Instagram is a photo and video-sharing social networking service. It offers a mobile app that allows users to upload photos and videos. The account's posts can be shared publicly or with pre-approved followers. Users can browse other users' content by tags and locations, and view trending content, and follow other users to add their content to a feed.

Parent CompanyFacebook
HQMenlo Park, US
Instagram was founded in 2010 and is headquartered in Menlo Park, US

Viewing summary data as a guest

Sign up for free to see all data

Key People/Management at Instagram

Adam Mosseri

Adam Mosseri

Head of Instagram
Kevin Systrom

Kevin Systrom

Mike Krieger

Mike Krieger

Vishal Shah

Vishal Shah

VP of Product
Justin Osofsky

Justin Osofsky

Chief Operating Officer
Show more

Instagram Office Locations

Instagram has offices in Menlo Park, New York, San Francisco, Los Angeles and in 2 other locations
Menlo Park, US (HQ)
1 Hacker Way
New York, US
770 Broadway
San Francisco, US
South Park, 64 S Park St
Show all (6)

Instagram Financials and Metrics

Summary Metrics

In total, Instagram had raised $57.5 m. Instagram is a subsidiary of Facebook

Instagram Revenue

Instagram's revenue was reported to be $12 b in Y, 2018 which is a 192.7% increase from the previous period.
USDY, 2017EY, 2018E



Revenue growth, %

Show all financial metrics

Instagram Operating Metrics

Mar, 2014Dec, 2014Sep, 2015Jun, 2016Oct, 2016Dec, 2016Jan, 2017Apr, 2017Jun, 2017Sep, 2017Jun, 2018


2 m

Daily Active Users

300 m500 m

Daily Active Users, Instagram Stories

100 m150 m200 m250 m

Monthly Active Users

200 m300 m400 m500 m600 m700 m800 m1 b
Show all operating metrics

Instagram Online and Social Media Presence

Embed Graph

Instagram News and Updates


Instagram’s head of design on how to build a design team and shipping Stories

Ian Spalter is the head of design at Instagram. In our 17th episode, he talks about his experiences working with agencies vs. startups, how to build a design team as a company matures, and how a company the size of Instagram manages to iterate so quickly.

From zero to 10,000: Here’s a realistic guide to building an Instagram following almost overnight

Users, especially young users, have made Instagram their primary online home, which means if you want to get them where they live, you need a comprehensive Instagram strategy. The training in the Instagram Marketing 2020: Step-by-Step to 10,000+ Followers ($13.99, over 90 percent off from TNW Deals)…

Instagram Launches ‘Guides’ Feature, Focus On Mental Health

On Monday, Instagram launched a new Guides feature that enables users to find curated content from specific creators. In light of the Covid-19 pandemic, the app is initially partnering with a small set of creators and organizations around the world specifically invested in creating wellness content.

Dr. Fauci Will Take Over Julia Robert’s Instagram To Share Info About COVID-19

Celebrities really are just like us — they are not experts on the coronavirus pandemic.

Instagram is scary good at selling us stuff. Can the app keep it up?

"Confessions of an Instagram addict"

Instagram keeps growing, but can you keep up? With Postable, you can.

Instead, Postable can take that load right off your back. Right now, a one-year subscription to the Professional Plan service is over 90 percent off, just $19.99 from TNW Deals.
Show more

Instagram Frequently Asked Questions

  • When was Instagram founded?

    Instagram was founded in 2010.

  • Who are Instagram key executives?

    Instagram's key executives are Adam Mosseri, Kevin Systrom and Mike Krieger.

  • What is Instagram revenue?

    Latest Instagram annual revenue is $12 b.

  • Who are Instagram competitors?

    Competitors of Instagram include Pinterest, Snapchat (Snap) and Twitter.

  • Where is Instagram headquarters?

    Instagram headquarters is located at 1 Hacker Way, Menlo Park.

  • Where are Instagram offices?

    Instagram has offices in Menlo Park, New York, San Francisco, Los Angeles and in 2 other locations.

  • How many offices does Instagram have?

    Instagram has 6 offices.