AB Tasty
- Total Funding$65.7 M
OverviewSuggest Edit
AB Tasty is a company developing a customer experience optimization platform. It provides experimentation, AI-powered personalization, widgets, product recommendations API, analytics, server-side optimization, feature flagging, and other capabilities. The company serves marketing and product teams in e-commerce, retail, travel, luxury, fashion, media, and financial services industries.
| Type | Private | |
| Founded | 2009 | |
| HQ | Paris, FR | Map |
| Website | abtasty.com | |
| Employee Ratings | ||
| Overall Culture | B | More |
Recent NewsAll News
- AB Tasty raises $40 million to optimize e-commerce user experience
- AB Tasty raises a delicious $40m and doubles down on US expansion
- AB Tasty Significantly Enhances Its Personalization Capabilities with Advanced AI and Product Recommendations
- AB Tasty Enriches Personalization Offering With New Advanced Targeting Capabilities
Latest Updates
| Employees (est.) (Apr 2022) | 264 | (+2%) |
| Cybersecurity rating | D | More |
Key People/Management at AB Tasty
Alix de Sagazan
Chief Executive Officer and Co-Founder
Remi Aubert
Co-Chief Executive Officer and Co-Founder
Pawel Tomaszewski
Chief Innovation Officer and Co-Founder
Matthew Filios
Vice President Global Alliances and Ecosystems
Sergey Chernyakov
Vice President Data and Infrastructure
Sébastien Manaches
Vice President of Data Strategy and Business Operations
AB Tasty Office Locations
AB Tasty has offices in Paris, New York, San Francisco, Berlin and in 4 other locations
Paris, FR (HQ)
17 Rue Michel-le-Comte
Paris, FR
140 Av. des Champs-Élysées
Paris, FR
3 Impasse de la Planchette
Berlin, DE
Rosenstraße 2
Berlin, DE
Schwedenstraße 9
Köln, DE
Gertrudenstraße 30-36
AB Tasty Financials and Metrics
Summary Metrics
Founding Date | 2009 |
AB Tasty total Funding | $65.7 m |
AB Tasty latest funding size | $40 m |
Time since last funding | 2 years ago |
AB Tasty investors | Kima Ventures, Omnes Capital, Partech, Xange, Korelya Capital, Omnes, Credit Mutuel Innovation |
AB Tasty's latest funding round in July 2020 was reported to be $40 m. In total, AB Tasty has raised $65.7 m
AB Tasty Revenue
Cash (30-Jun-2018) | 113.8k |
| FY, 2016 | |
|---|---|
Financial Leverage | -0.3 x |
AB Tasty Acquisitions / Subsidiaries
| Company Name | Date | Deal Size |
|---|---|---|
| Nirror | September 27, 2016 |
AB Tasty Cybersecurity Score
AB Tasty Online and Social Media Presence
AB Tasty's Trends
Twitter Engagement Stats for @ABTasty
8.4k
Tweets
872
Following
13.1k
Followers
10
Tweets last 30 days
0.4
Avg. likes per Tweet
40%
Tweets with engagement
AB Tasty Company Culture
Overall Culture
B
73/100
CEO Rating
B
70/100
Compensation
B+
78/100
AB Tasty News and Updates
July 22, 2020
AB Tasty raises $40 million to optimize e-commerce user experience
AB Tasty has raised a new $40 million funding round led by Credit Mutuel Innovation with existing investors Korelya Capital, Omnes, Partech and XAnge also participating. Overall the startup has raised $64 million. The startup is focused on improving user experience on e-commerce platforms, travel po…
July 22, 2020
AB Tasty raises a delicious $40m and doubles down on US expansion
The Paris marketing startup is raising money and accelerating its US push. Its founder moving to New York has been instrumental.
AB Tasty raises a delicious $40m and doubles down on US expansion
May 28, 2020
AB Tasty Significantly Enhances Its Personalization Capabilities with Advanced AI and Product Recommendations
NEW YORK, May 28, 2020 /PRNewswire/ -- AB Tasty, the Customer Experience Optimization company, is announcing a major evolution of their solution, which will enable marketing and product teams to drive higher ROI from their personalization and experimentation strategies. This release...
May 09, 2019
AB Tasty Enriches Personalization Offering With New Advanced Targeting Capabilities
NEW YORK, May 9, 2019 /PRNewswire/ -- AB Tasty users can now build audience segments based on transactional and behavioral data, for more granular, sophisticated personalization scenarios that drive more conversions. As part of its Audience Builder functionality, AB Tasty recently rolled...
November 27, 2018
AB Tasty Launches International Recruitment Initiative to Support its Intensive Growth
NEW YORK, Nov. 27, 2018 /PRNewswire/ -- After opening offices in Singapore and San Francisco this year, AB Tasty, Europe's leading, all-in-one CRO platform, is announcing its ambitious recruitment plans to build up its teams in these and other key markets. The company currently has 60...
October 31, 2018
AB Tasty Expands to San Francisco, Accelerating Growth in the United States
SAN FRANCISCO, Oct. 31, 2018 /PRNewswire/ -- AB Tasty, the European leader in Conversion Rate Optimization software, is expanding to San Francisco to accommodate its rapid growth and leverage the Bay Area's vast talent pool. AB Tasty is already present on the East Coast, with an office in ...
AB Tasty Blogs
May 24, 2022
What Is Customer Experience Innovation?
Discover why customer experience innovation has become decisive for influencing your customers’ purchasing decisions and loyalty.
May 20, 2022
Building Customer-Centric Cultures with Data
We invite you to also read our previous article in this series, Measuring Your Digital Impact, or the series introduction. This is the final blog in our five-part series on a data-driven approach to customer-centric marketing. To wrap things up, we met with our partner Sophie D’Souza, Vice President…
May 10, 2022
What is Customer Experience Optimization? (EXO)
Discover why customer experience optimization has become decisive for influencing your customers’ purchasing decisions and loyalty.
May 05, 2022
Measuring Your Digital Impact
If you’d like, you can review our introduction to the Customer-Centric Data Series here or read the previous installment, Creating Emotional Connections with Customers Using Data. For the fourth installment in our five-part series on a data-driven approach to customer-centric marketing, we got toget…
April 22, 2022
How to Create a Modern Data Foundation for Experimentation
Discover how data can power a company’s experimentation program and its role in the experience economy.
April 21, 2022
Creating Emotional Connections with Customers Using Data
Be sure to check out the series introduction, part 1 with Zion & Zion, and part 2 with Cro Metrics if you haven’t read them yet. For the third blog in our five-part series on a data-driven approach to customer-centric marketing, we talked with our partner Matt Wright, Director of Behavioral Scie…
AB Tasty Frequently Asked Questions
When was AB Tasty founded?
AB Tasty was founded in 2009.
Who are AB Tasty key executives?
AB Tasty's key executives are Alix de Sagazan, Remi Aubert and Pawel Tomaszewski.
How many employees does AB Tasty have?
AB Tasty has 264 employees.
Who are AB Tasty competitors?
Competitors of AB Tasty include Wingify, LaunchDarkly and Kameleoon.
Where is AB Tasty headquarters?
AB Tasty headquarters is located at 17 Rue Michel-le-Comte, Paris.
Where are AB Tasty offices?
AB Tasty has offices in Paris, New York, San Francisco, Berlin and in 4 other locations.
How many offices does AB Tasty have?
AB Tasty has 12 offices.
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