Perion powers innovation. We are a global technology company that delivers high-quality advertising solutions to brands and publishers. We are committed to providing outstanding execution. From high-impact ad formats to branded search and a unified social and mobile programmatic platform – we’ve got you covered.

Our digital ad firm Undertone provides brands with standout, high-impact cross-screen creative that captures consumer attention and drives engagement. Our social and mobile platform Growmobile provides marketers with an unmatched solution for acquiring and engaging app users. And Codefuel provides publishers with engagement and monetization solutions, using high-quality ad formats and search results.

With our exclusive placements with premium publishers, dynamic data-driven targeting, and superior engagement capabilities, we provide exceptional advertising solutions.

Company Growth (employees)
Holon, IL
Size (employees)
222 (est)
Perion is headquartered in Holon, IL

Perion Office Locations

Perion has offices in Holon, New York, San Francisco, Paris-2E-Arrondissement and in 1 other location
Holon, IL (HQ)
Harokmim St
Barcelona, ES
177 Av. Diagonal
Paris-2E-Arrondissement, FR
147 Rue d'Aboukir
San Francisco, US
555 Mission St
New York, US
340 Madison Ave

Perion Data and Metrics

Perion Financial Metrics

Perion's revenue was reported to be $312.8 m in FY, 2016 which is a 42% increase from the previous period.

Revenue (FY, 2016)

312.8 m

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

172.6 m

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

201 k

EBIT (FY, 2016)

11.3 m

Market capitalization (25-Jul-2017)

135.6 m

Closing share price (25-Jul-2017)


Cash (31-Dec-2016)

24 m


167.5 m
Perion's current market capitalization is $135.6 m.
USDFY, 2014FY, 2015FY, 2016


388.7 m221 m312.8 m

Revenue growth, %


Cost of goods sold

174.6 m91.2 m140.2 m

Gross profit

214.2 m129.8 m172.6 m

Gross profit Margin, %


Sales and marketing expense

20.8 m22.9 m58.6 m

R&D expense

37.4 m21.7 m26.5 m

General and administrative expense

36.7 m31.1 m32.9 m

Operating expense total

94.9 m75.6 m118 m

Depreciation and amortization

21.3 m11.4 m26 m


63 m(39 m)11.3 m

EBIT margin, %


Interest expense

2.9 m1.9 m8.3 m

Pre tax profit

60.1 m(41 m)3.1 m

Income tax expense

10.8 m697 k212 k

Net Income

42.8 m(68.7 m)201 k
USDFY, 2015FY, 2016


17.5 m24 m

Accounts Receivable

66.7 m71.3 m

Current Assets

144 m113.8 m


12.7 m14.2 m


203.7 m190.7 m

Total Assets

442.3 m368.5 m

Accounts Payable

40.4 m38.3 m

Total Debt

70.7 m55.9 m

Current Liabilities

106.6 m86.7 m

Total Liabilities

242.5 m160.3 m

Additional Paid-in Capital

227.3 m234.8 m

Retained Earnings

(25.8 m)(25.6 m)

Total Equity

199.8 m208.1 m

Debt to Equity Ratio

0.4 x0.3 x

Debt to Assets Ratio

0.2 x0.2 x

Financial Leverage

2.2 x1.8 x
USDFY, 2014FY, 2015FY, 2016

Net Income

42.8 m(68.7 m)201 k

Depreciation and Amortization

21.3 m11.4 m26 m

Accounts Receivable

(23.6 m)3.4 m(5.3 m)

Accounts Payable

2.2 m(3.7 m)(1.7 m)

Cash From Operating Activities

72 m17.6 m30.5 m

Purchases of PP&E

(10.9 m)(2 m)(1.5 m)

Cash From Investing Activities

(7 m)(120.4 m)28.7 m

Short-term Borrowings

(46 m)

Long-term Borrowings

(2.3 m)(2.3 m)(9.5 m)

Cash From Financing Activities

35.2 m19.2 m(52.6 m)

Interest Paid

260 k2.3 m5.7 m

Income Taxes Paid

20.9 m21.3 m4 m
Y, 2016


14.8 x


5.5 x


0.3 x


0.2 x

Financial Leverage

1.8 x

Perion Operating Metrics

Perion's Locations was reported to be 14 in Jun, 2017
FY, 2014FY, 2015FY, 2016Jun, 2017

Average Monthly Queries

830 m480 m383 m



Patents (foreign)


Patents (US)




Premium Publishers


Brand Advertisers

1 k

Perion Market Value History

Perion Revenue Breakdown

Traffic Overview of Perion

Perion Online and Social Media Presence

Perion Company Life and Culture

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