Segment is a company that develops a platform for collecting customer data. It provides a single API to track customer data across devices, channels, and platforms and sends it to third-party tools, internal systems or a SQL database for analytics, marketing and data warehousing. The company sources information from websites, mobile platforms, servers, cloud applications, object cloud sources, and event cloud sources.

Employee Rating

Parent CompanyTwilio
HQSan Francisco, CA, US
Cybersecurity ratingAMore
Segment was founded in 2012 and is headquartered in San Francisco, CA, US

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Key People/Management at Segment

Peter Reinhardt

Peter Reinhardt

Co-Founder, CEO
Ilya Volodarsky

Ilya Volodarsky

Co-Founder, President
Sandra Smith

Sandra Smith

Joe Morrissey

Joe Morrissey

Chief Revenue Officer
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Segment Office Locations

Segment has offices in San Francisco, Denver, New York, Sydney and in 2 other locations
San Francisco, CA, US (HQ)
100 California St #700, San Francisco
Denver, CO, US
1800 Wazee St floor 3
New York, NY, US
1407 Broadway 26th Floor
Sydney, AU
Level 12/89 York St
Vancouver, CA
1050 Homer Street, Suite 220
Dublin 2, IE
C, Ardilaun Court, 112-114 St Stephen's Green
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Segment Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$283.7 m


In total, Segment had raised $283.7 m. Segment is a subsidiary of Twilio

Segment Operating Metrics

Y, 2016Y, 2017Aug, 2019Oct, 2020




7.5 k15 k19 k20 k
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Segment Cybersecurity Score

Cybersecurity ratingPremium dataset



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Segment Online and Social Media Presence

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Segment Company Culture

  • Overall Culture



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Segment Blogs

Using Twilio, Segment, and Retool to create delightful online/offline retail experiences

Increase loyalty and revenue by personalizing in-store pickup experience.

Are You Wasting Your Time with Your Third-Party Risk Program?

Here's how you can reasonably determine a third party’s risk using only a handful of questions and select documents…no lengthy questionnaires or time-consuming audits required.

Segment Personas + Twilio Flex: Bringing Personalization to the Contact Center

Say goodbye to long customer support wait times and lengthy back-and-forth with Segment Personas and Twilio Flex.

Preparing for The Future of Advertising with Facebook Conversions API and Segment

Prepare for the world of first-party data with Facebook Conversions API and Segment.
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Segment Frequently Asked Questions

  • When was Segment founded?

    Segment was founded in 2012.

  • Who are Segment key executives?

    Segment's key executives are Peter Reinhardt, Ilya Volodarsky and Sandra Smith.

  • How many employees does Segment have?

    Segment has 617 employees.

  • Who are Segment competitors?

    Competitors of Segment include mParticle, Amplitude and Mixpanel.

  • Where is Segment headquarters?

    Segment headquarters is located at 100 California St #700, San Francisco, San Francisco.

  • Where are Segment offices?

    Segment has offices in San Francisco, Denver, New York, Sydney and in 2 other locations.

  • How many offices does Segment have?

    Segment has 6 offices.