FourthWall’s MassiveData is the audience measurement and analytics division. MassiveData provides state of the art data, metrics and analytics that allow ad agencies, marketers, political campaigns, television programmers, and schedulers the ability to better predict consumer behavior and match market segments with their unique viewership habits. FourthWall is the leader in local market single screen interactive advertising solutions, targeting down to the household. FourthWall Media is a leading provider of cable television products and technology running for Cisco, Motorola, Pace, and tru2way environments including the AirCommand™ gateway that connects second-screen devices to digital cable set-top boxes. FourthWall solutions are distributed through partnerships with Comcast Media Center, Time Warner Cable, Charter Communications, Bright House Networks, Rovi, Motorola Mobility and numerous smaller cable operators. Data services like WPP, Analytics Media Group (AMG), Deep Root Analytics (DRA) and Optimus are using FourthWall’s data to fuel strategic and tactical improvements in marketing and advertising.
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TypePrivate
HQDulles, US
Founded1999
Size (employees)49 (est)
Websitefourthwallmedia.tv
FourthWall Media was founded in 1999 and is headquartered in Dulles, US
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Key People/Management at FourthWall Media

Timothy Peters

Timothy Peters

CEO & Board of Directors
Bill Feininger

Bill Feininger

President
Winston J. Churchill

Winston J. Churchill

Chairman
M. Ellen Dudar

M. Ellen Dudar

Chief Product Officer, Co-Founder
Louis Slothouber

Louis Slothouber

Chief Scientist, Co-Founder & Board of Directors
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FourthWall Media Office Locations

FourthWall Media has offices in Plano and Dulles
Dulles, US (HQ)
45925 Horseshoe Drive
Plano, US
5800 Granite Parkway
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FourthWall Media Financials and Metrics

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Founding Date

1999

FourthWall Media total Funding

$20 m

FourthWall Media latest funding size

$20 m

Time since last funding

7 years ago

FourthWall Media investors

FourthWall Media's latest funding round in April 2012 was reported to be $20 m. In total, FourthWall Media has raised $20 m
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FourthWall Media Online and Social Media Presence

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FourthWall Media Blogs

AnalyticsIQ and FourthWall Media® Partner to Launch Hundreds of Unique Audience Segments for TV and Digital Targeting

Two innovative data leaders blend rich consumer insights, household level matching and TV viewership to help marketers reach active spenders across multiple platforms.

FourthWall Media Company Life and Culture

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