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Cadent (formerly known as Cross MediaWorks) is a provider of an independent platform for TV advertising and monetization. Its data-driven solutions help marketers, agencies, operators, and media owners improve efficiencies of linear, addressable, and cross-screen campaigns by connecting brands with national TV audiences across cable, broadcast, and digital media. The Company is a result of unification and rebranding of Cross MediaWorks and its subsidiaries: Cadent Network, Cadent Technology, and one2one media.

HQNew York, US


Cadent is headquartered in
New York, United States

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Latest Updates

Employees (est.) (Jul 2020)302(+2%)
Cybersecurity ratingBMore

Key People/Management at Cadent

Nick Troiano

Nick Troiano

Chief Executive Officer, Director
Jonathan Batt

Jonathan Batt

Chief Financial Officer
Paul Alfieri

Paul Alfieri

Chief Marketing Officer
Joel Berman

Joel Berman

Jamie Power

Jamie Power

President, Addressable
Jim Tricarico

Jim Tricarico

President, Sales
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Cadent Office Locations

Cadent has offices in New York, Chicago, El Segundo, Philadelphia and in 3 other locations
New York, US (HQ)
1675 Broadway 22nd Floor
Chicago, US
410 N Michigan Ave N710
El Segundo, US
2321 Rosecrans Ave #1290
Philadelphia, US
50 S 16th St #2500
San Jose, US
4 N 2nd St #1100
London, GB
Bastille Court, 1-2 Paris Garden, South Bank
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Cadent Financials and Metrics

Summary Metrics

Founding Date


Cadent total Funding

$17 m

Cadent latest funding size

$17 m

Time since last funding

11 years ago

Cadent investors

Cadent's latest funding round in July 2009 was reported to be $17 m. In total, Cadent has raised $17 m
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Cadent Acquisitions / Subsidiaries

Company NameDateDeal Size
4INFOJanuary 02, 2020

Cadent Cybersecurity Score

Cybersecurity ratingPremium dataset



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Cadent Online and Social Media Presence

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Cadent Frequently Asked Questions

  • When was Cadent founded?

    Cadent was founded in 2007.

  • Who are Cadent key executives?

    Cadent's key executives are Nick Troiano, Jonathan Batt and Paul Alfieri.

  • How many employees does Cadent have?

    Cadent has 302 employees.

  • Who are Cadent competitors?

    Competitors of Cadent include Xandr, Dolead and Airmedia.

  • Where is Cadent headquarters?

    Cadent headquarters is located at 1675 Broadway 22nd Floor, New York.

  • Where are Cadent offices?

    Cadent has offices in New York, Chicago, El Segundo, Philadelphia and in 3 other locations.

  • How many offices does Cadent have?

    Cadent has 7 offices.