Vision Critical

Vision Critical provides a cloud-based customer intelligence platform that allows companies to build engaged, secure communities of customers they can use continuously, across the enterprise, for ongoing, real-time feedback and insight. Designed for today’s always-on, social and mobile savvy customer, Vision Critical’s technology helps large, customer-centric enterprises discover what their customers want so they can deliver what they need. Unlike traditional customer research, which is slow, expensive and gathers dust on a shelf, Vision Critical’s customer intelligence platform replaces static data and cumbersome reports with real-time actionable customer intelligence that companies need to build better products, deliver better services and achieve better business outcomes.
Hundreds of high-performance organizations use Vision Critical’s technology, including Banana Republic and Discovery Communications. 

Company Growth (employees)
Vancouver, CA
Size (employees)
696 (est)-1%
Vision Critical was founded in 2000 and is headquartered in Vancouver, CA

Key People/Management at Vision Critical

Tyler Douglas

Tyler Douglas

Chief Marketing Officer
Jim Cravens

Jim Cravens

Executive Vice President, Global Human Resources

Vision Critical Office Locations

Vision Critical has offices in Vancouver, New York, London, Chicago and in 13 other locations
Vancouver, CA (HQ)
200 Granville
Sandton, ZA
33 Sloane St
Richmond, AU
1 53 Coppin St
Singapore, SG
75 High St
Cape Town, ZA
Main St
Birmingham, US
261 E Maple Rd
Show all (17)

Vision Critical Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$42.5 m

Latest funding size

$16 m

Time since last funding

over 3 years


Vision Critical's latest funding round in July 2014 was reported to be $16 m. In total, Vision Critical has raised $42.5 m

Traffic Overview of Vision Critical

Vision Critical Online and Social Media Presence

Vision Critical Company Life and Culture

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