OverviewSuggest Edit

Marin Software provides a leading cross-channel performance advertising cloud for advertisers and agencies. 

To make the most of online advertising spend, advertisers and agencies require a solution that can help them understand and optimize activity across the online sales funnel; increasing sales volume while at the same time reducing costs. 

Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software Incorporated (NYSE:MRIN) provides a leading cross-channel performance advertising cloud used by brands and agencies to measure, manage and optimize ad spend across the web and mobile devices. Offering an integrated cloud for search, display and social advertising, Marin helps digital marketers improve financial performance, save time, and make better decisions. Advertisers use Marin to create, target, and convert precise audiences based on recent buying signals from customers’ search, social and display interactions. Headquartered in San Francisco, with offices worldwide, Marin's technology powers marketing campaigns in more than 160 countries. 

TypePublic
Founded2006
HQSan Francisco, CA, US
Websitemarinsoftware.com
Employee Ratings3.5
Overall CultureF

Latest Updates

Employees (est.) (Dec 2019)229(-21%)
Job Openings10
Revenue (FY, 2020)$30 M(-38%)
Share Price (Jul 2021)$20.3(+35%)
Cybersecurity ratingCMore

Key People/Management at Marin Software

Chris Lien

Chris Lien

Chief Executive Officer, Founder & Chairman of the Board
Wister Walcott

Wister Walcott

Co-Founder and EVP, Product and Technology
Bob Bertz

Bob Bertz

Chief Financial Officer
Wesley MacLaggan

Wesley MacLaggan

SVP, Marketing
Doug Pan

Doug Pan

SVP, Engineering
Marie Boivent

Marie Boivent

SVP, Revenue
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Marin Software Office Locations

Marin Software has offices in San Francisco, Austin, Chicago, New York and in 5 other locations
San Francisco, CA, US (HQ)
123 Mission Street, 123 Mission St 27th Floor, San Francisco
Austin, TX, US
816 Congress Ave #600
Chicago, IL, US
141 W Jackson Blvd #300
New York, NY, US
21 W 46th St 6th Floor
Portland, OR, US
309 SW 6th Ave # 210
Portland, OR, US
317 SW Alder St #300
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Marin Software Financials and Metrics

Marin Software Revenue

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Marin Software's revenue was reported to be $29.98 m in FY, 2020
USD

Revenue (Q1, 2021)

6.3m

Gross profit (Q1, 2021)

3.1m

Gross profit margin (Q1, 2021), %

48.6%

Net income (Q1, 2021)

(2.2m)

EBIT (Q1, 2021)

(2.4m)

Market capitalization (2-Jul-2021)

165.4m

Closing stock price (2-Jul-2021)

20.3

Cash (31-Mar-2021)

14.7m

EV

160.3m
Marin Software's current market capitalization is $165.4 m.
Annual
USDFY, 2017FY, 2018FY, 2019FY, 2020

Revenue

75.0m58.6m49.0m30.0m

Revenue growth, %

(25%)(22%)(16%)

Cost of goods sold

32.5m27.2m22.8m17.9m

Gross profit

42.5m31.5m26.2m12.0m
Quarterly
USDQ1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020Q1, 2021

Revenue

15.4m14.3m13.2m13.4m12.5m11.7m8.7m7.3m6.8m6.3m

Cost of goods sold

7.6m7.0m6.5m5.8m5.9m5.6m5.3m4.6m4.3m3.2m

Gross profit

7.8m7.3m6.7m7.6m6.5m6.2m3.3m2.7m2.5m3.1m

Gross profit Margin, %

51%51%51%57%52%53%38%37%36%49%
Annual
USDFY, 2017FY, 2018FY, 2019FY, 2020

Cash

27.5m10.2m11.1m14.3m

Accounts Receivable

12.2m12.9m8.9m5.1m

Prepaid Expenses

4.0m4.6m3.5m3.0m

Current Assets

45.1m29.1m24.6m22.9m
Quarterly
USDQ1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020Q1, 2021

