Pretty Little Thing Competitors and Similar CompaniesClear all

Pretty Little Thing's competitors and similar companies include ASOS, Missguided, AllSaints and New Look.

	Pretty Little Thing PrettyLittleThing is a fashion retailer aimed to provide apparel to 16-34-year-old females.	ASOS ASOS is an online retailer for fashion products.	Missguided Missguided operates as an online retailer of women apparel and accessories.	AllSaints AllSaints is a fashion house creating clothing and accessories for men and women.	New Look New Look is a company operating as a chain of retail stores that sell apparel, footwear, and accessories for women, men, and teenagers.
Founding Date	Founding Date 2012	Founding Date 2000	Founding Date 2009	Founding Date 1994	Founding Date 1969
Type	Type Subsidiary	Type Public	Type Private	Type Private	Type Subsidiary
Tags	Tags Retail accessories clothing ecommerce fashion footwear	Tags Retail accessories clothing ecommerce fashion footwear jewellery	Tags Retail accelerator cleantech ecommerce fashion footwear	Tags Retail accessories clothing ecommerce fashion	Tags Retail accessories clothing ecommerce fashion footwear
Locations	Locations Manchester, GB HQ Burnley, GB Manchester, GB	Locations London, GB HQ Vancouver, CA Shanghai, CN Großbeeren, DE Barnsley, GB Birmingham, GB Watford, GB see more	Locations Manchester, GB HQ	Locations London, GB HQ Aylesford, GB Bolingbrook, US	Locations Weymouth, GB HQ London, GB Newcastle Under Lyme, GB
Employees	Employees 7574% increase	Employees 3,82420% decrease	Employees 3042% decrease	Employees 2,1399% increase	Employees 6,9797% increase
Twitter followers	Twitter followers 593.6 k	Twitter followers 1.1 m	Twitter followers 490.7 k	Twitter followers 79.5 k	Twitter followers 384.9 k
Number of tweets (last 30 days)	Number of tweets (last 30 days) 234	Number of tweets (last 30 days) N/A	Number of tweets (last 30 days) 17	Number of tweets (last 30 days) 12	Number of tweets (last 30 days) 31
Average likes per tweet (last 30 days)	Average likes per tweet (last 30 days) 590.5	Average likes per tweet (last 30 days) N/A	Average likes per tweet (last 30 days) 0.2	Average likes per tweet (last 30 days) 2.7	Average likes per tweet (last 30 days) 201.5
Percentage of tweets with engagement (last 30 days)	Percentage of tweets with engagement (last 30 days) 100%	Percentage of tweets with engagement (last 30 days) N/A	Percentage of tweets with engagement (last 30 days) 11.76%	Percentage of tweets with engagement (last 30 days) 91.67%	Percentage of tweets with engagement (last 30 days) 96.77%
Employee Rating	Employee Rating 3.4	Employee Rating 3.6	Employee Rating 2.8	Employee Rating N/A	Employee Rating N/A
Financial
Revenue (est.)	Revenue (est.) £374.4m (FY, 2019)	Revenue (est.) £3.9b (FY, 2022)	Revenue (est.) £186.9m (FY, 2019)	Revenue (est.) £331m (FY, 2019)	Revenue (est.) £1.2b (FY, 2019)
Cost of goods	Cost of goods £162.7m (FY, 2019)	Cost of goods £2.1b (FY, 2022)	Cost of goods £98.7m (FY, 2019)	Cost of goods £114.8m (FY, 2019)	Cost of goods £671.8m (FY, 2019)
Gross profit	Gross profit £211.8m (FY, 2019)	Gross profit £1.9b (FY, 2022)	Gross profit £88.2m (FY, 2019)	Gross profit £216.2m (FY, 2019)	Gross profit £506.2m (FY, 2019)
Net income	Net income £28.4m (FY, 2019)	Net income (£30.8m) (FY, 2022)	Net income (£4.7m) (FY, 2019)	Net income (£26.7m) (FY, 2019)	Net income (£287.2m) (FY, 2019)
Operating ⚠
Active Customers	Active Customers 1.3 m (FY, 2017)	Active Customers 24.9 m (H1, 2023)	Active Customers 2.8 m (FY, 2017)	Active Customers N/A	Active Customers N/A
Countries	Countries 100 (FY, 2017)	Countries N/A	Countries 160 (FY, 2017)	Countries N/A	Countries 25 (FY, 2018)
Stores	Stores N/A	Stores N/A	Stores N/A	Stores 265 (Sep, 2018)	Stores 895 (FY, 2018)
Stores (UK)	Stores (UK) N/A	Stores (UK) N/A	Stores (UK) N/A	Stores (UK) 87 (Sep, 2018)	Stores (UK) 593 (FY, 2018)