OverviewSuggest Edit
Qualtrics is a company that provides an experience management (XM) platform for businesses. Its software allows organizations to manage customer, product, employee, and brand experiences. The company uses text and voice analytics, AI, and machine learning to collect feedback from customers, employees, suppliers, and other stakeholders, automatically surface hidden insights, and generate recommended actions.
| Type | Public | |
| Founded | 2002 | |
| HQ | Provo, UT, US | Map |
| Website | qualtrics.com | |
| Employee Ratings | More | |
| Overall Culture | A+ | More |
Recent NewsAll News
Key People/Management at Qualtrics
Ryan Smith
Founder, Executive Chair and Director
Zig Serafin
Chief Executive Officer and Director
Rob Bachman
Chief Financial Officer
Julia Anas
Chief People Officer
John Thimsen
Chief Technology Officer
Kylan Lundeen
Chief Marketing Officer
Qualtrics Office Locations
Qualtrics has offices in Provo, Boston, Chicago, New York and in 43 other locations
Provo, UT, US (HQ)
333 W River Park Dr
Boston, MA, US
Boston, MA, USA
Chicago, IL, US
Chicago, IL, USA
New York, NY, US
New York, NY, USA
Plano, TX, US
5830 Granite Pkwy
Raleigh, NC, US
1 Glenwood Ave 5th Floor
Qualtrics Financials and Metrics
Qualtrics Revenue
Qualtrics's revenue was reported to be $1.08 b in FY, 2021
| USD | |
|---|---|
Revenue (FY, 2021) | 1.1b |
Gross profit (FY, 2021) | 790.4m |
Gross profit margin (FY, 2021), % | 73.5% |
Net income (FY, 2021) | (1.1b) |
EBIT (FY, 2021) | (1.1b) |
Market capitalization (19-May-2022) | 8.8b |
Closing stock price (19-May-2022) | 15.2 |
Cash (31-Dec-2021) | 1.0b |
EV | 8.1b |
Qualtrics's current market capitalization is $8.8 b.
Annual
Quarterly
| USD | Q1, 2019 | Q2, 2019 | Q3, 2019 | Q1, 2020 | Q2, 2020 | Q3, 2020 | Q1, 2021 | Q2, 2021 | Q3, 2021 |
|---|---|---|---|---|---|---|---|---|---|
Revenue | 129.5m | 136.8m | 152.0m | 176.1m | 181.0m | 192.8m | 238.6m | 249.3m | 271.6m |
Cost of goods sold | 48.3m | 40.4m | 43.5m | 47.9m | 50.1m | 49.0m | 61.8m | 64.8m | 66.8m |
Gross profit | 81.2m | 96.4m | 108.5m | 128.1m | 131.0m | 143.8m | 176.9m | 184.6m | 204.8m |
Gross profit Margin, % | 63% | 70% | 71% | 73% | 72% | 75% | 74% | 74% | 75% |
Annual
Annual
Quarterly
| USD | Q3, 2019 | Q1, 2020 | Q2, 2020 | Q3, 2020 | Q1, 2021 | Q2, 2021 | Q3, 2021 |
|---|---|---|---|---|---|---|---|
Net Income | (860.4m) | (44.8m) | (172.3m) | (258.0m) | (199.9m) | (463.3m) | (749.4m) |
Depreciation and Amortization | 14.1m | 6.0m | 12.1m | 18.6m | 7.6m | 15.6m | 24.0m |
Accounts Payable | 682.0k | 975.0k | (5.1m) | 1.2m | (10.9m) | 7.1m | 14.9m |
Cash From Operating Activities | (246.0m) | (131.8m) | (222.2m) | (312.2m) | (70.1m) | (11.3m) | (10.9m) |
Qualtrics Operating Metrics
Qualtrics's Backlog was reported to be $43.3m in Q3, 2018. Qualtrics's Customers was reported to be 13.5 k in FY, 2020.