Cash

22.0m15.9m13.4m7.5m9.9m9.2m8.6m10.8m8.0m14.7m

Accounts Receivable

11.0m9.8m8.7m10.5m10.0m9.3m7.1m6.0m5.4m4.5m

Prepaid Expenses

5.7m5.8m4.9m5.1m3.8m3.9m3.1m2.7m3.0m2.8m

Current Assets

39.9m32.8m28.3m24.5m24.6m23.3m19.7m20.5m17.4m22.4m
Annual
USDFY, 2017FY, 2018FY, 2019FY, 2020

Net Income

(31.5m)(41.2m)(12.4m)(14.1m)

Depreciation and Amortization

11.3m9.0m7.7m2.0m

Accounts Payable

306.0k(97.0k)(687.0k)(750.0k)

Cash From Operating Activities

(4.9m)(13.0m)(1.2m)(5.7m)
Quarterly
USDQ1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020Q3, 2020Q1, 2021

Net Income

(9.1m)(17.4m)(38.9m)(4.6m)(8.6m)(11.9m)(4.0m)(7.5m)(11.5m)(2.2m)

Depreciation and Amortization

2.4m4.8m7.0m1.8m3.7m5.7m1.9m3.1m4.1m1.1m

Accounts Payable

(48.0k)(877.0k)(751.0k)(424.0k)(777.0k)(774.0k)(380.0k)(520.0k)(482.0k)(445.0k)

Cash From Operating Activities

(4.9m)(9.4m)(10.8m)(1.7m)(413.0k)348.0k(1.8m)(2.1m)(4.5m)(2.2m)
USDFY, 2017

Revenue/Employee

173.2k

Financial Leverage

1.3 x
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Marin Software Operating Metrics

FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Patent Applications (US)

598762

Patents (US)

223334
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Marin Software Acquisitions / Subsidiaries

Company NameDateDeal Size
Social MoovFebruary 05, 2015$20.8 m
Perfect AudienceJune 02, 2014$22.8 m
Marin Software GmbH
Marin Software Irish Holding Unlimited Company
Marin Software K.K.
Marin Software Limited
Marin Software Limited (United Kingdom)
Marin Software Pte. Ltd.
Marin Software Pty Ltd.
Marin Software SARL
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Marin Software Revenue Breakdown

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Marin Software revenue breakdown by business segment: 74.8% from Subscriptions and 25.2% from Strategic agreements

Marin Software revenue breakdown by geographic segment: 74.9% from United States, 11.2% from United Kingdom and 13.9% from Other

Marin Software Cybersecurity Score

Cybersecurity ratingPremium dataset

C

72/100

SecurityScorecard logo

Marin Software Online and Social Media Presence

Embed Graph

Marin Software Company Culture

  • Overall Culture

    F

    52/100

  • CEO Rating

    D

    59/100

  • Compensation

    F

    45/100

  • Diversity

    D

    57/100

Learn more on Comparably

Marin Software News and Updates

Thinking about buying stock in ContextLogic, Orphazyme, Marin Software, Xpeng, or Palatin Technologies?

NEW YORK, June 29, 2021 /PRNewswire/ -- InvestorsObserver issues critical PriceWatch Alerts for WISH, ORPH, MRIN, XPEV, and PTN. To see how InvestorsObserver's proprietary scoring system rates these stocks, view the InvestorsObserver's PriceWatch Alert by selecting the corresponding link....

Thinking about buying stock in ContextLogic, Atossa Therapeutics, Marin Software, BEST, or BioNano Genomics?

NEW YORK, June 28, 2021 /PRNewswire/ -- InvestorsObserver issues critical PriceWatch Alerts for WISH, ATOS, MRIN, BEST, and BNGO. To see how InvestorsObserver's proprietary scoring system rates these stocks, view the InvestorsObserver's PriceWatch Alert by selecting the corresponding link....

