Bacardi
OverviewSuggest Edit
Bacardi is a producer of internationally recognized spirits and wines. The company crafts and distributes its products across a wide variety of categories, such as rum, vodka, gin, tequila, sparkling wine, aperitif, blended Scotch whiskey, vermouth, liqueur, cognac, and bourbon. Its portfolio of brands and labels includes Bacardí rum, Grey Goose vodka, Dewar’s blended Scotch whiskey, Patrón tequila, Bombay Sapphire gin, Martini vermouth and sparkling wines, Cazadores blue agave tequila, and St-Germain liqueur.
| Type | Private | |
| Founded | 1862 | |
| HQ | Hamilton, BM | Map |
| Website | bacardilimited.com |
Recent NewsAll News
- SideChef Collaborates with Bacardi to Bring Portfolio of Brands to Amazon's Cook with Alexa, Revolutionizing the Future of Home Mixology
- Bacardi just found the best use for plastic straws ever—turn them into vinyl records
- Cannabis Watch: This company wants to be the Bacardi of cannabis — and it has plans for an IPO
- CEO Of Stillhouse Spirits Sues Bacardi For Extortion, Fraud, Breach Of Contract And More
Latest Updates
| Employees (est.) (Nov 2019) | 6,304 | |
| Job Openings | 107 |
Key People/Management at Bacardi
Lee Applbaum
Global Chief Marketing Officer of GREY GOOSE Vodka & PATRÓN Tequila
Denis Brown
Regional Vice President – North Asia Pacific
John Burke
Global Chief Marketing Officer of Bacardi & President of Bacardi Global Brands Limited
Pete Carr
Regional President – North America
Francis Debeuckelaere
Regional President – Europe
Ignacio del Valle
Regional President – Latin America & Caribbean
Bacardi Office Locations
Bacardi has offices in Hamilton, Coral Gables, Madrid, Greater London and in 1 other location
Hamilton, BM (HQ)
65 Pitts Bay Road
Madrid, ES
51 Calle de Velázquez
Greater London, GB
28 Dorset Square
London, GB
27-33 Artillery Lane
Coral Gables, US
2701 S Le Jeune Rd
Bacardi Financials and Metrics
Summary Metrics
Founding Date | 1862 |
Bacardi Acquisitions / Subsidiaries
| Acquired Company | Date | Deal Size |
|---|---|---|
| Patron Spirits | January 22, 2018 | $5.10 b |
Bacardi Online and Social Media Presence
102.22k Twitter followers
Bacardi has 102.22k Twitter Followers. The number of followers has decreased 0.1% month over month
Bacardi's Trends
Twitter Engagement Stats for @BACARDI
7.7k
Tweets
37
Following
102.2k
Followers
3
Tweets last 30 days
14
Avg. likes per Tweet
100%
Tweets with engagement
Bacardi News and Updates
October 07, 2019
SideChef Collaborates with Bacardi to Bring Portfolio of Brands to Amazon's Cook with Alexa, Revolutionizing the Future of Home Mixology
SAN FRANCISCO, Oct. 7, 2019 /PRNewswire/ -- SideChef, the all-in-one home cooking platform, announced today it is collaborating with Bacardi, the largest privately held spirits company in the world, to bring curated cocktail content to the SideChef platform. SideChef users will now have...
September 19, 2019
Bacardi just found the best use for plastic straws ever—turn them into vinyl records
The Straw Vinyl program takes old straws and spins them into limited-edition vinyl records.
Normally, if your record sucks, that’s a bad thing. (Just ask Jet!) But now, thanks to a collaboration between Bacardi and Lonely Whale, if your record sucks, it’s a good thing—at least for the planet.Read Fu…
May 24, 2019
Cannabis Watch: This company wants to be the Bacardi of cannabis — and it has plans for an IPO
Vertical Companies is building a portfolio of cannabis brands and has plans to list its Vertical Wellness unit in the third quarter.
March 27, 2019
CEO Of Stillhouse Spirits Sues Bacardi For Extortion, Fraud, Breach Of Contract And More
WILMINGTON, Del., March 27, 2019 /PRNewswire/ -- In a Lawsuit filed today in Delaware Court (CASE #19-572), Brad Beckerman, the founder, CEO and Chairman of Stillhouse, LLC, one of the fastest growing and most innovative spirits companies in the United States sued Bacardi Limited - the...
March 22, 2019
Championing Women And Celebrating Originality, The Bacardi Spirit Forward Women Empowerment Series Returns For Its 2nd Year
CORAL GABLES, Fla., March 22, 2019 /PRNewswire/ -- Bacardi Women In Leadership, in partnership with PUNCH, is pleased to present the second annual Spirit Forward Women Empowerment Series, dedicated to championing the outstanding individuals that make up the hospitality community, and...
January 16, 2019
Alcoholic and Non-Alcoholic Beverages Global Market 2018: Key Players – Anheuser-Busch, Accolade Wines, Bacardi, Beam Suntory, Carlsberg
Alcoholic and Non-Alcoholic Beverages -Market Demand, Growth, Opportunities and Analysis Of Top Key Player Forecast To 2024 Posted via Industry Today. Follow us on Twitter @IndustryToday
Bacardi Blogs
September 30, 2019
Bacardi Announces European Launch of Shake Your Future, a Life-Changing Experience Giving the Unemployed a New Start in Mixology
Young adults across the region offered opportunity to begin career as professional mixologists Amsterdam, September 30, 2019: Bacardi, the largest privately held spirits company in the world, today announced the European launch of its initiative to help tackle youth unemployment. Shake Your Future i…
September 05, 2019
Bacardi Pledges $1 Million to Hurricane Dorian Relief in The Bahamas
Hamilton, Bermuda, September 5, 2019 – Following the devastating impact of Hurricane Dorian on The Bahamas, Bacardi Limited and the Bacardí family commit to donating $1 Million in cash and other assistance to the disaster relief and recovery efforts. Bacardi will collaborate with non-profit partners…
July 09, 2019
Bacardi Names Tony Latham Executive Vice President and Chief Financial Officer
Hamilton, Bermuda, July 9, 2019 – Bacardi Limited, the largest privately held spirits company in the world, today announces the appointment of Tony Latham to Executive Vice President and Chief Financial Officer. Latham, who joins Bacardi from Unilever, will oversee all finance activities including …
Bacardi Frequently Asked Questions
When was Bacardi founded?
Bacardi was founded in 1862.
Who are Bacardi key executives?
Bacardi's key executives are Lee Applbaum, Denis Brown and John Burke.
How many employees does Bacardi have?
Bacardi has 6,304 employees.
Who are Bacardi competitors?
Competitors of Bacardi include Remy Cointreau, Suntory and Pernod Ricard.
Where is Bacardi headquarters?
Bacardi headquarters is located at 65 Pitts Bay Road, Hamilton.
Where are Bacardi offices?
Bacardi has offices in Hamilton, Coral Gables, Madrid, Greater London and in 1 other location.
How many offices does Bacardi have?
Bacardi has 5 offices.
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