TAPTAP Networks, founded in 2010 with offices in Madrid, Bogotá and New York is the leading mobile advertising company in the Spanish market. Through its platform Sonata, offers services and technology leveraging outdoor and indoor geo-enabled signals to effectively build a physical presence history that when matched against environmental, social and contextual factors is able to accurately pinpoint, target, and serve ads to socio-demographic clusters and individual users who are most likely to visit, return to and buy from a particular business online or offline.