AB Tasty

AB Tasty is a SaaS solution that helps data-driven marketers to ease the process of A/B testing, personalisation and reengagement. AB Tasty offers a full range of solutions to boost your conversion rate. Our tool can evaluate performance of ideas through A/B testing & multivariate tests, engage users with on-site remarketing and predictive marketing tools, and personalise content and user experience. With the sharp rise of m-commerce, AB Tasty’s tool was designed to handle cross-devices tests (available on websites, mobiles and applications). AB Tasty is one of the most innovative and fast growing company in the web industry (Pass French Tech). 
Company Growth (employees)
London, GB
Size (employees)
135 (est)+5%
AB Tasty was founded in 2009 and is headquartered in London, GB

AB Tasty Office Locations

AB Tasty has offices in London, Paris, Madrid, Köln and in 1 other location
London, GB (HQ)
22 Bloomsbury Square
North Sydney, AU
301 65 Walker St
Paris, FR
38 Rue du Sentier
Köln, DE
20 Am Hof
Madrid, ES
120 Calle de Núñez de Balboa
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AB Tasty Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$23.9 m

Latest funding size

$17 m

Time since last funding

8 months


AB Tasty's latest funding round in May 2017 was reported to be $17 m. In total, AB Tasty has raised $23.9 m

AB Tasty Financials


Cash (30-Jun-2016)

34.3 k
GBPFY, 2016


34.3 k

Accounts Receivable

11.4 k

Current Assets

67.2 k

Total Assets

67.2 k
    Y, 2016

    Financial Leverage

    -0.3 x
    Show all financial metrics

    AB Tasty's Web-traffic and Trends

    AB Tasty Online and Social Media Presence

    AB Tasty News and Updates

    AB Tasty raises $17 mln

    AB Tasty said May 30 that it raised a $17 million Series B round from Korelya Capital and Partech Ventures. Also participating were previous investors Xange Private Equity and Omnes Capital.

    AB Tasty lands $17 million Series B for its AB testing tools

    AB Tasty, an AB testing platform for marketers, has raised $17 million led by Korelya Capital and Partech Ventures. Xange Private Equity and Omnes Capital also participated in the Series B round. The French company has built a SaaS platform for brands to test, optimise, and personalise their custome…

    AB Tasty Company Life and Culture

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