OverviewSuggest Edit

Yotpo is a company that develops reviews and user-generated content marketing platform for online businesses. It helps companies collect UGC, like reviews, community QA, photos, and then make it easy to amplify that content all over the web.
HQNew York, NY, US
Employee Ratings3.9
Overall CultureC-

Latest Updates

Employees (est.) (Feb 2021)487(+3%)
Cybersecurity ratingCMore

Key People/Management at Yotpo

Warren Adelman

Warren Adelman

Omri Cohen

Omri Cohen

COO, Co-Founder
Adam Fisher

Adam Fisher

Tomer Tagrin

Tomer Tagrin

CEO, Co-Founder
Yuval Shahar

Yuval Shahar

Daniel Shinar

Daniel Shinar

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Yotpo Office Locations

Yotpo has offices in New York, Boston, Tel Aviv-Yafo and London
New York, NY, US (HQ)
400 Lafayette St
Boston, MA, US
55 Court St
Tel Aviv-Yafo, IL
12 David Khakhami St
London, GB
27 Corsham St, Hoxton
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Yotpo Financials and Metrics

Summary Metrics

Founding Date


Yotpo total Funding

$176 m

Yotpo latest funding size

$75 m

Time since last funding

7 months ago

Yotpo investors

Yotpo's latest funding round in August 2020 was reported to be $75 m. In total, Yotpo has raised $176 m
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Yotpo Operating Metrics

Yotpo's Customers was reported to be 280 k in Aug, 2020.
Aug, 2020


280 k

Paying Customers

9 k
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Yotpo Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

Yotpo Online and Social Media Presence

Embed Graph

Yotpo Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



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Yotpo News and Updates

Advocacy Software Market Technology Prospectus with Global Scenario by 2027 - Social Annex, Inc. (Annex Cloud), Social HORSEPOWER, Talkable, Yotpo, ZUBERANCE

The COVID-19 outbreak is currently going the world over, the Advocacy Software market report covers the impact of the corona-virus on top company’s growth. This research report categorizes as the key players in the Advocacy Software market and also gives a comprehensive study of Covid-19 impact anal…

Product Reviews Software Market is Booming Worldwide | Bazaarvoice, Yotpo, TurnTo

Product Reviews Software Comprehensive Study by Type (Cloud Based, Web Based), Application (Consumer Intelligence, Media Monitoring, Reporting, Other), Organization Size (Large Enterprises, SMEs) Players and Region - Global Market Outlook to 2025 Posted via Industry Today. Follow us on Twitter @Indu…

Yotpo raises $75M for its e-commerce marketing cloud

“Marketing Cloud” has become an increasingly popular concept in the world of marketing technology — used by the likes of Salesforce, Adobe, Oracle and others to describe their digital toolsets for organizations to identify and connect with customers. Now, a startup that is building its own take on t…

Yotpo Names the Most Innovative eCommerce Agencies and Technology Companies Powering the Growth of Direct-to-Consumer Brands

NEW YORK, March 24, 2020 /PRNewswire/ -- Yotpo, the leading eCommerce marketing platform, has announced the winners of the third annual Yotpo Partner Awards. Drawing from hundreds of nominations from a thriving ecosystem of system integrators, agencies, and technology providers, Yotpo's...

Yotpo Chosen as the Built-In UGC Provider for Magento Merchants

AMSTERDAM, Oct. 22, 2019 /PRNewswire/ -- Today at the annual MagentoLive Europe event, it was announced that Yotpo, the leading eCommerce marketing platform, is the bundled solution for Adobe's Magento Commerce, empowering merchants to effectively collect and display user-generated...

Yotpo Is Named To The 2019 Forbes Cloud 100

SAN FRANCISCO, Sept. 11, 2019 /PRNewswire/ -- Yotpo, a leading eCommerce Marketing Platform, has been named to the Forbes 2019 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners and...
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Yotpo Blogs

Annual Consumer Survey from Yotpo Reveals That Brand Loyalty Is on the Rise

NEW YORK, February 10, 2021 -- Yotpo, the leading SaaS-based eCommerce marketing platform that helps retail brands accelerate online revenue growth and bolster customer loyalty, today released its annual brand loyalty study examining the impact a brand’s socio-political values, customer service, and…

21 Brands That Are Winning With Yotpo in 2021

In 2021, customer experience will be key.  For eCommerce brands, that means doing everything possible to ensure that every customer, both new and returning, has an out-of-this-world shopping experience that keeps them coming back.  Check out these 21 brands creating unforgettable shopping experien…

The 5 Best Mother’s Day Campaign Ideas to Drive Customer Engagement

For eCommerce merchants, Mother’s Day is a great opportunity to generate new sales. Spending on Mother’s Day gifts in 2019 broke records, reaching about $25 billion. The holiday also affects online shopping trends. In the week preceding Mother's Day 2019, Akamai reported that retailer traffic on mo…

7 Customer Retention Tips From Our Amazing Women in eCommerce

Start 2021 off right with these tips to grow repeat purchases. The post 7 Customer Retention Tips From Our Amazing Women in eCommerce appeared first on Yotpo.

Q&A With Kemper Brennan, Director of Sales, Retail, and eCommerce, Kao Corporation

"When you don’t have an example or mentor to turn to for advice, become that example." The post Q&A With Kemper Brennan, Director of Sales, Retail, and eCommerce, Kao Corporation appeared first on Yotpo.

A Huge Change is Coming to SMS Marketing. Is Your Brand Ready?

This blog post is being constantly updated with new developments to provide the most accurate information. Stay tuned for more information. SMS marketing is changing. To ensure your brand can continue to send messages, here’s the latest update.  What’s changing? This year, brands will no longer be …
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Yotpo Frequently Asked Questions

  • When was Yotpo founded?

    Yotpo was founded in 2011.

  • Who are Yotpo key executives?

    Yotpo's key executives are Warren Adelman, Omri Cohen and Adam Fisher.

  • How many employees does Yotpo have?

    Yotpo has 487 employees.

  • Who are Yotpo competitors?

    Competitors of Yotpo include Trustpilot, truRating and Unmetric.

  • Where is Yotpo headquarters?

    Yotpo headquarters is located at 400 Lafayette St, New York.

  • Where are Yotpo offices?

    Yotpo has offices in New York, Boston, Tel Aviv-Yafo and London.

  • How many offices does Yotpo have?

    Yotpo has 4 offices.