Mixpanel

OverviewSuggest Edit

Mixpanel is a company developing a self-serve product analytics solution. It tracks user interactions with web and mobile applications and offers tools for targeted communication with them. The company provides team dashboards and alerts, interactive reports, segmentation, group analytics, data integrations, etc.
TypePrivate
Founded2009
HQSan Francisco, CA, US
Websitemixpanel.com
Employee Ratings4.3
Overall CultureA+

Latest Updates

Employees (est.) (Apr 2022)379(+4%)
Cybersecurity ratingCMore
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Key People/Management at Mixpanel

Amir Movafaghi

Amir Movafaghi

CEO
Aniruddha Laud

Aniruddha Laud

Director of Engineering
Neil Rahilly

Neil Rahilly

VP of Product and Design
Amy Hsuan

Amy Hsuan

VP of People and Strategy
Chinmay Barve

Chinmay Barve

VP of Engineering
Jake Mars

Jake Mars

SVP of Sales
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Mixpanel Office Locations

Mixpanel has offices in San Francisco, Austin, New York, Seattle and in 3 other locations
San Francisco, CA, US (HQ)
One Front Street, 1 Front St #28th, San Francisco
Austin, TX, US
600 Congress Ave 14th floor office
New York, NY, US
18 W 18th St 10th floor
Seattle, WA, US
1008 Western Ave #400
Paris, FR
92 Av. des Champs-Élysées
Barcelona, ES
Avinguda Diagonal, 442, 1a
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Mixpanel Financials and Metrics

Summary Metrics

Founding Date

2009

Mixpanel total Funding

$76.8 m

Mixpanel latest funding size

$65 m

Time since last funding

7 years ago

Mixpanel investors

Mixpanel's latest funding round in December 2014 was reported to be $65 m. In total, Mixpanel has raised $76.8 m
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Mixpanel Operating Metrics

Mixpanel's Customers was reported to be 6 k in May, 2022.
May, 2022

Customers

6 k

Product Categories

8

Services Provided

3

Trademarks (US)

4

Mixpanel Acquisitions / Subsidiaries

Company NameDateDeal Size
MIXPANEL S.L.

Mixpanel Cybersecurity Score

Cybersecurity ratingPremium dataset

C

77/100

SecurityScorecard logo

Mixpanel Online and Social Media Presence

Embed Graph

Mixpanel Company Culture

  • Overall Culture

    A+

    86/100

  • CEO Rating

    A+

    88/100

  • Compensation

    A+

    90/100

  • Diversity

    A-

    85/100

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Mixpanel Blogs

Fair and transparent: An update on Mixpanel pricing

Let’s be honest, product analytics can be an expensive business. The root cause is that doing complex queries over billions or trillions of events at interactive speeds takes a lot of hardware. It’s a tough problem, and we are always investing in performance and rebuilding parts of our own event-st…

Mobile app event tracking: Telling the story of how your app works (or doesn’t work)

Event tracking is how you know what’s happening in your mobile apps. It’s the primary technique used to capture usage information by product analytics platforms like Mixpanel. It’s, therefore, essential for you, as a product manager, designer, or any kind of product stakeholder, to have a sophistic…

Ask an expert: Getting users to the ‘aha’ moment—fast

When you’re poking around inside of a new app, there’s no better feeling than finally getting it up and running to see exactly how it can be useful to you. This is called an “aha” moment, and it’s something that all product leaders should be working toward getting their users to as fast as possible…

Why crypto startups need (secure) product analytics

All startups should be using product analytics to understand their users and build products and features that their users love. But if you’re a crypto startup, like an exchange or an NFT marketplace, you’re competing to keep up with the breakneck pace of today’s blockchain technology boom (there ar…

Partho Ghosh on the hardest parts about transitioning to product-led

Partho Ghosh calls himself “customer-obsessed.” It only takes a few minutes of talking with him about what he’s up to at Hootsuite to see how that spills into his work. Since joining as its new Senior Director of Product Growth, Ghosh has been helping to mature the longtime social media management …

A close look at our analytics and metrics for product-led growth

In another blog, we provided a look at how we implemented a product-led growth (PLG) strategy at Mixpanel from a data and analytics perspective. There, we described our PLG setup at a high level and then walked through our architecture in detail. To quickly summarize, we collect marketing, sales, a…
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Mixpanel Frequently Asked Questions

  • When was Mixpanel founded?

    Mixpanel was founded in 2009.

  • Who are Mixpanel key executives?

    Mixpanel's key executives are Amir Movafaghi, Aniruddha Laud and Neil Rahilly.

  • How many employees does Mixpanel have?

    Mixpanel has 379 employees.

  • Who are Mixpanel competitors?

    Competitors of Mixpanel include Singular, Kochava and CleverTap.

  • Where is Mixpanel headquarters?

    Mixpanel headquarters is located at One Front Street, 1 Front St #28th, San Francisco, San Francisco.

  • Where are Mixpanel offices?

    Mixpanel has offices in San Francisco, Austin, New York, Seattle and in 3 other locations.

  • How many offices does Mixpanel have?

    Mixpanel has 7 offices.