Qualtrics Acquisitions / Subsidiaries
| Company Name | Date | Deal Size |
|---|---|---|
| SurveyVitals | December 06, 2021 | |
| Clarabridge | October 01, 2021 | $1.27 b |
| Usermind | July 20, 2021 | |
| Delighted | April 12, 2018 | $8.18 m |
| Statwing | May 26, 2016 | $1.32 m |
| Clarabridge, Inc. | ||
| Clarabridge Netherlands BV | ||
| Clarabridge UK, Ltd. | ||
| Delighted, LLC | ||
| Engagor, Inc. |
Qualtrics Revenue Breakdown
Qualtrics revenue breakdown by business segment: 80.9% from Subscription and 19.1% from Professional Services and Other
Qualtrics revenue breakdown by geographic segment: 70.6% from United States and 29.4% from International
Qualtrics Cybersecurity Score
Qualtrics Online and Social Media Presence
44.64k Twitter followers
Qualtrics has 44.64k Twitter Followers. The number of followers has increased 0.1% quarter over quarter
Qualtrics's Trends
Twitter Engagement Stats for @Qualtrics
17.6k
Tweets
3.7k
Following
44.6k
Followers
32
Tweets last 30 days
4.4
Avg. likes per Tweet
84.4%
Tweets with engagement
Qualtrics Company Culture
Overall Culture
A+
85/100
CEO Rating
A+
90/100
Compensation
A+
88/100
Diversity
A+
82/100
Qualtrics News and Updates
November 05, 2018
Qualtrics should end up at a $~6bn valuation: S-1 takeaways
Based on the company's trajectory, I forecast it will spend ~46% of revenue on Sales and Marketing in 2018, vs. ~16% on R&D.April 27, 2022
New Qualtrics Social Connect Helps Companies Respond Quickly over Social Media and Chat
A single unified inbox for understanding, segmenting and responding to everything customers are saying across social media, messaging apps, email and text Features like intelligent routing and AI-powered self-service automations help service teams achieve higher customer satisfaction and NPS scores,…
April 27, 2022
New Qualtrics Employee Experience ID Boosts Recruiting and Retention Through Personalization
Employee Experience ID offers a unified view of every employee’s experience to build trusted relationships between employers and employees Technology helps pinpoint and fix issues that impact worker retention, engagement and productivity over time PROVO, Utah and SEATTLE (April 27, 2022) — Qualtrics…
April 27, 2022
Qualtrics X4 is Now Live on XM+
The world’s largest experience management event is now fully digital on Qualtrics’ new XM+ streaming service Hear from a phenomenal lineup of speakers with Michelle Obama, Reese Witherspoon, Chip and Joanna Gaines, as well as executives from leading brands including Lumen and Chipotle PROVO, Utah an…
April 26, 2022
The Australian Taxation Office Selects Qualtrics for Experience Management Platform
Federal government agency signs multi-year agreement to help optimise and accelerate service delivery SYDNEY, April 27, 2022 – Qualtrics (Nasdaq: XM), the leader and creator of the experience management (XM) category, today announced the Australian Taxation Office (ATO) has selected Qualtrics to del…
April 26, 2022
3 Ways to Future Proof Your Contact Center
Contact centers are the heart of organizations, are they equipped for success? Discover innovative proven techniques to future proof your customer support.
Qualtrics Blogs
December 15, 2021
Customer Experience: Mandate to Momentum
Leveraging federal requirements to advance CX maturity The Presidential Executive Order on customer experience is a major milestone in the movement to bring the power of experience management to focus government policies, programs, and services on the people they are designed to help. Savvy CX profe…
December 15, 2021
Qualtrics and ServiceNow: Feedback-driven technology experiences for a new era of work
Technology has long been a central part of the employee experience. Qualtrics research shows that when employees are satisfied with their IT services and technology experience they are 230% more engaged at work, have 85% higher intent to stay, and are 13 times more likely to say that their overall e…
December 15, 2021
Research: 80% of customers said they have switched brands because of poor customer experience, and poor customer service experiences drove the most people to switch
New research from Qualtrics and ServiceNow revealed 80% of customers said they have switched brands because of poor customer experience, and 43% of respondents said they were at least somewhat likely to switch brands after only a single negative customer service interaction. Poor customer service wa…
December 14, 2021
7 ways you can better support working parents in your organization
Help your organization’s working parents and caregivers find better work-life balance. Use these 7 tips to get started. Working parents face unique challenges in the workplace, often compromising and reprioritizing their time to fulfill all of the commitments on their plates. Organizations – and man…
December 14, 2021
How to manage your remote teams more effectively
Having an effective customer service team can be a make or break for your business. One-third of consumers say they would consider switching companies after just one instance of bad customer service, and it takes 12 positive customer experiences to make up for one negative experience, so every inter…
December 06, 2021
Drive positive CX and brand perception by harnessing unsolicited feedback
Introducing our native integrations with Google and Facebook reviews, which will enable businesses to power their VoC programs with insights from the channels their customers are using. Your social media and online review channels can provide a wealth of insights to fuel your voice of the customer (…
Qualtrics Frequently Asked Questions
When was Qualtrics founded?
Qualtrics was founded in 2002.
Who are Qualtrics key executives?
Qualtrics's key executives are Ryan Smith, Zig Serafin and Rob Bachman.
How many employees does Qualtrics have?
Qualtrics has 4,808 employees.
What is Qualtrics revenue?
Latest Qualtrics annual revenue is $1.1 b.
What is Qualtrics revenue per employee?
Latest Qualtrics revenue per employee is $223.7 k.
Who are Qualtrics competitors?
Competitors of Qualtrics include Toluna, EverCommerce and Aspect Software.
Where is Qualtrics headquarters?
Qualtrics headquarters is located at 333 W River Park Dr, Provo.
Where are Qualtrics offices?
Qualtrics has offices in Provo, Boston, Chicago, New York and in 43 other locations.
How many offices does Qualtrics have?
Qualtrics has 48 offices.
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