The Kantar Group Competitors and Similar CompaniesClear all
Nielsen's competitors and similar companies include Forrester Research and Ipsos.
 Nielsen Nielsen Holdings is a company that specializes in audience measurement, data, and analytics solutions for media. |  Forrester Research Forrester Research is a company that provides influential research and advisory services. | ||
Founding Date | Founding Date 1923 | Founding Date 1983 | Founding Date 1975 |
Type | Type Private | Type Public | Type Public |
Tags | |||
Locations | Locations New York, US HQ Lane Cove West, AU Macquarie Park, AU Woluwe Saint Lambert, BE São Paulo, BR Sliven, BG Halifax, CA see more | Locations Cambridge, US HQ Sydney, AU Saint John, CA Paris, FR Frankfurt Am Main, DE Hong Kong, HK New Delhi, IN see more | |
Employees | Employees 29,091 | Employees 1,4746% decrease | Employees 19,7012% decrease |
Valuation ($) | Valuation ($) N/A | Valuation ($) 285.9 m | Valuation ($) 2.2 b |
Financial | |||
Revenue (est.) | Revenue (est.) $3.5b (FY, 2021) | Revenue (est.) $396.9m (FY, 2025) | Revenue (est.) €2.5b (FY, 2025) |
Cost of goods | Cost of goods $1.2b (FY, 2021) | Cost of goods $170.7m (FY, 2025) | Cost of goods €793.8m (FY, 2025) |
Gross profit | Gross profit $2.3b (FY, 2021) | Gross profit $226.2m (FY, 2025) | Gross profit €1.7b (FY, 2025) |
Net income | Net income $971m (FY, 2021) | Net income ($119.4m) (FY, 2025) | Net income €188.4m (FY, 2025) |
Operating ⚠ | |||
Clients | Clients N/A | Clients 2.8 k (FY, 2022) | Clients 5 k (FY, 2022) |
Countries | Countries 55 (FY, 2021) | Countries 79 (FY, 2022) | Countries 100 (FY, 2022) |
Remaining Performance Obligations | Remaining Performance Obligations $3.3b (FY, 2021) | Remaining Performance Obligations $416.8m (FY, 2022) | Remaining Performance Obligations N/A |
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Forrester Research
HQ
Cambridge, US
Employees
1,474↓ 6% decrease
Forrester Research is a company that provides influential research and advisory services.
View company
Ipsos
HQ
Paris, FR
Employees
19,701↓ 2% decrease
Ipsos is a company that provides market research and consulting services.
View company