Datorama is a global marketing intelligence company that provides marketing data hub to help executives, analysts and IT professionals quickly manage and confidently execute upon vast amounts of data. With Datorama, customers can automatically connect all their disparate marketing tools and reports in one centralized place, access and act on the right cross-channel KPIs, dashboards, reports and AI-powered insights and optimize and report on every investment, performance, and outcome across the customer journey.

Employee Rating

Parent CompanySalesforce
HQNew York, US
Datorama was founded in 2012 and is headquartered in New York, US
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Key People/Management at Datorama

Ran Sarig

Ran Sarig

CEO, Co-Founder
Efi Cohen

Efi Cohen

CTO, Co-Founder
Katrin Ribant

Katrin Ribant

CSO, Co-Founder
Leah Pope

Leah Pope

Dorit Bruner-Romi

Dorit Bruner-Romi

VP, Finance
Bridget Shea

Bridget Shea

SVP, Global Customer Success
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Datorama Office Locations

Datorama has offices in New York, Miami, Portland, San Francisco and in 11 other locations
New York, US (HQ)
43 W 23rd St
Miami, US
846 NE 191st St
Portland, US
220 NW 8th Ave
San Francisco, US
600 California St
Macquarie Park, AU
6 Eden Park Dr
Southbank, AU
9 Riverside Quay
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Datorama Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$50 m


In total, Datorama had raised $50 m. Datorama is a subsidiary of Salesforce

Datorama Operating Metrics

Nov, 2016Jan, 2018Jul, 2018

Enterprise Customers

2.30 k3 k


14 17
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Datorama Online and Social Media Presence

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Datorama News and Updates

MBuy EMP Wins Gold for Datorama Limitless 2018 Best Innovation Award

CHICAGO, Oct. 16, 2018 /PRNewswire/ -- MBuy, the leading media planning and buying applied-technology service company, took top honor at Datorama's annual Limitless Conference, being awarded Gold for "2018 Best Innovation Award" for work on its Everychannel Management Platform. This is...

Salesforce Grants Equity Awards to Datorama Employees Under Its Inducement Equity Incentive Plan

SAN FRANCISCO, Oct. 3, 2018 /PRNewswire/ -- Salesforce (NYSE: CRM), the global leader in CRM, today announced it has granted equity awards under its 2014 Inducement Equity Incentive Plan (the "Plan") to new employees who joined Salesforce in connection with its acquisition of Datorama....

Salesforce to acquire AI marketing startup Datorama for a reported $800M+

Salesforce.com Inc. today announced that it has signed an agreement to acquire Datorama Inc., a startup with a cloud-based marketing platform used by more than 3,000 organizations. Some of the companies that rely on the service are PepsiCo Inc., IBM Corp. and Unilever PLC. Datorama’s impressive cus…

Datorama deployed 100,000 bots to analyze its customers’ marketing

Datorama revealed today that its customers have deployed more than 100,000 bots to analyze information about their marketing outcomes, as part of the AI Innovation Showcase at VB Summit 2017. When people think about marketing, they think of Don Draper on TV,” said Nate Sandford, a solution architect…
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Datorama Blogs

Join Datorama at Salesforce’s World Tour New York City!

If you didn’t get a chance to attend Dreamforce this year, now is your chance to get in on the action as Salesforce is taking its annual event on the road. Salesforce World Tour New York City will be taking over the Jacob K. Javits Center in the Big Apple on December 13. And we’ve […] The post Join …

Datorama at DMEXCO 2018: PepsiCo and Ticketmaster Talk AI and Real-time Marketing

Attendees at DMEXCO 2018, held in Cologne, were treated to a session hosted by Datorama that featured two compelling enterprise-grade businesses. Graced with the presence of panelists from both PepsiCo and Ticketmaster, participants were given the opportunity to better understand how both companies …

2018 Datorama Limitless Awards — And the Winners are…

Held in October, Datorama hosted its second annual customer event, Limitless. To make the 2018 event a little extra special we created an all-new addition. Designed to specifically highlight achievements within the Datorama community, we introduced the Limitless Awards. As our community has increase…

Datorama Limitless 2018: A Customer-centric Success!

For the second year, Datorama hosted its annual customer summit, Limitless. With over 300 marketers, industry analysts and data-focused luminaries in attendance, we set the benchmark high to deliver an experience unlike any other. From the initial feedback we’ve received, we’re proud to have exceede…

Dreamforce 2018: Datorama Reveals How to Maximize Metallica’s Fan Engagement

During Dreamforce 2018, Salesforce, Datorama, and Metallica teamed for an exciting mashup. Datorama, a Salesforce company and leading cloud-based, AI powered marketing intelligence and analytics platform, collaborated with Metallica to illustrate the impact Datorama can have on enhancing the heavy m…

Dreamforce 2018: Datorama Helps Warner Bros. Entertainment Optimize Their Global Marketing

At the end of September, over 170,000 attendees took over San Francisco to attend Dreamforce, one of the largest tech conventions in the world. Datorama, the leading cloud-based, AI-powered marketing intelligence and analytics platform, also made its debut that week as the most recent addition to th…
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Datorama Company Life and Culture

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Datorama Frequently Asked Questions

  • When was Datorama founded?

    Datorama was founded in 2012.

  • Who are Datorama key executives?

    Datorama's key executives are Ran Sarig, Efi Cohen and Katrin Ribant.

  • Who are Datorama competitors?

    Competitors of Datorama include Alpine Data Labs, Origami Logic and Beckon.

  • Where is Datorama headquarters?

    Datorama headquarters is located at 43 W 23rd St, New York.

  • Where are Datorama offices?

    Datorama has offices in New York, Miami, Portland, San Francisco and in 11 other locations.

  • How many offices does Datorama have?

    Datorama has 15 offices.