mParticle is a mobile technology company, developing a mobile data activation platform that provides mobile app owners with the controls and reporting functionality to make informed decisions about their data. Its solution provides the controls to manage data collection and activation with service providers and media partners. The Company’s platform allows mobile app owners to segment and build audiences from combinations of event and device-level data, target campaigns to these audiences across various media partners and personalize content based on data.

Type
Private
HQ
New York, US
Founded
2013
Size (employees)
115 (est)
mParticle was founded in 2013 and is headquartered in New York, US
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Key People/Management at mParticle

Michael Katz

Michael Katz

CEO & Co-founder
Andrew Katz

Andrew Katz

CTO & Co-Founder
Dave Myers

Dave Myers

COO and Co-Founder

mParticle Office Locations

mParticle has offices in London, Seattle, New York and San Francisco
New York, US (HQ)
257 Park Ave S
San Francisco, US
140 2nd Street, Suite 600
Seattle, US
1601 5th Ave
London, GB
3 Waterhouse Square, 138 Holborn
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mParticle Financials and Metrics

Summary Metrics

mParticle's latest funding round in September 2017 was reported to be $35 m. In total, mParticle has raised $76.3 m
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mParticle News and Updates

mParticle hires Adobe’s John Sedlak as chief revenue officer

mParticle, which helps companies like Airbnb and Spotify manage their customer data, has hired four new executives — including John Sedlak, most recently a vice president at Adobe, who’s joining the company as chief revenue officer. In addition, Kiran Hebbar (formerly CFO of Social Tables) is joinin…

'A lot of people are going to be scrambling': Experts say too many brands are sleeping on Europe’s looming privacy law

GDPR, a monster European consumer privacy regulation designed to protect people's web data, is coming soon. And many big marketers aren't ready, say ad experts. While some data-versed marketers are investing to make sure they are compliant with the law, others seem paralyzed or over confident. The…

Customer data platform mParticle scores $35 mln Series C

New York City-based mParticle, a customer data platform for every screen, has raised $35 million in Series C funding. Harmony Partners led the round with participation from return backers Bain Capital Ventures and Social Capital.
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