Juul Labs Competitors and Similar CompaniesClear all

RLX Technology's competitors and similar companies include NJOY and Le Petit Vapoteur.

	RLX Technology RLX Technology (悦刻) is a company that produces e-vapor products for adult smokers.	NJOY NJOY is an electronic cigarette company that aims to replace traditional tobacco products.	Le Petit Vapoteur Le Petit Vapoteur operates an online sales website for electronic cigarettes.
Founding Date	Founding Date 2018	Founding Date 2006	Founding Date 2012
Type	Type Public	Type Subsidiary	Type Private
Tags	Tags Manufacturing & Industrial accessories consumer electronics e-cigarettes	Tags Manufacturing & Industrial distribution e-cigarettes	Tags Retail accessories consumer goods e-cigarettes ecommerce
Locations	Locations Beijing, CN HQ	Locations Richmond, US HQ	Locations Cherbourg, FR HQ Angers, FR Caen, FR Granville, FR Le Mans, FR Lorient, FR Nantes, FR see more
Employees	Employees 381	Employees 1222% decrease	Employees 214
Financial
Revenue (est.)	Revenue (est.) ¥4b (FY, 2025)	Revenue (est.) $150m (Y, 2022)	Revenue (est.) N/A

For sources of this data, please see the company profile

Richmond, US

NJOY is an electronic cigarette company that aims to replace traditional tobacco products.

Cherbourg, FR

Employees

214

Le Petit Vapoteur operates an online sales website for electronic cigarettes.

Financial