Bazaarvoice is a software as a service company that provides social commerce for brands by enabling customer-powered marketing. It lets consumers create and share ratings, reviews, questions, answers, and stories about products and brands on client websites. The Company then syndicates that content across the web and through the channel to reach shoppers wherever they are. This customer-generated content is full of customer intelligence, which Bazaarvoice analyzes and provides to clients so they can make real-time, information-based decisions that affect all aspects of their business — marketing, product R&D, and operations. 

Austin, US
Bazaarvoice was founded in 2005 and is headquartered in Austin, US

Key People/Management at Bazaarvoice

Jim Offerdahl

Jim Offerdahl

Gene Austin

Gene Austin

Kin Gill

Kin Gill

Deputy General Counsel
Gary Allison

Gary Allison

EVP, Engineering

Bazaarvoice Office Locations

Bazaarvoice has offices in Austin, London, Singapore, San Francisco and in 5 other locations
Austin, US (HQ)
10901 Stonelake Blvd
San Francisco, US
642 Harrison Street 2nd Floor
Sydney, AU
Suite 410, 50 Holt Street Surry Hills
Paris, FR
33 Avenue de Wagram
Munich, DE
Liebherrstrasse 22
London, GB
1 Butterwick
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Bazaarvoice Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$130.6 m


In total, Bazaarvoice had raised $130.6 m. Bazaarvoice is a subsidiary of Marlin Equity Partners

Bazaarvoice Financials

Bazaarvoice's revenue was reported to be $201.2 m in FY, 2017
USDFY, 2014FY, 2015FY, 2016FY, 2017


168.1 m191.2 m199.8 m201.2 m

Revenue growth, %


Cost of goods sold

52.9 m69.9 m76.9 m76.4 m

Gross profit

115.2 m121.3 m122.9 m124.8 m
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018


45.5 m48 m46 m47.3 m49.6 m48.9 m49.9 m50.3 m50.1 m50.4 m50.5 m52.2 m53.4 m

Cost of goods sold

14.5 m15.6 m16.4 m17.4 m18 m19.5 m19.1 m18.9 m18.8 m18.9 m19.2 m19.8 m19.6 m

Gross profit

31.1 m32.4 m29.6 m29.9 m31.6 m29.3 m30.8 m31.3 m31.3 m31.6 m31.3 m32.4 m33.8 m

Gross profit Margin, %

USDFY, 2014FY, 2015FY, 2016FY, 2017


31.9 m54 m44 m52.5 m


8.2 m13 m8.4 m

Current Assets

154.3 m169.3 m142.7 m142.5 m


139.2 m139.2 m139.2 m139.2 m
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018


27.5 m28.7 m24.7 m32.9 m45.8 m53.5 m58.1 m57.9 m43.5 m44.4 m38.3 m47 m52 m

Accounts Receivable

2.1 m


6.3 m

Current Assets

112.4 m108.2 m144 m135.7 m175 m162.1 m155.1 m157 m138.8 m132.7 m144.7 m140.3 m112.9 m
    USDFY, 2014FY, 2015FY, 2016FY, 2017

    Net Income

    (63.2 m)(34.4 m)

    Depreciation and Amortization

    15.1 m12.5 m14.1 m14.1 m

    Accounts Receivable

    (12 m)9.8 m(4.1 m)


    (1.6 m)(165 k)187 k
    USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018

    Net Income

    (14.2 m)(8 m)(10.2 m)(15.1 m)(5.1 m)(9.2 m)(12 m)(2.3 m)

    Depreciation and Amortization

    3.6 m7 m10.5 m3.6 m7.1 m10.6 m3.5 m

    Accounts Receivable

    (1.1 m)11.9 m10.7 m1.7 m2.3 m(11.8 m)(5.2 m)

    Accounts Payable

    3.8 m4 m4.4 m(808 k)2.1 m1.8 m(2.6 m)(2.4 m)(1.3 m)(461 k)
      Show all financial metrics

      Bazaarvoice Operating Metrics

      FY, 2013FY, 2014Q1, 2015Q2, 2015Q3, 2015FY, 2015Q1, 2016Q2, 2016Q3, 2016FY, 2016Q1, 2017Q2, 2017Q3, 2017Mar, 2017FY, 2017Q1, 2018Q2, 2018

      SaaS Impressions Served

      145.55 b214.97 b61.26 b64.04 b85.13 b279.71 b71.02 b71.78 b101.51 b328.68 b85.29 m75.67 b103.26 b347.59 b

      SaaS Revenue per Active Customer


      Active Customers

      8851.1 k1.19 k1.24 k1.29 k1.33 k1.34 k1.36 k1.38 k1.4 k1.4 k1.41 k1.46 k1.49 k1.52 k1.58 k

      Patents (US)

      Show all operating metrics

      Bazaarvoice Acquisitions / Subsidiaries

      Acquired CompanyDateDeal Size
      FeedMagnetApril 15, 2014
      Longboard Media November 06, 2012
      PowerReviews May 24, 2012

      Bazaarvoice Median Salaries

      Source: 59 public H-1B filings from Bazaarvoice

      Bazaarvoice's Web-traffic and Trends

      Bazaarvoice Online and Social Media Presence

      Bazaarvoice News and Updates

      Marlin completes take-private Bazaarvoice deal

      Marlin Equity Partners has closed its previously announced take-private acquisition of Bazaarvoice Inc for $5.50 in cash. As a result of the closing, Bazaarvoice has stopped trading on the NASDAQ under the ticker symbol "BV." GCA Advisors LLC provided financial advice to Bazaarvoice while DLA Piper …

      Marlin Equity to buy Bazaarvoice for about $521 mln

      Marlin Equity Partners has agreed to acquire Bazaarvoice Inc for $5.50 in cash or about $521 million. GCA Advisors LLC is acting as exclusive financial adviser to Bazaarvoice while DLA Piper LLP (US) was legal adviser. And, Schulte Roth & Zabel LLP provided legal advice to Marlin on the deal. Ba…

      Bazaarvoice Company Life and Culture

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