving businesses, advertisers, and brands. Through its platform, the Company helps marketers to create advertising content targeted to audiences, based on location, interests, behaviors, and loyalty. SITO provides its customers with the ability to deliver actionable content in a real-time manner while providing measurement and analytics that allow campaigns to be fluid and transaction driven. The Company focuses on mobile location-based advertising that gives brands, agencies, and retailers the ability to transform digital marketing by delivering targeted mobile advertising campaigns based on geolocation, in-store traffic, and customer response.

Type
Public
HQ
Jersey City, US
Founded
2000
Size (employees)
69 (est)
SITO Mobile was founded in 2000 and is headquartered in Jersey City, US
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SITO Mobile Office Locations

SITO Mobile has an office in Jersey City
Jersey City, US (HQ)
100 Town Square Pl
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SITO Mobile Financials and Metrics

SITO Mobile Financials

SITO Mobile's revenue was reported to be $29.43 m in FY, 2016 which is a 129.8% increase from the previous period.
USD

Revenue (Q3, 2017)

11.1 m

Gross profit (Q3, 2017)

5.7 m

Gross profit margin (Q3, 2017), %

51.8%

Net income (Q3, 2017)

(2.7 m)

EBIT (Q3, 2017)

(2.1 m)

Market capitalization (23-Apr-2018)

81.6 m

Cash (30-Sep-2017)

2.6 m
SITO Mobile's current market capitalization is $81.6 m.
Annual
USDFY, 2014FY, 2015FY, 2016

Revenue

9.9 m12.8 m29.4 m

Revenue growth, %

30%130%

Cost of goods sold

3.6 m6.1 m13.3 m

Gross profit

6.3 m6.7 m16.1 m
Quarterly
USDQ1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q2, 2016Q3, 2017

Revenue

2.9 m1.8 m2.1 m3.8 m3.8 m3.7 m9.9 m11.1 m

Cost of goods sold

1.7 m1.6 m1.4 m4.4 m5.3 m

Gross profit

2.2 m2.2 m2.2 m5.4 m5.7 m

Gross profit Margin, %

56%58%61%55%52%
Annual
USDFY, 2014FY, 2015FY, 2016

Cash

620.2 k2.6 m8.7 m

Accounts Receivable

2.4 m4.9 m8.8 m

Current Assets

3.3 m9.5 m18.7 m

PP&E

236.7 k506 k410.7 k
Quarterly
USDQ1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q2, 2016Q3, 2016Q3, 2017

Cash

2.3 m2.3 m2 m5.5 m4.8 m2.8 m1.7 m9.8 m2.6 m

Accounts Receivable

450 k450 k450 k225 k225 k225 k8.8 m9.8 m13 m

Current Assets

5 m4.4 m4.2 m9 m9 m7.4 m8.2 m19.9 m17 m

PP&E

262.3 k248.3 k231.4 k244.6 k325.1 k516.4 k539.6 k458.3 k468.3 k
Annual
USDFY, 2014FY, 2015FY, 2016

Net Income

(4.5 m)(4.4 m)(1.4 m)

Depreciation and Amortization

129.7 k

Accounts Payable

(898.9 k)

Cash From Operating Activities

(969.7 k)(4 m)(3.8 m)
Quarterly
USDQ1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q2, 2016Q3, 2016Q3, 2017

Net Income

(1.1 m)(1.1 m)(752.6 k)(536.3 k)(338.5 k)(1 m)725.3 k(2.7 m)

Depreciation and Amortization

149.8 k152.1 k152.1 k188.7 k68.1 k77.4 k160.4 k37.4 k

Accounts Payable

1.5 m2.4 m3 m1.9 m6.8 m4.4 m152.2 k

Cash From Operating Activities

(2.5 m)
USDY, 2017

Revenue/Employee

160.5 k

Financial Leverage

1.8 x
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SITO Mobile Operating Metrics

FY, 2014FY, 2015FY, 2016

Patents Issued

27 22 30
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SITO Mobile News and Updates

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