Diageo is a multinational premium drinks business with a collection of beverage alcohol brands across spirits, beer and wine. These brands include Johnnie Walker, Crown Royal, J&B, Windsor, Buchanan's and Bushmills whiskies, Smirnoff, Ciroc and Ketel One vodkas, Baileys, Captain Morgan, Jose Cuervo, Tanqueray and Guinness.

Company Growth (employees)
London, GB
Size (employees)
31,485 (est)
Diageo is headquartered in London, GB

Key People at Diageo

Ivan Menezes

Ivan Menezes

Deirdre Mahlan

Deirdre Mahlan

Chief Financial Officer
Syl Saller

Syl Saller

Charlotte Lambkin

Charlotte Lambkin


Diageo Office Locations

Diageo has offices in London, San Francisco, New York, Valencia and in 48 other locations
London, GB (HQ)
Lakeside Drive, Park Royal
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Diageo Data and Metrics

Diageo Financial Metrics

Diageo's revenue was reported to be £10.5 b in FY, 2016 which is a 3% decrease from the previous period.

Revenue (FY, 2016)

10.5 b

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

6.2 b

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

2.4 b

Market capitalization (25-Jul-2017)

75 b

Closing share price (25-Jul-2017)


Cash (30-Jun-2016)

1.1 b
Diageo's current market capitalization is $75 b.
GBPFY, 2014FY, 2015FY, 2016


10.3 b10.8 b10.5 b

Revenue growth, %


Cost of goods sold

4 b4.6 b4.3 b

Gross profit

6.2 b6.2 b6.2 b

Gross profit Margin, %


Operating expense total

3.5 b3.4 b3.4 b

Pre tax profit

2.7 b2.9 b2.9 b

Net Income

2.3 b2.5 b2.4 b
GBPFY, 2014FY, 2015FY, 2016


622 m472 m1.1 b

Accounts Receivable

2.1 b2 b2.2 b

Current Assets

7.5 b7.7 b8.9 b


7.6 b6.9 b7.3 b


7.9 b11.2 b12.4 b

Total Assets

23 b25.8 b28.5 b

Accounts Payable

903 m883 m916 m

Current Liabilities

4.9 b5.3 b6.2 b

Total Liabilities

16.1 b18 b20 b

Retained Earnings

953 m968 m700 m

Total Equity

6.8 b7.8 b8.5 b

Financial Leverage

3.4 x3.3 x3.3 x
GBPFY, 2014FY, 2015FY, 2016

Cash From Operating Activities

1.8 b2.6 b2.5 b

Cash From Financing Activities

(1.6 b)(1.7 b)(2.8 b)

Income Taxes Paid

(447 m)(466 m)(496 m)
Y, 2016

Financial Leverage

3.3 x

Diageo Operating Metrics

FY, 2014FY, 2015FY, 2016





Sales Volume (EU)

156.1 m246.2 m246.4 m

    Diageo Market Value History

    Diageo Revenue Breakdown

    Traffic Overview of Diageo

    Diageo Online and Social Media Presence

    Diageo News and Updates

    Trouble Is Brewing for Guinness After Brexit

    Almost every bottle and can crosses the U.K.’s only land border with the EU and reveals a logistical nightmare ahead.

    Can advertising be a force for good? Diageo's Syl Saller thinks so

    If the early bird catches the worm, then the attendees of this year’s Advertising Association LEAD summit must have been full by the time it began. Early starts are anathema to most in the media, myself included, but the full force of AdLand was on parade, bright-eyed – despite the culture secret…

    Johnnie Walker maker Diageo in £460m profits leap due to weak pound

    Shares at drinks company, which also owns Smirnoff and Guinness brands, lifted by rise in dollar revenuesThe company behind Johnnie Walker, Smirnoff and Guinness has enjoyed a £460m boost to operating profit as sharp drop in the value of the pound since the Brexit vote ramped up revenues from the US…

    Drinks giant Diageo bolsters FTSE 100

    The UK stock market edges higher, with Diageo leading the way after sales growth beats forecasts.

    Diageo settles its North American trademark lawsuit

    Diageo North America has settled a lawsuit with a US-based bourbon whiskey distiller and distributor over trademark law violations. Allied Lomar argued that Diageo infringed registered trademarks on the term "Stitzel" with the name of its Stitzel-Weller Bourbon distillery and brand labels includi…
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    Diageo Company Life and Culture

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