Marin Software provides a leading cross-channel performance advertising cloud for advertisers and agencies. 

To make the most of online advertising spend, advertisers and agencies require a solution that can help them understand and optimize activity across the online sales funnel; increasing sales volume while at the same time reducing costs. 

Founded in April 2006 by seasoned digital marketing and enterprise software professionals, Marin Software Incorporated (NYSE:MRIN) provides a leading cross-channel performance advertising cloud used by brands and agencies to measure, manage and optimize ad spend across the web and mobile devices. Offering an integrated cloud for search, display and social advertising, Marin helps digital marketers improve financial performance, save time, and make better decisions. Advertisers use Marin to create, target, and convert precise audiences based on recent buying signals from customers’ search, social and display interactions. Headquartered in San Francisco, with offices worldwide, Marin's technology powers marketing campaigns in more than 160 countries. 

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TypePublic
HQSan Francisco, US
Founded2006
Size (employees)437 (est)
Websitemarinsoftware.com
Marin Software was founded in 2006 and is headquartered in San Francisco, US
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Key People/Management at Marin Software

Christopher Lien

Christopher Lien

Co-Founder BOD
Rashmi Garde

Rashmi Garde

General Counsel
Tim Collin

Tim Collin

Vice President of Sales, EMEA
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Marin Software Office Locations

Marin Software has offices in Chicago, New York, Portland, Austin and in 9 other locations
San Francisco, US (HQ)
123 Mission St., 25th Floor
Austin, US
816 Congress Ave Suite 600
Chicago, US
140 S. Dearborn Street, Suite 300-A
New York, US
215 Park Avenue South Suite 1801
Portland, US
309 SW 6th Ave Suite 830
Sydney, AU
Level 33, Australia Square 264 George St
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Marin Software Financials and Metrics

Marin Software Revenue

Marin Software's revenue was reported to be $74.99 m in FY, 2017
USD

Revenue (Q2, 2018)

29.7m

Gross profit (Q2, 2018)

15.1m

Gross profit margin (Q2, 2018), %

51%

Net income (Q2, 2018)

(17.4m)

EBIT (Q2, 2018)

(17.5m)

Market capitalization (15-Oct-2018)

19.4m

Closing stock price (15-Oct-2018)

3.4

Cash (30-Jun-2018)

15.9m
Marin Software's current market capitalization is $19.4 m.
Annual
usdFY, 2011FY, 2012FY, 2013FY, 2014Y, 2015FY, 2016FY, 2017

Revenue

36.1m59.6m77.3m99.4m108.5m99.9m75.0m

Revenue growth, %

65%30%29%9%(8%)

Cost of goods sold

31.1m35.6m40.1m35.2m32.5m

Gross profit

46.2m63.7m68.4m64.7m42.5m
Quarterly
USDQ3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q1, 2018Q2, 2018

Revenue

20.1m22.8m23.9m25.7m26.4m26.8m26.3m27.2m25.8m24.0m20.3m18.7b15.4m29.7m

Cost of goods sold

7.9m8.4m8.8m9.1m9.7m10.6m10.4m9.2m8.9m8.7m8.3m8.2b7.6m14.5m

Gross profit

12.2m14.4m15.1m16.5m16.7m16.2m16.0m18.0m16.9m15.3m12.0m10.5b7.8m15.1m

Gross profit Margin, %

61%63%63%64%63%60%61%66%65%64%59%56%51%51%
Annual
usdY, 2010Y, 2011Y, 2012Y, 2013Y, 2014Y, 2015FY, 2016FY, 2017

Cash

1.2m1.7m31.5m104.4m68.3m37.3m34.4m27.5m

Accounts Receivable

14.9m18.7m21.7m18.8m12.2m

Inventories

2.7m4.8m4.2m3.8m

Current Assets

122.0m91.7m63.2m58.3m45.1m
Quarterly
USDQ3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q1, 2018Q2, 2018

Cash

111.7m96.1m83.9m75.8m52.8m41.5m33.3m36.2m35.4m36.4m33.0m32.5m22.0m15.9m

Accounts Receivable

13.9m14.8m16.9m20.1m19.9m20.3m22.7m23.9m23.0m20.6m15.9m13.0m11.0m9.8m

Current Assets

129.1m114.1m104.4m99.9m78.7m68.4m62.6m64.3m62.7m61.1m55.5m51.7m39.9m32.8m

PP&E

14.3m13.9m13.5m13.8m16.9m19.7m22.9m21.2m21.1m21.5m19.2m17.7m14.6m13.8m
Annual
usdFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Net Income

(35.9m)(33.2m)(33.3m)(16.5m)(31.5m)

Depreciation and Amortization

4.7m1.1m3.1m3.1m4.8m

Inventories

(881.0k)(2.0m)575.0k546.0k

Accounts Payable

75.0k1.4m(1.6m)741.0k306.0k
Quarterly
USDQ3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q1, 2018Q2, 2018

Net Income

(8.2m)(8.3m)(6.8m)(9.2m)(9.7m)(12.0m)(9.5m)(4.4m)(4.4m)(3.1m)(6.1m)(9.1m)(17.4m)

Depreciation and Amortization

162.0k485.0k646.0k836.0k826.0k826.0k794.0k730.0k730.0k1.5m2.9m

Accounts Payable

2.2m1.8m5.3m2.1m2.9m1.4m3.0m1.9m2.4m(48.0k)(877.0k)

Cash From Operating Activities

(4.9m)(9.4m)
USDY, 2018

Financial Leverage

1.3 x
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Marin Software Operating Metrics

FY, 2014FY, 2015FY, 2016

Patents Issued

2 2 3

Patents Pending

5 9 8
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Marin Software Online and Social Media Presence

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Marin Software News and Updates

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Marin Software Blogs

Everything You Need to Know About Google’s Parallel Tracking

The October 30th deadline for parallel tracking is fast approaching. If you’re running paid advertising campaigns on Google Ads, consider these stats: 53% of mobile users leave a site that takes longer than three seconds to load. Parallel tracking will speed up landing page load times—by up to five …

2 Things Every Social Advertising Strategy Needs

If you’ve been in online marketing for a while, you know the importance of having good creative for social advertising. These days, social media advertising has become so advanced, that in order to get ahead of the competition, manual or automated bid optimization aren’t enough anymore. In fact, 55%…

Is 2018 the Year of the Digital Ad Platform Rebrand?

First it was Google, then it was Amazon, then it was Oath. Out with the old, in with the new, as they say—and in this case, 2018 seems to be the Year of the Ad Platform Rebrand. We took a look at what changed and why. What’s in a Name? While most of the rebranding included […] The post Is 2018 the Y…

How to Build Your Brand with Instagram Stories

Although Instagram Stories is the fastest-growing Facebook product, and more and more consumers are shifting to the stories format, most businesses are still lagging behind. If you haven’t adopted the Stories ad format on Instagram yet, now’s a perfect time. This ad format is an easy, great way to s…

Brands Go Wild for Amazon Advertising

It’s pretty clear that Amazon is on a monumental roll. The company’s growth is staggering, showing a 39% year over year increase in net sales, a 12x jump in earnings per share (EPS), and over 100 million Prime subscribers globally in Q2 2018. There simply isn’t another eCommerce company with the sam…

How to Make Split Testing Integral to Your Digital Advertising Strategy

You’ve heard about the value of testing. You may even incorporate testing every now and then into your digital advertising campaigns. But, is it a routine part of your “doing business” as a digital marketer? If you’re just now hopping onto the testing bandwagon or want to make it a regular thing but…
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Marin Software Company Life and Culture

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