Zemanta offers unified campaign tracking, impression-level decisioning-making abilities and integrations with first and third party data platforms to help people meet their native advertising objectives. Zemanta One is the only cross-channel media buying platform specifically designed for the promotion and distribution of marketing content. The Zemanta One Content DSP allows marketers to programmatically buy native content ads on almost all native ad platforms while targeting their audience with the reach and frequency to meet their marketing, not just their content marketing, goals.