Marin Software Announces Third Quarter Financial Results

SAN FRANCISCO, Nov. 5, 2020 /PRNewswire/ -- Marin Software Incorporated (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced financial results for the third quarter ended September 30, 2020. "The increase in...

Marin Software Announces Fourth Quarter and Full Year 2019 Financial Results

SAN FRANCISCO, Feb. 27, 2020 /PRNewswire/ -- Marin Software Incorporated (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced financial results for the fourth quarter and full year ended December 31, 2019. "As...

Marin Software Announces Second Quarter 2019 Financial Results

SAN FRANCISCO, Aug. 8, 2019 /PRNewswire/ -- Marin Software Incorporated (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced financial results for the second quarter ended June 30, 2019. "Marin strengthened its...

Marin Software Announces Date of First Quarter 2019 Financial Results Conference Call

SAN FRANCISCO, March 28, 2019 /PRNewswire/ -- Marin Software (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced it will report financial results for the first quarter ended March 31, 2019, after market close on ...
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Marin Software Blogs

MarinOne Enhanced Social Audiences

With increasing data privacy restrictions, it is becoming more difficult to reach your intended audience on Facebook. These updates have included the removal for Partner Categories, iOS14, and in 2023, the removal of cookies from Google Chrome. With each piece of the Facebook marketing funnel likely…

Instacart Ads Support Now Available Through MarinOne

Raise your hands if you shopped on Instacart in the last year? Keep your hands up if you advertised with Instacart last year? Well, if you’re a CPG brand I’m sure you’ve still got your hand up. Instacart is the leading online grocery platform in North America. The company has partnered with more tha…

Keep the momentum after Prime Day 2021

Welcome to part three of our Amazon Prime Day 2021 three-part series.  In part one, Are you ready for Prime Day 2021?, we took a look at last year’s performance, noted key deadlines for retailers, and highlighted some top-level levers to get the most out of Prime Day, before, during and after the ev…

Top tactics for a successful Prime Day 2021

Welcome to part two of our Amazon Prime Day 2021 three-part series. In part one, Are you ready for Prime Day 2021?, we took a look at last year’s performance, noted key deadlines for retailers, and highlighted some top-level levers to get the most out of Prime Day, before, during and after the event…

Marin Software Selected as Apple Search Ads Partner

Marin Software has been recognized as an Apple Search Ads Partner specializing in campaign management. Apple Search Ads Partners are leading companies skilled in helping Apple Search Ads Advanced customers manage, measure and optimize their campaigns. Marin has been helping digital advertisers get t…

Are your paid search campaigns learning from SEO?

Say what? Yes, you read that correctly. Since the start of digital advertising, there has been a thin line between organic and paid search data. There have been many tests and studies conducted on how organic data can influence paid search data and vice versa. With MarinOne, you can add a bit of con…
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Marin Software Frequently Asked Questions

  • When was Marin Software founded?

    Marin Software was founded in 2006.

  • Who are Marin Software key executives?

    Marin Software's key executives are Chris Lien, Wister Walcott and Bob Bertz.

  • How many employees does Marin Software have?

    Marin Software has 229 employees.

  • What is Marin Software revenue?

    Latest Marin Software annual revenue is $30 m.

  • What is Marin Software revenue per employee?

    Latest Marin Software revenue per employee is $130.9 k.

  • Who are Marin Software competitors?

    Competitors of Marin Software include Kenshoo, Emarsys and SOCIFI.

  • Where is Marin Software headquarters?

    Marin Software headquarters is located at 123 Mission Street, 123 Mission St 27th Floor, San Francisco, San Francisco.

  • Where are Marin Software offices?

    Marin Software has offices in San Francisco, Austin, Chicago, New York and in 5 other locations.

  • How many offices does Marin Software have?

    Marin Software has 11 offices.