BrightRoll builds software that automates and improves digital video advertising globally. The company offers the industry’s leading programmatic video solutions, including a demand side platform and marketplace. These solutions help advertisers, publishers and partners grow their business and connect with consumers on web, mobile and TV.

A division of Yahoo, BrightRoll powers digital video advertising for 87 of the top 100 Ad Age advertisers, 41 of the top 50 publishers, and more than 100 technology partners.
Type
Subsidiary
Parent Company
Yahoo!
HQ
San Francisco, US
Founded
2006
BrightRoll was founded in 2006 and is headquartered in San Francisco, US
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Key People/Management at BrightRoll

Tod M. Sacerdoti

Tod M. Sacerdoti

CEO & Founder
Dru Nelson

Dru Nelson

Co-Founder
Jon Callaghan

Jon Callaghan

Board Member
Rob Theis

Rob Theis

Board Member
David Bellemare

David Bellemare

Managing Director, Canada
Tony Nethercutt

Tony Nethercutt

Advisor
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BrightRoll Office Locations

BrightRoll has offices in Washington, Sunnyvale, Detroit, Chicago and in 5 other locations
San Francisco, US (HQ)
343 Sansome St., Suite 600
Beverly Hills, US
450 North Roxbury Drive, Suite 602
Chicago, US
545 N. Dearborn Street, Suite #2801
Detroit, US
4000 Town Center Southfield
New York, US
295 Madison Avenue, 12th Floor
Sunnyvale, US
701 First Avenue
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BrightRoll Financials and Metrics

Summary Metrics

Founding Date

2006

Total Funding

$37.2 m

Investors

In total, BrightRoll had raised $37.2 m. BrightRoll is a subsidiary of Yahoo!
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BrightRoll Online and Social Media Presence

Embed Graph
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BrightRoll Company Life and Culture

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